Brandwave

Coleman vs Dometic:Which is searched more?

In September 2026, Coleman had more branded searches than Dometic among cool box brands worldwide. Coleman was estimated to have 201K branded searches compared to Dometic’s 94.1K, and held a 17.8% Share of Search versus Dometic’s 8.4%. These are worldwide searches for English-language branded terms.

Share of Search among cool box brands worldwide in September 2026Which is more popular in search, Coleman or Dometic?
Coleman17.8%201K searches
vs
Dometic8.4%94.1K searches

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Which is more popular in search, Coleman or Dometic?

Compare the cool box brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Coleman and Dometic among cool box brands worldwide, by month

Share of Search by month for Coleman, Dometic. The figures are in the table below the chart.

View monthly share of search table
MonthDeWaltColemanIglooDometicVangoIcey-Tek
Oct 202560.2%22%8.8%8.3%0.39%0.31%
Nov 202566.7%19.9%6.5%6.2%0.29%0.34%
Dec 202567.3%20.1%6.7%5.2%0.29%0.42%
Jan 202662.7%22.9%6.2%7.2%0.61%0.4%
Feb 202665.5%19.6%6.5%7.4%0.64%0.34%
Mar 202658.6%21.4%10.6%8.1%0.86%0.3%
Apr 202654.3%19.8%17.1%7.6%0.98%0.28%
May 202652.9%19.4%17.1%9%1.2%0.41%
Jun 202652.8%19.3%17.4%9%1.2%0.33%
Jul 202647.4%21.2%19.3%10.1%1.6%0.45%
Aug 202654.2%19.8%14.8%9.3%1.5%0.42%
Sep 202659.8%17.8%13%8.4%0.72%0.31%

How has the Coleman and Dometic comparison changed over the last 12 months?

  • Coleman was ahead of Dometic in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Coleman’s estimated Share of Search among cool box brands worldwide moved from 22% to 17.8%, and its estimated monthly branded searches moved from 246K to 201K.
  • Across the 12 months ending September 2026, Dometic’s estimated Share of Search among cool box brands worldwide moved from 8.3% to 8.4%, and its estimated monthly branded searches moved from 92.9K to 94.1K.

How did search popularity change for cool box brands worldwide in September 2026?

  1. In September 2026, Coleman lost estimated Share of Search among cool box brands worldwide, from 19.8% to 17.8%.

  2. In September 2026, Dometic lost estimated Share of Search among cool box brands worldwide, from 9.3% to 8.4%.

Other head-to-heads among cool box brands

How each brand is measured

Brandwave collects information about searches that people make online using Coleman’s and Dometic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Coleman

1 branded search term

  • coleman

Dometic

2 branded search terms

  • dometic
  • dometic cfx

How the Brand Demand Index is measured

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