Freshdesk vs Gorgias:Which is more popular?
In September 2026, Gorgias had more branded searches than Freshdesk among AI customer support tools worldwide. Gorgias had about 165,000 branded searches, while Freshdesk had 91,800. Gorgias made up 26.1% of all AI customer support tool searches we track, and Freshdesk accounted for 14.5%. When we asked ChatGPT and Google AI Overviews about AI customer support tools, Freshdesk appeared in four of the five answers and Gorgias in three. Freshdesk was mentioned before Gorgias in every answer that named either.
Who do people search for more?
Gorgias, about 80% more searches than Freshdesk
Who does AI mention more?
Freshdesk, mentioned in 4 of 5 answers, Gorgias in 3
Who does AI recommend more?
Freshdesk, named ahead of Gorgias in 4 of 4 answers
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Top AI customer support tools in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Freshdesk was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Gorgias was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Freshdesk was listed before Gorgias in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Zendesk1st
Intercom Fin2nd
Freshdesk3rd
Gorgias4th
Forethought5th
Ada6th
Tidio–
Kustomer–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Zendesk5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Freshdesk4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Gorgias3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Intercom Fin3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ada1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Forethought1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Tidio0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Kustomer0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about AI customer support tools
5 answers
Asked ChatGPT
“Which AI customer support tool should I use?”
Asked ChatGPT
“What are the best AI customer support tools?”
Asked ChatGPT
“What's the best AI customer support tool for a support team?”
Searched Google, AI Overview
“customer support ai”
Searched Google, AI Overview
“ai helpdesk software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Freshdesk or Gorgias more popular in search?
This chart shows how often people search Google for Freshdesk and Gorgias by name. Each line represents a brand's share of searches for all eight AI customer support tools we track, month by month, from English-language searches worldwide.
Share of searches by month for Gorgias, Freshdesk. The figures are in the table below the chart.
View monthly share of searches table
| Month | Zendesk | Gorgias | Freshdesk | Intercom Fin | Tidio | Kustomer | Ada | Forethought |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 47.5% | 25.6% | 14.2% | 4.2% | 6.3% | 1.3% | 0.86% | <0.01% |
| Nov 2025 | 41.7% | 33.5% | 12.5% | 3.7% | 6.7% | 1.1% | 0.75% | <0.01% |
| Dec 2025 | 45.4% | 29.9% | 13.7% | 3.3% | 6% | 0.98% | 0.67% | <0.01% |
| Jan 2026 | 49% | 26.4% | 12.1% | 4.3% | 6.5% | 1.1% | 0.65% | <0.01% |
| Feb 2026 | 48.5% | 26.1% | 11.9% | 5.2% | 6.4% | 1% | 0.76% | <0.01% |
| Mar 2026 | 51.4% | 22.7% | 11.5% | 5.6% | 6.8% | 1.1% | 0.86% | <0.01% |
| Apr 2026 | 43.8% | 28.8% | 10.8% | 5.8% | 8.6% | 1.2% | 1% | <0.01% |
| May 2026 | 49.5% | 26.7% | 10% | 5.4% | 6.5% | 1.1% | 0.84% | <0.01% |
| Jun 2026 | 48.4% | 26.2% | 12% | 6.4% | 5.2% | 1% | 0.78% | <0.01% |
| Jul 2026 | 43.1% | 34.8% | 10.7% | 4.7% | 4.7% | 1.1% | 0.87% | <0.01% |
| Aug 2026 | 46% | 30.4% | 11.5% | 5% | 5% | 1.2% | 0.87% | <0.01% |
| Sep 2026 | 48.1% | 26.1% | 14.5% | 5.2% | 4.3% | 1% | 0.7% | <0.01% |
How has the Freshdesk and Gorgias comparison changed over the last 12 months?
3 findings
- Gorgias was ahead of Freshdesk in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Freshdesk’s share of searches among AI customer support tools worldwide moved from 14.2% to 14.5%, and its estimated monthly branded searches moved from 112K to 91.8K.
- Across the 12 months ending September 2026, Gorgias’ share of searches among AI customer support tools worldwide moved from 25.6% to 26.1%, and its estimated monthly branded searches moved from 201K to 165K.
How did search popularity change for AI customer support tools worldwide in September 2026?
2 changes

In September 2026, Freshdesk gained share of searches among AI customer support tools worldwide, from 11.5% to 14.5%.

In September 2026, Gorgias lost share of searches among AI customer support tools worldwide, from 30.4% to 26.1%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Freshdesk’s and Gorgias’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among AI customer support tools

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