Brandwave

How popular isGLOBAL in search?

In September 2026, there were an estimated 34K branded searches for GLOBAL worldwide which is down 17.9% over the last 12 months. GLOBAL holds 2% estimated Share of Search among cold Storage brands worldwide and is ranked 6th of 8 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Lincoln58%
  2. Atlantic21.4%
  3. Primus11.7%
  4. River Valley3.5%
  5. Emergent2.9%
  6. GLOBAL2%
  7. Tippmann0.47%
  8. Imperial0.02%
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Which cold Storage brands compete with GLOBAL?

GLOBAL against cold Storage brands worldwide, by month

Share of Search by month for Lincoln, Atlantic, Primus, River Valley, Emergent, GLOBAL. The figures are in the table below the chart.

View monthly share of search table
MonthLincolnAtlanticPrimusRiver ValleyEmergentGLOBALTippmannImperial
Oct 202557.7%17.4%11.6%2.9%7.9%2%0.57%0.02%
Nov 202553%19.5%13%2.6%7.2%4%0.53%0.02%
Dec 202554.3%20%10.9%2.7%7.4%4.1%0.66%0.02%
Jan 202653.3%19.6%13.1%3.2%7.3%2.7%0.65%0.03%
Feb 202656.3%16.9%13.8%2.8%7.7%1.9%0.56%0.02%
Mar 202659.4%17.9%12%2.9%5.4%1.7%0.59%0.02%
Apr 202654.9%20.2%13.5%2.7%6.1%1.9%0.66%0.03%
May 202653.9%19.8%13.3%3.3%7.4%1.8%0.53%0.02%
Jun 202655%20.3%13.5%2.7%6.1%1.9%0.45%0.01%
Jul 202654.6%20.1%13.4%3.3%6.1%1.8%0.54%0.02%
Aug 202660.6%18.3%12.2%3%3.8%1.7%0.49%0.02%
Sep 202658%21.4%11.7%3.5%2.9%2%0.47%0.02%
  1. 1.Lincoln

    58%

    Held 1st. 1M estimated branded searches, -18% vs prior month. Share -2.5 points.

  2. 2.Atlantic

    21.4%

    Held 2nd. 368K estimated branded searches, 0% vs prior month. Share +3.1 points.

  3. 3.Primus

    11.7%

    Held 3rd. 201K estimated branded searches, -18.3% vs prior month. Share -0.5 points.

  4. Moved from 5th to 4th. 60.5K estimated branded searches, 0% vs prior month. Share +0.5 points.

  5. 5.Emergent

    2.9%

    Moved from 4th to 5th. 50.8K estimated branded searches, -32.8% vs prior month. Share -0.8 points.

  6. 6.GLOBAL

    2%

    Held 6th. 34K estimated branded searches, 0% vs prior month. Share +0.3 points.

  7. 7.Tippmann

    0.47%

    Held 7th. 8.1K estimated branded searches, -18.2% vs prior month. Share 0 points.

  8. 8.Imperial

    0.02%

    Held 8th. 390 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between GLOBAL and its closest rivals

How has branded search demand for GLOBAL changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for GLOBAL worldwide fell from 41.4K to 34K.
  • Across the 12 months ending September 2026, GLOBAL’s estimated Share of Search among cold Storage brands worldwide peaked at 4.1% in December 2025 and was lowest at 1.7% in March 2026.

How did search popularity change for cold Storage brands worldwide in September 2026?

  1. In September 2026, River Valley overtook Emergent to rank 4th among cold Storage brands worldwide, with 3.5% estimated Share of Search.

  2. In September 2026, Atlantic gained estimated Share of Search among cold Storage brands worldwide, from 18.3% to 21.4%.

  3. In September 2026, Lincoln lost estimated Share of Search among cold Storage brands worldwide, from 60.6% to 58%.

  4. In September 2026, Emergent lost estimated Share of Search among cold Storage brands worldwide, from 3.8% to 2.9%.

  5. In September 2026, Primus lost estimated Share of Search among cold Storage brands worldwide, from 12.2% to 11.7%.

  6. Estimated monthly branded searches for Tippmann worldwide fell 33.1% over 12 measured months, from 12.1K to 8.1K in September 2026.

Where does GLOBAL compete?

GLOBAL is ranked in 18 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Bread Knife brands5th of 60.06%Show ranking
Carving Fork brands4th of 50.06%Show ranking
Parcel Tracking brands4th of 40.06%Show ranking
Pallet Box brands2nd of 30.45%Show ranking
Nursing Agencys4th of 50.73%Show ranking
Knife set brands7th of 80.98%Show ranking
Door Closer brands4th of 71.1%Show ranking
Sharpening Stone brands4th of 71.3%Show ranking
Cutlery brands7th of 71.4%Show ranking
Cold Storage brands6th of 82%Shown above
Paint Booth brands3rd of 32.3%Show ranking
Whetstone brands4th of 72.4%Show ranking
Knife Block brands3rd of 42.8%Show ranking
Chef Knife brands4th of 54.3%Show ranking
Kitchen knife brands4th of 54.3%Show ranking
Steak Knives brands4th of 44.4%Show ranking
Hedge Funds brands2nd of 34.8%Show ranking
Meat Fork brands3rd of 310.8%Show ranking

How is GLOBAL measured?

Brandwave collects information about searches that people make online using GLOBAL’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • global kitchen knives
  • global knives

Do you work for GLOBAL? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is GLOBAL your brand?

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