Brandwave

Freshdesk vs Salesforce:Which is searched more?

In August 2026, Salesforce had more branded searches than Freshdesk among self service portals worldwide. Salesforce was estimated to have 2.6M branded searches compared to Freshdesk’s 62.1K, and held a 76% Share of Search versus Freshdesk’s 1.8%. These are worldwide searches for English-language branded terms.

Share of Search among self service portals worldwide in August 2026Which is more popular in search, Freshdesk or Salesforce?
Freshdesk1.8%62.1K searches
vs
Salesforce76%2.6M searches

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Which is more popular in search, Freshdesk or Salesforce?

Compare the portals customers resolve issues in themselves. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Freshdesk and Salesforce among self service portals worldwide, by month

Share of Search by month for Salesforce, Freshdesk. The figures are in the table below the chart.

View monthly share of search table
MonthSalesforceFreshdesk
Oct 202572.5%3.1%
Nov 202572.6%3.1%
Dec 202572.6%3.1%
Jan 202673.1%2.6%
Feb 202675.8%2.1%
Mar 202674.2%2.2%
Apr 202674.6%1.7%
May 202673.8%1.7%
Jun 202674.1%2%
Jul 202677%1.8%
Aug 202676%1.8%
Sep 2026——

How has the Freshdesk and Salesforce comparison changed over the last 12 months?

  • Salesforce was ahead of Freshdesk in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Freshdesk’s estimated Share of Search among self service portals worldwide moved from 3.1% to 1.8%, and its estimated monthly branded searches moved from 112K to 62.1K.
  • Across the 11 months ending August 2026, Salesforce’s estimated Share of Search among self service portals worldwide moved from 72.5% to 76%, and its estimated monthly branded searches held steady at 2.6M.

How did search popularity change for self service portals worldwide in August 2026?

  1. In August 2026, Salesforce lost estimated Share of Search among self service portals worldwide, from 77% to 76%.

  2. Estimated monthly branded searches for Freshdesk worldwide fell 44.4% over 11 measured months, from 112K to 62.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Freshdesk’s and Salesforce’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Freshdesk

2 branded search terms

  • freshdesk
  • freshdesk ticketing system

Salesforce

71 branded search terms

  • agentforce
  • app salesforce
  • commerce cloud
  • crm analytics salesforce
  • data cloud salesforce
  • experience cloud
  • experience cloud salesforce
  • marketing cloud
  • marketing cloud account engagement
  • sales cloud
  • sales cloud pricing salesforce
  • sales cloud salesforce
  • salesforce
  • salesforce agentforce
  • salesforce app
  • salesforce automation crm
  • salesforce cloud
  • salesforce com
  • salesforce commerce cloud
  • salesforce cost
  • salesforce cpq
  • salesforce crm
  • salesforce crm analytics
  • salesforce crm company
  • salesforce crm free
  • salesforce crm management
  • salesforce crm platform
  • salesforce crm pricing
  • salesforce crm software
  • salesforce crm system
  • salesforce crm tool
  • salesforce customer 360
  • salesforce customer management
  • salesforce customer relationship
  • salesforce customer relationship management
  • salesforce customer relationship management system
  • salesforce data cloud
  • salesforce demo
  • salesforce einstein
  • salesforce enterprise

1–40 of 71

How the Brand Demand Index is measured

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