How popular isTwilio SendGrid in search?
In August 2026, there were an estimated 209K branded searches for Twilio SendGrid worldwide which is down 32.7% over the last 11 months. Twilio SendGrid holds 59.3% estimated Share of Search among transactional email platforms worldwide and is ranked 1st of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which transactional email platforms compete with Twilio SendGrid?
Share of Search by month for Twilio SendGrid, Mailgun, Mailtrap, Resend. The figures are in the table below the chart.
View monthly share of search table
| Month | Twilio SendGrid | Mailgun | Mailtrap | Resend | Postmark |
|---|---|---|---|---|---|
| Oct 2025 | 62.9% | 22.3% | 12.6% | 1.6% | 0.6% |
| Nov 2025 | 59.3% | 25.7% | 12% | 2.2% | 0.7% |
| Dec 2025 | 62.1% | 22.2% | 12.6% | 2.5% | 0.64% |
| Jan 2026 | 58.5% | 25.4% | 11.9% | 3.4% | 0.83% |
| Feb 2026 | 58.4% | 25.3% | 11.9% | 3.6% | 0.75% |
| Mar 2026 | 61.3% | 21.7% | 12.4% | 3.9% | 0.65% |
| Apr 2026 | 56.6% | 24.4% | 14% | 4.3% | 0.73% |
| May 2026 | 60.5% | 21.6% | 12.4% | 4.9% | 0.66% |
| Jun 2026 | 60.2% | 21.5% | 12.3% | 5.4% | 0.66% |
| Jul 2026 | 54.6% | 23.7% | 13.5% | 7.6% | 0.73% |
| Aug 2026 | 59.3% | 21% | 12.1% | 6.6% | 0.93% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 59.3% | 209K | 0% | +4.8 points | |
| 2, held 2nd | 21% | 74.2K | -18.2% | -2.6 points | |
| 3, held 3rd | 12.1% | 42.7K | -17.5% | -1.4 points | |
| 4, held 4th | 6.6% | 23.2K | -20.1% | -1 points | |
| 5, held 5th | 0.93% | 3.3K | +18% | +0.2 points |
59.3%
held 1st · 209K estimated branded searches · 0% vs prior month · +4.8 points
2.
Mailgun21%
held 2nd · 74.2K estimated branded searches · -18.2% vs prior month · -2.6 points
3.
Mailtrap12.1%
held 3rd · 42.7K estimated branded searches · -17.5% vs prior month · -1.4 points
4.
Resend6.6%
held 4th · 23.2K estimated branded searches · -20.1% vs prior month · -1 points
5.
Postmark0.93%
held 5th · 3.3K estimated branded searches · +18% vs prior month · +0.2 points
Compare search popularity between Twilio SendGrid and its closest rivals
How has branded search demand for Twilio SendGrid changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Twilio SendGrid worldwide fell from 311K to 209K.
- Across the 11 months ending August 2026, Twilio SendGrid’s estimated Share of Search among transactional email platforms worldwide decreased from 62.9% to 59.3%.
- Across the 11 months ending August 2026, Twilio SendGrid’s estimated Share of Search among transactional email platforms worldwide peaked at 62.9% in October 2025 and was lowest at 54.6% in July 2026.
How did search popularity change for transactional email platforms worldwide in August 2026?
4 changes
In August 2026, Twilio SendGrid gained estimated Share of Search among transactional email platforms worldwide, from 54.6% to 59.3%.
In August 2026, Mailgun lost estimated Share of Search among transactional email platforms worldwide, from 23.7% to 21%.
In August 2026, Mailtrap lost estimated Share of Search among transactional email platforms worldwide, from 13.5% to 12.1%.
In August 2026, Resend lost estimated Share of Search among transactional email platforms worldwide, from 7.6% to 6.6%.
How is Twilio SendGrid measured?
Brandwave collects information about searches that people make online using Twilio SendGrid’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- sendgrid
- twilio sendgrid
Who owns Twilio SendGrid?
Twilio SendGrid is owned by Twilio. Brandwave also tracks 
Stytch and Twilio, owned by the same company, worldwide.
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Is Twilio SendGrid your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.