Brandwave

Tidio vs Zendesk:Which is more popular?

In September 2026, Zendesk had more branded searches than Tidio among AI customer support tools worldwide. Zendesk had about 304,000 branded searches, while Tidio had 27,100. Zendesk made up 48.1% of all AI customer support tool searches we track, and Tidio accounted for 4.3%. When we asked ChatGPT and Google AI Overviews about AI customer support tools, Zendesk appeared in all five answers and Tidio in none.

Among AI customer support tools worldwide in September 2026

Who do people search for more?

Zendesk, about 11 searches for every 1 for Tidio

Zendesk 304K searchesTidio 27.1K searches

Who does AI mention more?

Zendesk, mentioned in every answer we collected

Zendesk in 5 of 5Tidio in 0 of 5

Who does AI recommend more?

Zendesk, the only one of the two named

Zendesk first in 5Tidio never named

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Top AI customer support tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Zendesk appeared in all five answers. Tidio did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Zendesk1st
  2. Intercom Fin2nd
  3. Freshdesk3rd
  4. Gorgias4th
  5. Forethought5th
  6. Ada6th
  7. Tidio–
  8. Kustomer–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Zendesk5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Freshdesk4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Gorgias3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Intercom Fin3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ada1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Forethought1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tidio0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kustomer0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AI customer support tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Tidio or Zendesk more popular in search?

This chart shows how often people search Google for Tidio and Zendesk by name. Each line represents a brand's share of searches for all eight AI customer support tools we track, month by month, from English-language searches worldwide.

Tidio and Zendesk among AI customer support tools worldwide, by month

Share of searches by month for Zendesk, Tidio. The figures are in the table below the chart.

View monthly share of searches table
MonthZendeskGorgiasFreshdeskIntercom FinTidioKustomerAdaForethought
Oct 202547.5%25.6%14.2%4.2%6.3%1.3%0.86%<0.01%
Nov 202541.7%33.5%12.5%3.7%6.7%1.1%0.75%<0.01%
Dec 202545.4%29.9%13.7%3.3%6%0.98%0.67%<0.01%
Jan 202649%26.4%12.1%4.3%6.5%1.1%0.65%<0.01%
Feb 202648.5%26.1%11.9%5.2%6.4%1%0.76%<0.01%
Mar 202651.4%22.7%11.5%5.6%6.8%1.1%0.86%<0.01%
Apr 202643.8%28.8%10.8%5.8%8.6%1.2%1%<0.01%
May 202649.5%26.7%10%5.4%6.5%1.1%0.84%<0.01%
Jun 202648.4%26.2%12%6.4%5.2%1%0.78%<0.01%
Jul 202643.1%34.8%10.7%4.7%4.7%1.1%0.87%<0.01%
Aug 202646%30.4%11.5%5%5%1.2%0.87%<0.01%
Sep 202648.1%26.1%14.5%5.2%4.3%1%0.7%<0.01%

How has the Tidio and Zendesk comparison changed over the last 12 months?

3 findings
  • Zendesk was ahead of Tidio in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Tidio’s share of searches among AI customer support tools worldwide moved from 6.3% to 4.3%, and its estimated monthly branded searches moved from 49.5K to 27.1K.
  • Across the 12 months ending September 2026, Zendesk’s share of searches among AI customer support tools worldwide moved from 47.5% to 48.1%, and its estimated monthly branded searches moved from 373K to 304K.

How did search popularity change for AI customer support tools worldwide in September 2026?

2 changes
  1. In September 2026, Zendesk gained share of searches among AI customer support tools worldwide, from 46% to 48.1%.

  2. In September 2026, Tidio lost share of searches among AI customer support tools worldwide, from 5% to 4.3%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Tidio’s and Zendesk’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Tidio

1 branded search term

  • tidio

Zendesk

3 branded search terms

  • zendesk
  • zendesk ai
  • zendesk suite

How the Brand Demand Index is measured

Other head-to-heads among AI customer support tools

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