Brandwave

Cool Box brands:Which are searched most?

In September 2026, DeWalt was the most searched among cool Box brands worldwide, with an estimated 673K branded searches and 47.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. DeWalt47.7%
  2. Igloo26.1%
  3. Coleman17.1%
  4. Dometic8.2%
  5. Vango0.57%
  6. Icey-Tek0.25%

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Share of SearchLeaderboard

Compare the cool box brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among cool Box brands worldwide, by month

Share of Search by month for DeWalt, Igloo, Coleman, Dometic. The figures are in the table below the chart.

View monthly share of search table
MonthDeWaltIglooColemanDometicVangoIcey-Tek
Oct 202544.1%29.5%18.3%7.5%0.29%0.23%
Nov 202549.6%27.1%16.8%5.9%0.22%0.26%
Dec 202550.2%27.4%16.8%5%0.22%0.31%
Jan 202641.4%33.9%17.9%6.1%0.41%0.26%
Feb 202649%26.8%16.6%6.9%0.48%0.25%
Mar 202646.3%25.3%19.5%8%0.68%0.24%
Apr 202646.1%25.2%19.7%8%0.83%0.23%
May 202644.8%24.5%20%9.4%0.98%0.34%
Jun 202644.5%24.4%20.4%9.4%0.98%0.28%
Jul 202639.3%26.3%22.1%10.7%1.3%0.37%
Aug 202644.4%24.3%20.4%9.4%1.2%0.35%
Sep 202647.7%26.1%17.1%8.2%0.57%0.25%

This month’s ranking, September 2026

  1. 1.DeWalt

    47.7%

    Held 1st. 673K estimated branded searches, 0% vs prior month. Share +3.3 points.

  2. 2.Igloo

    26.1%

    Held 2nd. 368K estimated branded searches, 0% vs prior month. Share +1.8 points.

  3. 3.Coleman

    17.1%

    Held 3rd. 241K estimated branded searches, -21.8% vs prior month. Share -3.3 points.

  4. 4.Dometic

    8.2%

    Held 4th. 116K estimated branded searches, -18.4% vs prior month. Share -1.2 points.

  5. 5.Vango

    0.57%

    Held 5th. 8.1K estimated branded searches, -55.2% vs prior month. Share -0.6 points.

  6. 6.Icey-Tek

    0.25%

    Held 6th. 3.5K estimated branded searches, -32.6% vs prior month. Share -0.1 points.

Compare search popularity between leading brands

Which brand is most popular in search among cool Box brands worldwide?

In September 2026, DeWalt was the most searched among cool Box brands worldwide, with an estimated 673K branded searches and 47.7% estimated Share of Search within this set. Igloo is in 2nd place, 21.6 percentage points behind at 26.1% Share of Search.

Global cool Box brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
DeWalt44.1% → 47.7%50.2%Dec 202539.3%Jul 20261st
Igloo29.5% → 26.1%33.9%Jan 202624.3%Aug 20262nd
Coleman18.3% → 17.1%22.1%Jul 202616.6%Feb 20263rd
Dometic7.5% → 8.2%10.7%Jul 20265%Dec 20254th
Vango0.29% → 0.57%1.3%Jul 20260.22%Nov 20255th
Icey-Tek0.23% → 0.25%0.37%Jul 20260.23%Oct 20256th

Each finding as a sentence

  • Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among cool Box brands worldwide increased from 44.1% to 47.7%.
  • Across the 12 months ending September 2026, Igloo’s estimated Share of Search among cool Box brands worldwide decreased from 29.5% to 26.1%.
  • Across the 12 months ending September 2026, Coleman’s estimated Share of Search among cool Box brands worldwide decreased from 18.3% to 17.1%.
  • Across the 12 months ending September 2026, Dometic’s estimated Share of Search among cool Box brands worldwide increased from 7.5% to 8.2%.
  • Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among cool Box brands worldwide peaked at 50.2% in December 2025 and was lowest at 39.3% in July 2026.
  • Across the 12 months ending September 2026, Igloo’s estimated Share of Search among cool Box brands worldwide peaked at 33.9% in January 2026 and was lowest at 24.3% in August 2026.
  • Across the 12 months ending September 2026, Coleman’s estimated Share of Search among cool Box brands worldwide peaked at 22.1% in July 2026 and was lowest at 16.6% in February 2026.
  • Across the 12 months ending September 2026, Dometic’s estimated Share of Search among cool Box brands worldwide peaked at 10.7% in July 2026 and was lowest at 5% in December 2025.
  • Across the 12 months ending September 2026, Vango’s estimated Share of Search among cool Box brands worldwide peaked at 1.3% in July 2026 and was lowest at 0.22% in November 2025.
  • Across the 12 months ending September 2026, Vango and Icey-Tek held steady: their estimated Share of Search among cool Box brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for cool Box brands worldwide in September 2026?

  1. In September 2026, DeWalt gained estimated Share of Search among cool Box brands worldwide, from 44.4% to 47.7%.

  2. In September 2026, Igloo gained estimated Share of Search among cool Box brands worldwide, from 24.3% to 26.1%.

  3. In September 2026, Coleman lost estimated Share of Search among cool Box brands worldwide, from 20.4% to 17.1%.

  4. In September 2026, Dometic lost estimated Share of Search among cool Box brands worldwide, from 9.4% to 8.2%.

  5. In September 2026, Vango lost estimated Share of Search among cool Box brands worldwide, from 1.2% to 0.57%.

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