How popular isFreshdesk?
In September 2026, people searched for Freshdesk by name about 91,800 times worldwide, a 17.7% decrease from the previous year. These searches made up 14.5% of all global AI customer support tool searches, placing Freshdesk third out of eight tools. When we asked both ChatGPT and Google AI Overviews about AI customer support tools, Freshdesk appeared in four of the five answers and was the third most recommended of the eight.
Freshdesk is the third most searched of 8 competitors and the third most recommended in AI answers.
ZendeskShare of searches 48.1%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
GorgiasShare of searches 26.1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
FreshdeskShare of searches 14.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
Intercom FinShare of searches 5.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
TidioShare of searches 4.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top AI customer support tools in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Freshdesk was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Freshdesk is the third most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Zendesk1st
- Intercom Fin2nd
- Freshdesk3rd
- Gorgias4th
Forethought5th
Ada6th- Tidio–
Kustomer–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Zendesk5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Freshdesk4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Gorgias3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Intercom Fin3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Ada1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Forethought1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Tidio0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Kustomer0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about AI customer support tools
5 answers
Asked ChatGPT
“Which AI customer support tool should I use?”
Asked ChatGPT
“What are the best AI customer support tools?”
Asked ChatGPT
“What's the best AI customer support tool for a support team?”
Searched Google, AI Overview
“customer support ai”
Searched Google, AI Overview
“ai helpdesk software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Which AI customer support tools compete with Freshdesk?
Share of searches by month for Zendesk, Gorgias, Freshdesk, Intercom Fin, Tidio. The figures are in the table below the chart.
View monthly share of searches table
| Month | Zendesk | Gorgias | Freshdesk | Intercom Fin | Tidio | Kustomer | Ada | Forethought |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 47.5% | 25.6% | 14.2% | 4.2% | 6.3% | 1.3% | 0.86% | <0.01% |
| Nov 2025 | 41.7% | 33.5% | 12.5% | 3.7% | 6.7% | 1.1% | 0.75% | <0.01% |
| Dec 2025 | 45.4% | 29.9% | 13.7% | 3.3% | 6% | 0.98% | 0.67% | <0.01% |
| Jan 2026 | 49% | 26.4% | 12.1% | 4.3% | 6.5% | 1.1% | 0.65% | <0.01% |
| Feb 2026 | 48.5% | 26.1% | 11.9% | 5.2% | 6.4% | 1% | 0.76% | <0.01% |
| Mar 2026 | 51.4% | 22.7% | 11.5% | 5.6% | 6.8% | 1.1% | 0.86% | <0.01% |
| Apr 2026 | 43.8% | 28.8% | 10.8% | 5.8% | 8.6% | 1.2% | 1% | <0.01% |
| May 2026 | 49.5% | 26.7% | 10% | 5.4% | 6.5% | 1.1% | 0.84% | <0.01% |
| Jun 2026 | 48.4% | 26.2% | 12% | 6.4% | 5.2% | 1% | 0.78% | <0.01% |
| Jul 2026 | 43.1% | 34.8% | 10.7% | 4.7% | 4.7% | 1.1% | 0.87% | <0.01% |
| Aug 2026 | 46% | 30.4% | 11.5% | 5% | 5% | 1.2% | 0.87% | <0.01% |
| Sep 2026 | 48.1% | 26.1% | 14.5% | 5.2% | 4.3% | 1% | 0.7% | <0.01% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 48.1% | 304K | +21.9% | +2.1 points | |
| 2, held 2nd | 26.1% | 165K | 0% | -4.3 points | |
| 3, held 3rd | 14.5% | 91.8K | +47.8% | +3.1 points | |
| 4, held 4th | 5.2% | 33.1K | +22.1% | +0.2 points | |
| 5, held 5th | 4.3% | 27.1K | 0% | -0.7 points | |
| 6, held 6th | 1% | 6.6K | 0% | -0.2 points | |
| 7, held 7th | 0.7% | 4.4K | -6.8% | -0.2 points | |
| 8, held 8th | <0.01% | 30 | 0% | 0 points |
1.
Zendesk48.1%
Held 1st. 304K estimated branded searches, +21.9% vs prior month. Share +2.1 points.
2.
Gorgias26.1%
Held 2nd. 165K estimated branded searches, 0% vs prior month. Share -4.3 points.
14.5%
Held 3rd. 91.8K estimated branded searches, +47.8% vs prior month. Share +3.1 points.
5.2%
Held 4th. 33.1K estimated branded searches, +22.1% vs prior month. Share +0.2 points.
5.
Tidio4.3%
Held 5th. 27.1K estimated branded searches, 0% vs prior month. Share -0.7 points.
6.
Kustomer1%
Held 6th. 6.6K estimated branded searches, 0% vs prior month. Share -0.2 points.
7.
Ada0.7%
Held 7th. 4.4K estimated branded searches, -6.8% vs prior month. Share -0.2 points.
<0.01%
Held 8th. 30 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Freshdesk and its closest rivals
Every comparison with Freshdesk
20 comparisons
- Freshdesk vs Gorgias
- Freshdesk vs HubSpot
- Freshdesk vs Salesforce
- Freshdesk vs ServiceNow
- Freshdesk vs Zendesk
- Freshdesk vs Zoho Desk
- Freshdesk vs ManageEngine
- Freshdesk vs GitBook
- Freshdesk vs Jira Service Management
- Freshdesk vs Intercom Fin
- Freshdesk vs Tidio
- Freshdesk vs Help Scout
- Freshdesk vs Kustomer
- Document360 vs Freshdesk
- Ada vs Freshdesk
- Freshdesk vs Helpjuice
- Crisp vs Freshdesk
- Freshdesk vs Intercom
- Freshdesk vs KnowledgeOwl
- Freshdesk vs ProProfs Knowledge Base
How has branded search demand for Freshdesk changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Freshdesk worldwide fell from 112K to 91.8K.
- Across the 12 months ending September 2026, Freshdesk’s share of searches among AI customer support tools worldwide peaked at 14.5% in September 2026 and was lowest at 10% in May 2026.
How did search popularity change for AI customer support tools worldwide in September 2026?
6 changes
In September 2026, Freshdesk gained share of searches among AI customer support tools worldwide, from 11.5% to 14.5%.
In September 2026, Zendesk gained share of searches among AI customer support tools worldwide, from 46% to 48.1%.
In September 2026, Gorgias lost share of searches among AI customer support tools worldwide, from 30.4% to 26.1%.
In September 2026, Tidio lost share of searches among AI customer support tools worldwide, from 5% to 4.3%.
Estimated monthly branded searches for Ada worldwide fell 34.5% over 12 measured months, from 6.7K to 4.4K in September 2026.
Estimated monthly branded searches for Kustomer worldwide fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026.
How are Freshdesk’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Freshdesk’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- freshdesk
- freshdesk ticketing system
Who owns Freshdesk?
Freshdesk is owned by Freshworks. Brandwave also tracks Freshsales, Freshdesk Omni and Freshservice, owned by the same company, worldwide.
Do you work for Freshdesk? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Freshdesk compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Self service portals | 5th of 6 | 1.8% | Show ranking |
| Help desk software | 3rd of 7 | 13.3% | Show ranking |
| AI customer support tools | 3rd of 8 | 14.5% | Shown above |
| Customer support platforms | 3rd of 7 | 14.9% | Show ranking |
| Omnichannel support platforms | 3rd of 7 | 15.9% | Show ranking |
| Customer knowledge base platforms | 2nd of 9 | 20% | Show ranking |
Is Freshdesk your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.