Brandwave

D'Addario vs Rockboard:Which is more popular?

In September 2026, D'Addario had more branded searches than Rockboard among pedalboard brands worldwide. D'Addario had about 135,000 branded searches, while Rockboard had 12,100. D'Addario made up 57.5% of all pedalboard brand searches we track, and Rockboard accounted for 5.2%. When we asked ChatGPT and Google AI Overviews about pedalboard brands, Rockboard appeared in all five answers and D'Addario in four. Rockboard was mentioned before D'Addario in three out of four answers.

Among pedalboard brands worldwide in September 2026

Who do people search for more?

D'Addario, about 11 searches for every 1 for Rockboard

D'Addario 135K searchesRockboard 12.1K searches

Who does AI mention more?

Rockboard, mentioned in every answer we collected

Rockboard in 5 of 5D'Addario in 4 of 5

Who does AI recommend more?

Rockboard, named ahead of D'Addario in 3 of 4 answers

Rockboard first in 3D'Addario first in 1

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Top pedalboard brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Rockboard appeared in all five answers. D'Addario was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Rockboard was listed before D'Addario in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Pedaltrain1st
  2. Temple Audio2nd
  3. Rockboard3rd
  4. D'Addario4th
  5. Nux–
  6. Boss–
  7. Gator–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Rockboard5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Pedaltrain5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • D'Addario4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Temple Audio3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Nux0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Boss0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gator0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about pedalboard brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is D'Addario or Rockboard more popular in search?

This chart shows how often people search Google for D'Addario and Rockboard by name. Each line represents a brand's share of searches for all seven pedalboard brands we track, month by month, from English-language searches worldwide.

D'Addario and Rockboard among pedalboard brands worldwide, by month

Share of searches by month for D'Addario, Rockboard. The figures are in the table below the chart.

View monthly share of searches table
MonthD'AddarioNuxBossRockboardPedaltrainTemple AudioGator
Oct 202558.1%17.4%11.4%5.2%5.2%2.4%0.25%
Nov 202555.3%20.3%11.8%4.1%6.1%2.3%0.29%
Dec 202559.4%17.8%10.4%4.4%5.3%2.4%0.26%
Jan 202659.2%17.8%10.3%4.3%5.3%2.4%0.57%
Feb 202661.9%15.2%11.4%4.5%4.5%2.1%0.33%
Mar 202656.8%17.1%15.6%4.2%4.2%1.9%0.3%
Apr 202656%20.5%10.9%5%5%2.3%0.36%
May 202656.3%20.7%10.3%5%5%2.3%0.3%
Jun 202659%21.6%8.4%4.3%4.3%2%0.31%
Jul 202659%21.7%8%4.3%4.3%2.3%0.31%
Aug 202658.8%21.5%8.4%4.3%4.3%2.4%0.31%
Sep 202657.5%21.1%9.3%5.2%4.2%2.3%0.38%

How has the D'Addario and Rockboard comparison changed over the last 12 months?

3 findings
  • D'Addario was ahead of Rockboard in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, D'Addario’s share of searches among pedalboard brands worldwide moved from 58.1% to 57.5%, and its estimated monthly branded searches held steady at 135K.
  • Across the 12 months ending September 2026, Rockboard’s share of searches among pedalboard brands worldwide held steady at 5.2%, and its estimated monthly branded searches held steady at 12.1K.

How did search popularity change for pedalboard brands worldwide in September 2026?

2 changes
  1. In September 2026, Rockboard overtook Pedaltrain to rank 4th among pedalboard brands worldwide, with 5.2% of the searches.

  2. In September 2026, D'Addario lost share of searches among pedalboard brands worldwide, from 58.8% to 57.5%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using D'Addario’s and Rockboard’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

D'Addario

1 branded search term

  • d'addario

Rockboard

1 branded search term

  • rockboard

How the Brand Demand Index is measured

Other head-to-heads among pedalboard brands

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