How popular isD'Addario?
In September 2026, people searched for D'Addario by name about 135,000 times worldwide, about the same as the previous year. These searches made up 57.5% of all global pedalboard brand searches, placing D'Addario first out of seven brands. When we asked both ChatGPT and Google AI Overviews about pedalboard brands, D'Addario appeared in four of the five answers and was the fourth most recommended of the seven.
D'Addario is the most searched of 7 competitors and the fourth most recommended in AI answers.
D'AddarioShare of searches 57.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
NuxShare of searches 21.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
BossShare of searches 9.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
RockboardShare of searches 5.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
PedaltrainShare of searches 4.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
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Top pedalboard brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, D'Addario was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. D'Addario is the fourth most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Pedaltrain1st
Temple Audio2nd
Rockboard3rd
D'Addario4th
Nux–
Boss–
Gator–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Rockboard5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Pedaltrain5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
D'Addario4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Temple Audio3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Nux0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Boss0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Gator0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about pedalboard brands
5 answers
Asked ChatGPT
“Which pedalboard brand should I buy?”
Asked ChatGPT
“What are the best pedalboard brands?”
Asked ChatGPT
“What's the best pedalboard brand for guitar pedals?”
Searched Google, AI Overview
“guitar pedal board”
Searched Google, AI Overview
“best pedalboard”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which pedalboard brands compete with D'Addario?
Share of searches by month for D'Addario, Nux, Boss, Rockboard, Pedaltrain, Temple Audio. The figures are in the table below the chart.
View monthly share of searches table
| Month | D'Addario | Nux | Boss | Rockboard | Pedaltrain | Temple Audio | Gator |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 58.1% | 17.4% | 11.4% | 5.2% | 5.2% | 2.4% | 0.25% |
| Nov 2025 | 55.3% | 20.3% | 11.8% | 4.1% | 6.1% | 2.3% | 0.29% |
| Dec 2025 | 59.4% | 17.8% | 10.4% | 4.4% | 5.3% | 2.4% | 0.26% |
| Jan 2026 | 59.2% | 17.8% | 10.3% | 4.3% | 5.3% | 2.4% | 0.57% |
| Feb 2026 | 61.9% | 15.2% | 11.4% | 4.5% | 4.5% | 2.1% | 0.33% |
| Mar 2026 | 56.8% | 17.1% | 15.6% | 4.2% | 4.2% | 1.9% | 0.3% |
| Apr 2026 | 56% | 20.5% | 10.9% | 5% | 5% | 2.3% | 0.36% |
| May 2026 | 56.3% | 20.7% | 10.3% | 5% | 5% | 2.3% | 0.3% |
| Jun 2026 | 59% | 21.6% | 8.4% | 4.3% | 4.3% | 2% | 0.31% |
| Jul 2026 | 59% | 21.7% | 8% | 4.3% | 4.3% | 2.3% | 0.31% |
| Aug 2026 | 58.8% | 21.5% | 8.4% | 4.3% | 4.3% | 2.4% | 0.31% |
| Sep 2026 | 57.5% | 21.1% | 9.3% | 5.2% | 4.2% | 2.3% | 0.38% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 57.5% | 135K | 0% | -1.2 points | |
| 2, held 2nd | 21.1% | 49.5K | 0% | -0.4 points | |
| 3, held 3rd | 9.3% | 21.7K | +13% | +0.9 points | |
| 4, moved from 5th to 4th | 5.2% | 12.1K | +22.2% | +0.8 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 4.2% | 9.9K | 0% | -0.1 pointsmoved from 4th to 5th | |
| 6, held 6th | 2.3% | 5.5K | 0% | 0 points | |
| 7, held 7th | 0.38% | 880 | +22.2% | +0.1 points |
57.5%
Held 1st. 135K estimated branded searches, 0% vs prior month. Share -1.2 points.
2.
Nux21.1%
Held 2nd. 49.5K estimated branded searches, 0% vs prior month. Share -0.4 points.
3.
Boss9.3%
Held 3rd. 21.7K estimated branded searches, +13% vs prior month. Share +0.9 points.
5.2%
Moved from 5th to 4th. 12.1K estimated branded searches, +22.2% vs prior month. Share +0.8 points.
4.2%
Moved from 4th to 5th. 9.9K estimated branded searches, 0% vs prior month. Share -0.1 points.
2.3%
Held 6th. 5.5K estimated branded searches, 0% vs prior month. Share 0 points.
7.
Gator0.38%
Held 7th. 880 estimated branded searches, +22.2% vs prior month. Share +0.1 points.
Compare popularity between D'Addario and its closest rivals
Every comparison with D'Addario
45 comparisons
- D'Addario vs Fender
- D'Addario vs Gonzalez
- D'Addario vs Roadie
- Aquila vs D'Addario
- D'Addario vs Ortega
- D'Addario vs Korg
- D'Addario vs Martin
- D'Addario vs Perri's
- D'Addario vs Peterson
- D'Addario vs Nux
- D'Addario vs Larsen
- D'Addario vs Ernie Ball
- Boss vs D'Addario
- D'Addario vs Snark
- D'Addario vs TC Electronic
- D'Addario vs Lanikai
- D'Addario vs Rockslide
- D'Addario vs Legere
- D'Addario vs Vandoren
- D'Addario vs Kala
- D'Addario vs Rockboard
- D'Addario vs Elixir Strings
- D'Addario vs Pedaltrain
- D'Addario vs Dunlop
- D'Addario vs Temple Audio
- Couch vs D'Addario
- D'Addario vs Planet Waves
- D'Addario vs Dominant
- D'Addario vs Pirastro
- D'Addario vs Rotosound
- D'Addario vs Kyser
- D'Addario vs Shubb
- D'Addario vs Pickboy
- D'Addario vs Thomastik
- D'Addario vs Evah Pirazzi
- D'Addario vs G7th
- D'Addario vs Dean Markley
- D'Addario vs Rico
- Clayton vs D'Addario
- D'Addario vs The Rock Slide
- D'Addario vs Paige
- D'Addario vs Levy's
- D'Addario vs Gator
- D'Addario vs Snail
- D'Addario vs Silica
How has branded search demand for D'Addario changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for D'Addario worldwide held steady at 135K.
- Across the 12 months ending September 2026, D'Addario’s share of searches among pedalboard brands worldwide decreased from 58.1% to 57.5%.
- Across the 12 months ending September 2026, D'Addario’s share of searches among pedalboard brands worldwide peaked at 61.9% in February 2026 and was lowest at 55.3% in November 2025.
How did search popularity change for pedalboard brands worldwide in September 2026?
6 changes

