Freshdesk vs ManageEngine:Which is more popular by branded search?
In August 2026, Freshdesk had more branded searches than ManageEngine among self service portals worldwide. Freshdesk was estimated to have 62.1K branded searches compared to ManageEngine’s 49.5K, and held a 1.8% Share of Search versus ManageEngine’s 1.5%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Freshdesk or ManageEngine?
Compare the portals customers resolve issues in themselves. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Freshdesk, ManageEngine. The figures are in the table below the chart.
View monthly share of search table
| Month | Salesforce | ServiceNow | Zendesk | Freshdesk | ManageEngine |
|---|---|---|---|---|---|
| Oct 2025 | 72.5% | 12.4% | 10.3% | 3.1% | 1.7% |
| Nov 2025 | 72.6% | 12.4% | 10.3% | 3.1% | 1.7% |
| Dec 2025 | 72.6% | 12.4% | 10.3% | 3.1% | 1.7% |
| Jan 2026 | 73.1% | 12.6% | 10.4% | 2.6% | 1.4% |
| Feb 2026 | 75.8% | 12.3% | 8.4% | 2.1% | 1.4% |
| Mar 2026 | 74.2% | 12% | 10% | 2.2% | 1.6% |
| Apr 2026 | 74.6% | 15.3% | 7% | 1.7% | 1.4% |
| May 2026 | 73.8% | 14.9% | 8.3% | 1.7% | 1.3% |
| Jun 2026 | 74.1% | 14.5% | 8.1% | 2% | 1.3% |
| Jul 2026 | 77% | 12.8% | 7.1% | 1.8% | 1.4% |
| Aug 2026 | 76% | 13.3% | 7.4% | 1.8% | 1.5% |
| Sep 2026 | — | — | — | — | — |
How has the Freshdesk and ManageEngine comparison changed over the last 12 months?
3 findings
- Freshdesk was ahead of ManageEngine in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Freshdesk’s estimated Share of Search among self service portals worldwide moved from 3.1% to 1.8%, and its estimated monthly branded searches moved from 112K to 62.1K.
- Across the 11 months ending August 2026, ManageEngine’s estimated Share of Search among self service portals worldwide moved from 1.7% to 1.5%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
How did search popularity change for self service portals worldwide in August 2026?
2 changes
Estimated monthly branded searches for Freshdesk worldwide fell 44.4% over 11 measured months, from 112K to 62.1K in August 2026.
Estimated monthly branded searches for ManageEngine worldwide fell 18.2% over 11 measured months, from 60.5K to 49.5K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Freshdesk’s and ManageEngine’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Freshdesk
2 branded search terms
- freshdesk
- freshdesk ticketing system
ManageEngine
1 branded search term
- manageengine
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.