Brandwave

Freshdesk vs Gorgias:Which is more popular?

In September 2026, Gorgias had more branded searches than Freshdesk among AI customer support tools worldwide. Gorgias had about 165,000 branded searches, while Freshdesk had 91,800. Gorgias made up 26.1% of all AI customer support tool searches we track, and Freshdesk accounted for 14.5%. When we asked ChatGPT and Google AI Overviews about AI customer support tools, Freshdesk appeared in four of the five answers and Gorgias in three. Freshdesk was mentioned before Gorgias in every answer that named either.

Among AI customer support tools worldwide in September 2026

Who do people search for more?

Gorgias, about 80% more searches than Freshdesk

Gorgias 165K searchesFreshdesk 91.8K searches

Who does AI mention more?

Freshdesk, mentioned in 4 of 5 answers, Gorgias in 3

Freshdesk in 4 of 5Gorgias in 3 of 5

Who does AI recommend more?

Freshdesk, named ahead of Gorgias in 4 of 4 answers

Freshdesk first in 4Gorgias never first

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Top AI customer support tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Freshdesk was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Gorgias was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Freshdesk was listed before Gorgias in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Zendesk1st
  2. Intercom Fin2nd
  3. Freshdesk3rd
  4. Gorgias4th
  5. Forethought5th
  6. Ada6th
  7. Tidio–
  8. Kustomer–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Zendesk5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Freshdesk4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Gorgias3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Intercom Fin3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ada1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Forethought1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tidio0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kustomer0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AI customer support tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Freshdesk or Gorgias more popular in search?

This chart shows how often people search Google for Freshdesk and Gorgias by name. Each line represents a brand's share of searches for all eight AI customer support tools we track, month by month, from English-language searches worldwide.

Freshdesk and Gorgias among AI customer support tools worldwide, by month

Share of searches by month for Gorgias, Freshdesk. The figures are in the table below the chart.

View monthly share of searches table
MonthZendeskGorgiasFreshdeskIntercom FinTidioKustomerAdaForethought
Oct 202547.5%25.6%14.2%4.2%6.3%1.3%0.86%<0.01%
Nov 202541.7%33.5%12.5%3.7%6.7%1.1%0.75%<0.01%
Dec 202545.4%29.9%13.7%3.3%6%0.98%0.67%<0.01%
Jan 202649%26.4%12.1%4.3%6.5%1.1%0.65%<0.01%
Feb 202648.5%26.1%11.9%5.2%6.4%1%0.76%<0.01%
Mar 202651.4%22.7%11.5%5.6%6.8%1.1%0.86%<0.01%
Apr 202643.8%28.8%10.8%5.8%8.6%1.2%1%<0.01%
May 202649.5%26.7%10%5.4%6.5%1.1%0.84%<0.01%
Jun 202648.4%26.2%12%6.4%5.2%1%0.78%<0.01%
Jul 202643.1%34.8%10.7%4.7%4.7%1.1%0.87%<0.01%
Aug 202646%30.4%11.5%5%5%1.2%0.87%<0.01%
Sep 202648.1%26.1%14.5%5.2%4.3%1%0.7%<0.01%

How has the Freshdesk and Gorgias comparison changed over the last 12 months?

3 findings
  • Gorgias was ahead of Freshdesk in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Freshdesk’s share of searches among AI customer support tools worldwide moved from 14.2% to 14.5%, and its estimated monthly branded searches moved from 112K to 91.8K.
  • Across the 12 months ending September 2026, Gorgias’ share of searches among AI customer support tools worldwide moved from 25.6% to 26.1%, and its estimated monthly branded searches moved from 201K to 165K.

How did search popularity change for AI customer support tools worldwide in September 2026?

2 changes
  1. In September 2026, Freshdesk gained share of searches among AI customer support tools worldwide, from 11.5% to 14.5%.

  2. In September 2026, Gorgias lost share of searches among AI customer support tools worldwide, from 30.4% to 26.1%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Freshdesk’s and Gorgias’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Freshdesk

2 branded search terms

  • freshdesk
  • freshdesk ticketing system

Gorgias

1 branded search term

  • gorgias

How the Brand Demand Index is measured

Other head-to-heads among AI customer support tools

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