Brandwave

How popular isDometic in search?

In September 2026, there were an estimated 116K branded searches for Dometic worldwide which held steady over the last 12 months. Dometic holds 1.9% estimated Share of Search among fridge brands worldwide and is ranked 10th of 15 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Electrolux24%
  2. Smeg18.5%
  3. Bosch10.8%
  4. Hisense10.8%
  5. Haier7.7%
  6. Beko7.2%
  7. LG6.8%
  8. Samsung5.6%
  9. Brass Monkey2.3%
  10. Dometic1.9%
  11. +5 more
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Where does Dometic compete?

Dometic is ranked in seven competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Fridge brands10th of 151.9%Shown below
Cool box brands4th of 69.8%Show ranking
Cooler box brands4th of 510.1%Show ranking
Caravan accessories3rd of 617.3%Show ranking
RV accessories2nd of 625.1%Show ranking
Portable fridges3rd of 626.2%Show ranking
Portable fridge brands3rd of 428%Show ranking

Which fridge brands compete with Dometic?

Dometic against fridge brands worldwide, by month

Share of Search by month for Electrolux, Smeg, Bosch, Hisense, Haier, Beko, LG, Samsung, Brass Monkey, Dometic. The figures are in the table below the chart.

View monthly share of search table
MonthElectroluxSmegBoschHisenseHaierBekoLGSamsungBrass MonkeyDometicMieleWestinghouseFisher & PaykelSKOPEAlpicool
Oct 202521.5%17%11.3%11.8%8.4%7.9%7.5%6.5%2.1%1.7%1.6%1.9%0.47%0.32%0.04%
Nov 202528.1%17.3%9.6%12.5%7%6.9%5.6%5.4%1.8%1.2%2.1%1.7%0.41%0.28%0.04%
Dec 202521.1%19.2%11.5%11.6%9.3%7.7%6.2%5.6%2.2%1.1%2.4%1.5%0.38%0.25%0.03%
Jan 202621%19.5%11.4%11.5%8.2%7.7%7.3%5.6%2.1%1.4%1.9%1.5%0.46%0.31%0.04%
Feb 202620.3%18.6%11.4%11.2%8%7.5%8.5%6.3%2%1.6%1.9%1.8%0.45%0.37%0.05%
Mar 202622.7%16.9%11.3%10.2%8.5%6.8%9.3%5.7%2.2%1.8%2.1%1.7%0.5%0.34%0.05%
Apr 202623.8%15.3%11.7%10.7%10.5%7.1%6.8%5.6%2.3%1.8%1.8%1.7%0.43%0.35%0.07%
May 202623.2%15%11.2%12.7%10.2%7%6.7%5.4%2.2%2.2%1.7%1.7%0.42%0.34%0.08%
Jun 202622.6%12.7%10.8%15%9.9%8.3%6.5%5.3%2.6%2.1%1.7%1.7%0.41%0.33%0.1%
Jul 202619.5%15.8%11.4%13.1%8.9%8.8%6.9%6%2.7%2.4%1.8%1.8%0.43%0.35%0.13%
Aug 202623.4%16.1%11.9%10.5%7.4%7%8%6.6%2.2%2.2%2.1%1.7%0.42%0.35%0.1%
Sep 202624%18.5%10.8%10.8%7.7%7.2%6.8%5.6%2.3%1.9%1.8%1.8%0.43%0.29%0.06%
  1. Held 1st. 1.5M estimated branded searches, 0% vs prior month. Share +0.7 points.

  2. 2.Smeg

    18.5%

    Held 2nd. 1.2M estimated branded searches, +12.1% vs prior month. Share +2.4 points.

  3. 3.Bosch

    10.8%

    Held 3rd. 677K estimated branded searches, -11.3% vs prior month. Share -1.1 points.

  4. 4.Hisense

    10.8%

    Held 4th. 673K estimated branded searches, 0% vs prior month. Share +0.3 points.

  5. 5.Haier

    7.7%

    Moved from 6th to 5th. 478K estimated branded searches, 0% vs prior month. Share +0.2 points.

  6. 6.Beko

    7.2%

    Moved from 7th to 6th. 450K estimated branded searches, 0% vs prior month. Share +0.2 points.

  7. 7.LG

    6.8%

    Moved from 5th to 7th. 427K estimated branded searches, -16.8% vs prior month. Share -1.2 points.

  8. 8.Samsung

    5.6%

    Held 8th. 352K estimated branded searches, -16.6% vs prior month. Share -0.9 points.

  9. 9.Brass Monkey

    2.3%

    Held 9th. 145K estimated branded searches, +1.3% vs prior month. Share +0.1 points.

  10. 10.Dometic

    1.9%

    Held 10th. 116K estimated branded searches, -18.4% vs prior month. Share -0.4 points.

  11. 11.Miele

    1.8%

    Held 11th. 113K estimated branded searches, -18.1% vs prior month. Share -0.3 points.

  12. Held 12th. 110K estimated branded searches, 0% vs prior month. Share 0 points.

  13. Held 13th. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

  14. 14.SKOPE

    0.29%

    Held 14th. 18.1K estimated branded searches, -18.5% vs prior month. Share -0.1 points.

  15. 15.Alpicool

    0.06%

    Held 15th. 3.6K estimated branded searches, -45.5% vs prior month. Share 0 points.

Compare search popularity between Dometic and its closest rivals

How has branded search demand for Dometic changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Dometic worldwide held steady, from 115K to 116K.
  • Across the 12 months ending September 2026, Dometic’s estimated Share of Search among fridge brands worldwide peaked at 2.4% in July 2026 and was lowest at 1.1% in December 2025.
  • Across the 12 months ending September 2026, Dometic rose from 11th to 10th among fridge brands worldwide.

How did search popularity change for fridge brands worldwide in September 2026?

  1. In September 2026, Smeg gained estimated Share of Search among fridge brands worldwide, from 16.1% to 18.5%.

  2. In September 2026, Electrolux gained estimated Share of Search among fridge brands worldwide, from 23.4% to 24%.

  3. In September 2026, LG lost estimated Share of Search among fridge brands worldwide, from 8% to 6.8%.

  4. In September 2026, Bosch lost estimated Share of Search among fridge brands worldwide, from 11.9% to 10.8%.

  5. In September 2026, Samsung lost estimated Share of Search among fridge brands worldwide, from 6.6% to 5.6%.

  6. In September 2026, Beko rose from 7th to 6th among fridge brands worldwide.

How is Dometic measured?

Brandwave collects information about searches that people make online using Dometic’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • dometic
  • dometic cfx
  • dometic fridge

Do you work for Dometic? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Dometic your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.