In September 2026, Rockboard overtook Pedaltrain to rank 4th among pedalboard brands worldwide, with 5.2% of the searches.

In September 2026, Boss gained share of searches among pedalboard brands worldwide, from 8.4% to 9.3%.

In September 2026, D'Addario lost share of searches among pedalboard brands worldwide, from 58.8% to 57.5%.

Estimated monthly branded searches for Gator worldwide rose 49.2% over 12 measured months, from 590 to 880 in September 2026.

Estimated monthly branded searches for Nux worldwide rose 22.2% over 12 measured months, from 40.5K to 49.5K in September 2026.

Estimated monthly branded searches for Pedaltrain worldwide fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.
How are D'Addario’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using D'Addario’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- d'addario
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Where does D'Addario compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Guitar tuner brands | 3rd of 8 | 9.4% | Show ranking |
| Guitar strap brands | 2nd of 6 | 12.7% | Show ranking |
| Guitar pick brands | 2nd of 6 | 13.3% | Show ranking |
| Guitar capo brands | 2nd of 8 | 13.8% | Show ranking |
| Ukulele accessory brands | 2nd of 7 | 28.8% | Show ranking |
| Reed brands | 2nd of 5 | 36.8% | Show ranking |
| Guitar string brands | 1st of 6 | 52.2% | Show ranking |
| Pedalboard brands | 1st of 7 | 57.5% | Shown above |
| Guitar slide brands | 1st of 8 | 70.7% | Show ranking |
| Violin string brands | 1st of 6 | 72.6% | Show ranking |

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