Brandwave

ARB vs Dometic:Which is more popular by branded search?

In August 2026, Dometic had more branded searches than ARB among portable fridges worldwide. Dometic was estimated to have 5.4K branded searches compared to ARB’s 2.4K, and held an 8.5% Share of Search versus ARB’s 3.8%. These are worldwide searches for English-language branded terms.

Share of Search among portable fridges worldwide in August 2026Which is more popular in search, ARB or Dometic?
ARB3.8%2.4K searches
vs
Dometic8.5%5.4K searches

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Which is more popular in search, ARB or Dometic?

Compare the portable fridges shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

ARB and Dometic among portable fridges worldwide, by month

Share of Search by month for Dometic, ARB. The figures are in the table below the chart.

View monthly share of search table
MonthBougeRVBrass MonkeyAlpicoolDometicARBEngel
Oct 202541.5%33.9%8.1%6.7%8.1%1.7%
Nov 202545.5%30.4%7.3%6%9%1.8%
Dec 202540%40%5.3%6.4%5.3%2.9%
Jan 202637.9%37.9%7.4%7.4%7.4%1.8%
Feb 202644.3%29.7%8.7%7.2%8.7%1.4%
Mar 202650.3%22.5%10%8.1%8.1%1.1%
Apr 202658.9%17.6%9.6%7.8%5.2%0.85%
May 202662.7%12.5%10.2%8.3%5.5%0.74%
Jun 202669.8%9.3%9.3%7.6%3.4%0.55%
Jul 202667.3%9%11%9%3.3%0.53%
Aug 202663.8%12.8%10.4%8.5%3.8%0.76%
Sep 2026——————

How has the ARB and Dometic comparison changed over the last 12 months?

  • The lead changed hands 3 times in the 11 months ending August 2026: Dometic took it in December 2025, ARB took it in February 2026, Dometic took it in April 2026.
  • Across the 11 months ending August 2026, ARB’s estimated Share of Search among portable fridges worldwide moved from 8.1% to 3.8%, and its estimated monthly branded searches moved from 2.9K to 2.4K.
  • Across the 11 months ending August 2026, Dometic’s estimated Share of Search among portable fridges worldwide moved from 6.7% to 8.5%, and its estimated monthly branded searches moved from 2.4K to 5.4K.

How did search popularity change for portable fridges worldwide in August 2026?

  1. In August 2026, ARB gained estimated Share of Search among portable fridges worldwide, from 3.3% to 3.8%.

  2. Estimated monthly branded searches for Dometic worldwide rose 125% over 11 measured months, from 2.4K to 5.4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using ARB’s and Dometic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

ARB

1 branded search term

  • arb 4x4

Dometic

1 branded search term

  • dometic cfx

How the Brand Demand Index is measured

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