How popular isGator in search?
In August 2026, there were an estimated 135K branded searches for Gator worldwide which is down 55.1% over the last 11 months. Gator holds 60.2% estimated Share of Search among pedalboard brands worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Gator60.2%
Nux22.1%
Boss8.1%
Pedaltrain4.4%
Rockboard4.4%Temple Audio0.85%
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Which pedalboard brands compete with Gator?
Share of Search by month for Gator, Nux, Boss, Pedaltrain, Rockboard. The figures are in the table below the chart.
View monthly share of search table
| Month | Gator | Nux | Boss | Pedaltrain | Rockboard | Temple Audio |
|---|---|---|---|---|---|---|
| Oct 2025 | 76.3% | 10.3% | 6.9% | 3.1% | 3.1% | 0.48% |
| Nov 2025 | 73.4% | 12.1% | 8.1% | 3.6% | 2.4% | 0.46% |
| Dec 2025 | 54.7% | 20% | 13.4% | 6% | 4.9% | 0.97% |
| Jan 2026 | 56% | 20.5% | 11.2% | 6.1% | 5% | 1% |
| Feb 2026 | 59% | 17.7% | 11.8% | 5.3% | 5.3% | 0.83% |
| Mar 2026 | 56.9% | 17.1% | 17.1% | 4.2% | 4.2% | 0.65% |
| Apr 2026 | 56.8% | 20.8% | 11.4% | 5.1% | 5.1% | 0.8% |
| May 2026 | 58% | 21.3% | 9.5% | 5.2% | 5.2% | 0.82% |
| Jun 2026 | 60.3% | 22.1% | 8.1% | 4.4% | 4.4% | 0.71% |
| Jul 2026 | 60.3% | 22.1% | 8.1% | 4.4% | 4.4% | 0.71% |
| Aug 2026 | 60.2% | 22.1% | 8.1% | 4.4% | 4.4% | 0.85% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 60.2% | 135K | 0% | -0.1 points | |
| 2, held 2nd | 22.1% | 49.5K | 0% | 0 points | |
| 3, held 3rd | 8.1% | 18.1K | 0% | 0 points | |
| 4, held 4th | 4.4% | 9.9K | 0% | 0 points | |
| 5, held 5th | 4.4% | 9.9K | 0% | 0 points | |
| 6, held 6th | 0.85% | 1.9K | +18.8% | +0.1 points |
1.
Gator60.2%
Held 1st. 135K estimated branded searches, 0% vs prior month. Share -0.1 points.
2.
Nux22.1%
Held 2nd. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.
3.
Boss8.1%
Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.
4.4%
Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.
4.4%
Held 5th. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.
0.85%
Held 6th. 1.9K estimated branded searches, +18.8% vs prior month. Share +0.1 points.
Compare search popularity between Gator and its closest rivals
How has branded search demand for Gator changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Gator worldwide fell from 301K to 135K.
- Across the 11 months ending August 2026, Gator’s estimated Share of Search among pedalboard brands worldwide decreased from 76.3% to 60.2%.
- Across the 11 months ending August 2026, Gator’s estimated Share of Search among pedalboard brands worldwide peaked at 76.3% in October 2025 and was lowest at 54.7% in December 2025.
How did search popularity change for pedalboard brands worldwide in August 2026?
5 changes

Estimated monthly branded searches for Nux worldwide rose 22.2% over 11 measured months, from 40.5K to 49.5K in August 2026.

Estimated monthly branded searches for Gator worldwide fell 55.1% over 11 measured months, from 301K to 135K in August 2026.

Estimated monthly branded searches for Boss worldwide fell 33.2% over 11 measured months, from 27.1K to 18.1K in August 2026.

Estimated monthly branded searches for Pedaltrain worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.

Estimated monthly branded searches for Rockboard worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.
Where does Gator compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Guitar case brands | 3rd of 6 | 8.1% | Show ranking |
| Pedalboard brands | 1st of 6 | 60.2% | Shown above |
How is Gator measured?
Brandwave collects information about searches that people make online using Gator’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- gator
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Is Gator your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.