Brandwave

How popular isTwilio in search?

In August 2026, there were an estimated 677K branded searches for Twilio worldwide which held steady over the last 11 months. Twilio holds 74.8% estimated Share of Search among communications API platforms worldwide and is ranked 1st of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Twilio74.8%
  2. Vonage8.4%
  3. Telnyx6.7%
  4. Infobip5.5%
  5. Sinch4.5%
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Which communications API platforms compete with Twilio?

Twilio against communications API platforms worldwide, by month

Share of Search by month for Twilio, Vonage, Telnyx, Infobip, Sinch. The figures are in the table below the chart.

View monthly share of search table
MonthTwilioVonageTelnyxInfobipSinch
Oct 202574.2%10.2%4.5%6.7%4.5%
Nov 202572.7%10%5.4%6.5%5.4%
Dec 202569.5%11.7%6.2%6.2%6.3%
Jan 202670.3%11.8%6.3%6.3%5.2%
Feb 202671.9%9.8%6.5%6.5%5.3%
Mar 202673.5%10.1%6.6%5.4%4.4%
Apr 202674.8%8.4%6.7%5.5%4.5%
May 202674.8%8.4%6.7%5.5%4.5%
Jun 202674.9%8.4%6.7%5.5%4.5%
Jul 202674.8%8.4%6.7%5.5%4.5%
Aug 202674.8%8.4%6.7%5.5%4.5%
Sep 2026—————

  1. 1.Twilio

    74.8%

    held 1st · 677K estimated branded searches · +0.01% vs prior month · 0 points

  2. 2.Vonage

    8.4%

    held 2nd · 76.1K estimated branded searches · +0.12% vs prior month · 0 points

  3. 3.Telnyx

    6.7%

    held 3rd · 60.8K estimated branded searches · +0.05% vs prior month · 0 points

  4. 4.Infobip

    5.5%

    held 4th · 49.7K estimated branded searches · -0.06% vs prior month · 0 points

  5. 5.Sinch

    4.5%

    held 5th · 41.1K estimated branded searches · +0.12% vs prior month · 0 points

Compare search popularity between Twilio and its closest rivals

How has branded search demand for Twilio changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Twilio worldwide held steady, from 676K to 677K.
  • Across the 11 months ending August 2026, Twilio’s estimated Share of Search among communications API platforms worldwide increased from 74.2% to 74.8%.
  • Across the 11 months ending August 2026, Twilio’s estimated Share of Search among communications API platforms worldwide peaked at 74.9% in June 2026 and was lowest at 69.5% in December 2025.

How did search popularity change for communications API platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Telnyx worldwide rose 49.5% over 11 measured months, from 40.7K to 60.8K in August 2026.

  2. Estimated monthly branded searches for Infobip worldwide fell 18.1% over 11 measured months, from 60.6K to 49.7K in August 2026.

  3. Estimated monthly branded searches for Vonage worldwide fell 17.9% over 11 measured months, from 92.6K to 76.1K in August 2026.

How is Twilio measured?

Brandwave collects information about searches that people make online using Twilio’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • twilio
  • twilio app
  • twilio com
  • twilio communications api
  • twilio software

How the Brand Demand Index is measured

Who owns Twilio?

Twilio is owned by Twilio. Brandwave also tracks Twilio Segment, Stytch and Twilio SendGrid, owned by the same company, worldwide.

Do you work for Twilio? To request corrections or removal please contact us via our support page and we will be happy to assist.

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