How popular isGator in search?
In September 2026, there were an estimated 18.7K branded searches for Gator worldwide which held steady over the last 12 months. Gator holds 16.3% estimated Share of Search among mic stand brands worldwide and is ranked 2nd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
Hercules Stands82.5%
Gator16.3%
K&M1.2%
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Which mic stand brands compete with Gator?
Share of Search by month for Hercules Stands, Gator. The figures are in the table below the chart.
View monthly share of search table
| Month | Hercules Stands | Gator | K&M |
|---|---|---|---|
| Oct 2025 | 79.6% | 19% | 1.4% |
| Nov 2025 | 74.5% | 24.3% | 1.2% |
| Dec 2025 | 78.4% | 20.9% | 0.67% |
| Jan 2026 | 76% | 23.1% | 0.9% |
| Feb 2026 | 66.8% | 31.9% | 1.3% |
| Mar 2026 | 74.9% | 23.7% | 1.4% |
| Apr 2026 | 78.7% | 20.1% | 1.2% |
| May 2026 | 76.8% | 22.1% | 1.1% |
| Jun 2026 | 78.5% | 20.3% | 1.2% |
| Jul 2026 | 78.7% | 20.4% | 0.96% |
| Aug 2026 | 77.4% | 21.6% | 1% |
| Sep 2026 | 82.5% | 16.3% | 1.2% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 82.5% | 14.7K | -6.7% | +5.2 points | |
| 2, held 2nd | 16.3% | 2.9K | -34.1% | -5.3 points | |
| 3, held 3rd | 1.2% | 210 | 0% | +0.1 points |
Compare search popularity between Gator and its closest rivals
Every comparison with Gator
17 comparisons
How has branded search demand for Gator changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Gator worldwide held steady, from 19.1K to 18.7K.
- Across the 12 months ending September 2026, Gator’s estimated Share of Search among mic stand brands worldwide decreased from 19% to 16.3%.
- Across the 12 months ending September 2026, Gator’s estimated Share of Search among mic stand brands worldwide peaked at 31.9% in February 2026 and was lowest at 16.3% in September 2026.
How did search popularity change for mic stand brands worldwide in September 2026?
3 changes
In September 2026, Hercules Stands gained estimated Share of Search among mic stand brands worldwide, from 77.4% to 82.5%.

In September 2026, Gator lost estimated Share of Search among mic stand brands worldwide, from 21.6% to 16.3%.

Estimated monthly branded searches for K&M worldwide fell 19.2% over 12 measured months, from 260 to 210 in September 2026.
Where does Gator compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Gig bag brands | 4th of 4 | 1.6% | Show ranking |
| Guitar stand brands | 4th of 7 | 1.5% | Show ranking |
| Guitar case brands | 4th of 6 | 1.8% | Show ranking |
| Speaker stands brands | 4th of 4 | 1.8% | Show ranking |
| Pedalboard brands | 6th of 6 | 0.88% | Show ranking |
| Amp stand brands | 3rd of 4 | 4.2% | Show ranking |
| Mic stand brands | 2nd of 3 | 16.3% | Shown above |
How is Gator measured?
Brandwave collects information about searches that people make online using Gator’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- gator bag
- gator case
- gator gig bag
- gator guitar case
- gator pedalboard
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Is Gator your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.