Brandwave

D'Addario vs Silica:Which is more popular?

In September 2026, D'Addario had more branded searches than Silica among guitar slide brands worldwide. D'Addario had about 135,000 branded searches, while Silica had 70. D'Addario made up 70.7% of all guitar slide brand searches we track, and Silica accounted for 0.04%. When we asked ChatGPT and Google AI Overviews about guitar slide brands, D'Addario appeared in two of the five answers and Silica in none.

Among guitar slide brands worldwide in September 2026

Who do people search for more?

D'Addario, about 1929 searches for every 1 for Silica

D'Addario 135K searchesSilica 70 searches

Who does AI mention more?

D'Addario, mentioned in 2 of 5 answers, Silica in 0

D'Addario in 2 of 5Silica in 0 of 5

Who does AI recommend more?

D'Addario, the only one of the two named

D'Addario first in 2Silica never named

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Top guitar slide brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, D'Addario was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Silica did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Dunlop1st
  2. The Rock Slide2nd
  3. Ernie Ball3rd
  4. D'Addario4th
  5. Shubb5th
  6. Rockslide–
  7. Clayton–
  8. Silica–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • The Rock Slide5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Dunlop5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • D'Addario2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ernie Ball2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Shubb1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rockslide0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Clayton0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Silica0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about guitar slide brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is D'Addario or Silica more popular in search?

This chart shows how often people search Google for D'Addario and Silica by name. Each line represents a brand's share of searches for all eight guitar slide brands we track, month by month, from English-language searches worldwide.

D'Addario and Silica among guitar slide brands worldwide, by month

Share of searches by month for D'Addario, Silica. The figures are in the table below the chart.

View monthly share of searches table
MonthD'AddarioErnie BallRockslideShubbClaytonThe Rock SlideDunlopSilica
Oct 202569%20.7%7.6%1.2%0.9%0.47%0.06%0.06%
Nov 202569.1%20.7%7.6%1.2%0.84%0.47%0.05%0.05%
Dec 202573.1%17.9%6.6%1.1%0.73%0.49%0.08%0.04%
Jan 202673.1%17.9%6.6%1.1%0.73%0.49%0.08%0.05%
Feb 202675.9%15.2%6.8%0.87%0.65%0.39%0.06%0.04%
Mar 202670.8%17.4%9.5%1%0.68%0.45%0.11%0.04%
Apr 202667.3%16.5%13.5%1.2%0.76%0.55%0.13%0.05%
May 202670.7%17.3%9.5%1%0.7%0.54%0.14%0.06%
Jun 202665.9%16.2%10.8%0.93%0.69%0.59%4.8%0.04%
Jul 202670.8%17.4%9.5%1%0.65%0.55%0.11%0.06%
Aug 202670.8%17.4%9.5%1%0.71%0.51%0.05%0.05%
Sep 202670.7%17.3%9.5%1.3%0.65%0.54%0.05%0.04%

How has the D'Addario and Silica comparison changed over the last 12 months?

3 findings
  • D'Addario was ahead of Silica in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, D'Addario’s share of searches among guitar slide brands worldwide moved from 69% to 70.7%, and its estimated monthly branded searches held steady at 135K.
  • Across the 12 months ending September 2026, Silica’s share of searches among guitar slide brands worldwide moved from 0.06% to 0.04%, and its estimated monthly branded searches moved from 110 to 70.

How did search popularity change for guitar slide brands worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for Silica worldwide fell 36.4% over 12 measured months, from 110 to 70 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using D'Addario’s and Silica’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

D'Addario

1 branded search term

  • d'addario

Silica

1 branded search term

  • silica slide

How the Brand Demand Index is measured

Other head-to-heads among guitar slide brands

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