How popular isKustomer in search?
In August 2026, there were an estimated 6.6K branded searches for Kustomer worldwide which is down 33.3% over the last 11 months. Kustomer holds 1.4% estimated Share of Search among omnichannel support platforms worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which omnichannel support platforms compete with Kustomer?
Share of Search by month for Zendesk, Gorgias, Freshdesk, Kustomer. The figures are in the table below the chart.
View monthly share of search table
| Month | Zendesk | Gorgias | Freshdesk | Kustomer | Gladly |
|---|---|---|---|---|---|
| Oct 2025 | 53.5% | 29.1% | 16% | 1.4% | <0.01% |
| Nov 2025 | 46.8% | 37.9% | 14% | 1.2% | <0.01% |
| Dec 2025 | 50.2% | 33.6% | 15.1% | 1.1% | <0.01% |
| Jan 2026 | 55.1% | 30.2% | 13.6% | 1.2% | <0.01% |
| Feb 2026 | 55.1% | 30.2% | 13.6% | 1.2% | <0.01% |
| Mar 2026 | 59% | 26.5% | 13.2% | 1.3% | <0.01% |
| Apr 2026 | 51.5% | 34.4% | 12.7% | 1.4% | <0.01% |
| May 2026 | 56.4% | 30.9% | 11.5% | 1.2% | <0.01% |
| Jun 2026 | 55% | 30.3% | 13.6% | 0.97% | <0.01% |
| Jul 2026 | 47.8% | 39.1% | 11.8% | 1.3% | <0.01% |
| Aug 2026 | 51.3% | 34.6% | 12.8% | 1.4% | <0.01% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 51.3% | 249K | -0.04% | +3.5 points | |
| 2, held 2nd | 34.6% | 168K | -17.6% | -4.5 points | |
| 3, held 3rd | 12.8% | 62.1K | +0.49% | +0.9 points | |
| 4, held 4th | 1.4% | 6.6K | 0% | +0.1 points | |
| 5, held 5th | <0.01% | 30 | 0% | 0 points |
1.
Zendesk51.3%
Held 1st. 249K estimated branded searches, -0.04% vs prior month. Share +3.5 points.
2.
Gorgias34.6%
Held 2nd. 168K estimated branded searches, -17.6% vs prior month. Share -4.5 points.
12.8%
Held 3rd. 62.1K estimated branded searches, +0.49% vs prior month. Share +0.9 points.
4.
Kustomer1.4%
Held 4th. 6.6K estimated branded searches, 0% vs prior month. Share +0.1 points.
5.
Gladly<0.01%
Held 5th. 30 estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Kustomer and its closest rivals
Every comparison with Kustomer
6 comparisons
How has branded search demand for Kustomer changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Kustomer worldwide fell from 9.9K to 6.6K.
- Across the 11 months ending August 2026, Kustomer’s estimated Share of Search among omnichannel support platforms worldwide held steady at 1.4%.
How did search popularity change for omnichannel support platforms worldwide in August 2026?
5 changes

In August 2026, Zendesk gained estimated Share of Search among omnichannel support platforms worldwide, from 47.8% to 51.3%.

In August 2026, Freshdesk gained estimated Share of Search among omnichannel support platforms worldwide, from 11.8% to 12.8%.

In August 2026, Gorgias lost estimated Share of Search among omnichannel support platforms worldwide, from 39.1% to 34.6%.

Estimated monthly branded searches for Kustomer worldwide fell 33.3% over 11 measured months, from 9.9K to 6.6K in August 2026.

Estimated monthly branded searches for Gladly worldwide fell 25% over 11 measured months, from 40 to 30 in August 2026.
Where does Kustomer compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Omnichannel support platforms | 4th of 5 | 1.4% | Shown above |
| AI customer support tools | 4th of 5 | 3% | Show ranking |
How is Kustomer measured?
Brandwave collects information about searches that people make online using Kustomer’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- kustomer
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Is Kustomer your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.