Brandwave

Portable fridges:Which brands are most popular in search?

In August 2026, BougeRV was the most searched among portable fridges worldwide, with an estimated 40.5K branded searches and 63.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. BougeRV63.8%
  2. Brass Monkey12.8%
  3. Alpicool10.4%
  4. Dometic8.5%
  5. ARB3.8%
  6. Engel0.76%

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Share of SearchLeaderboard

Compare the portable fridges shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among portable fridges worldwide, by month

Share of Search by month for BougeRV, Brass Monkey, Alpicool, Dometic, ARB. The figures are in the table below the chart.

View monthly share of search table
MonthBougeRVBrass MonkeyAlpicoolDometicARBEngel
Oct 202541.5%33.9%8.1%6.7%8.1%1.7%
Nov 202545.5%30.4%7.3%6%9%1.8%
Dec 202540%40%5.3%6.4%5.3%2.9%
Jan 202637.9%37.9%7.4%7.4%7.4%1.8%
Feb 202644.3%29.7%8.7%7.2%8.7%1.4%
Mar 202650.3%22.5%10%8.1%8.1%1.1%
Apr 202658.9%17.6%9.6%7.8%5.2%0.85%
May 202662.7%12.5%10.2%8.3%5.5%0.74%
Jun 202669.8%9.3%9.3%7.6%3.4%0.55%
Jul 202667.3%9%11%9%3.3%0.53%
Aug 202663.8%12.8%10.4%8.5%3.8%0.76%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.BougeRV

    63.8%

    Held 1st. 40.5K estimated branded searches, -18.2% vs prior month. Share -3.5 points.

  2. 2.Brass Monkey

    12.8%

    Moved from 3rd to 2nd. 8.1K estimated branded searches, +22.7% vs prior month. Share +3.8 points.

  3. 3.Alpicool

    10.4%

    Moved from 2nd to 3rd. 6.6K estimated branded searches, -18.5% vs prior month. Share -0.6 points.

  4. 4.Dometic

    8.5%

    Held 4th. 5.4K estimated branded searches, -18.2% vs prior month. Share -0.5 points.

  5. 5.ARB

    3.8%

    Held 5th. 2.4K estimated branded searches, 0% vs prior month. Share +0.5 points.

  6. 6.Engel

    0.76%

    Held 6th. 480 estimated branded searches, +23.1% vs prior month. Share +0.2 points.

Compare search popularity between leading brands

Which brand is most popular in search among portable fridges worldwide?

In August 2026, BougeRV was the most searched among portable fridges worldwide, with an estimated 40.5K branded searches and 63.8% estimated Share of Search within this set. Brass Monkey is in 2nd place, 51 percentage points behind at 12.8% Share of Search.

Global portable fridges, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
BougeRV41.5% → 63.8%69.8%Jun 202637.9%Jan 20261st
Brass Monkey33.9% → 12.8%40%Dec 20259%Jul 20262nd
Alpicool8.1% → 10.4%11%Jul 20265.3%Dec 20253rd
Dometic6.7% → 8.5%9%Jul 20266%Nov 20255th → 4th
ARB8.1% → 3.8%9%Nov 20253.3%Jul 20264th → 5th
Engel1.7% → 0.76%2.9%Dec 20250.53%Jul 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, BougeRV’s estimated Share of Search among portable fridges worldwide increased from 41.5% to 63.8%.
  • Across the 11 months ending August 2026, Brass Monkey’s estimated Share of Search among portable fridges worldwide decreased from 33.9% to 12.8%.
  • Across the 11 months ending August 2026, Alpicool’s estimated Share of Search among portable fridges worldwide increased from 8.1% to 10.4%.
  • Across the 11 months ending August 2026, Dometic’s estimated Share of Search among portable fridges worldwide increased from 6.7% to 8.5%.
  • Across the 11 months ending August 2026, ARB’s estimated Share of Search among portable fridges worldwide decreased from 8.1% to 3.8%.
  • Across the 11 months ending August 2026, Engel’s estimated Share of Search among portable fridges worldwide decreased from 1.7% to 0.76%.
  • Across the 11 months ending August 2026, BougeRV’s estimated Share of Search among portable fridges worldwide peaked at 69.8% in June 2026 and was lowest at 37.9% in January 2026.
  • Across the 11 months ending August 2026, Brass Monkey’s estimated Share of Search among portable fridges worldwide peaked at 40% in December 2025 and was lowest at 9% in July 2026.
  • Across the 11 months ending August 2026, Alpicool’s estimated Share of Search among portable fridges worldwide peaked at 11% in July 2026 and was lowest at 5.3% in December 2025.
  • Across the 11 months ending August 2026, Dometic’s estimated Share of Search among portable fridges worldwide peaked at 9% in July 2026 and was lowest at 6% in November 2025.
  • Across the 11 months ending August 2026, ARB’s estimated Share of Search among portable fridges worldwide peaked at 9% in November 2025 and was lowest at 3.3% in July 2026.
  • Across the 11 months ending August 2026, Engel’s estimated Share of Search among portable fridges worldwide peaked at 2.9% in December 2025 and was lowest at 0.53% in July 2026.
  • Across the 11 months ending August 2026, Dometic rose from 5th to 4th among portable fridges worldwide.
  • Across the 11 months ending August 2026, ARB fell from 4th to 5th among portable fridges worldwide.

How did search popularity change for portable fridges worldwide in August 2026?

  1. In August 2026, Brass Monkey overtook Alpicool to rank 2nd among portable fridges worldwide, at 12.8%.

  2. In August 2026, ARB gained estimated Share of Search among portable fridges worldwide, from 3.3% to 3.8%.

  3. In August 2026, BougeRV lost estimated Share of Search among portable fridges worldwide, from 67.3% to 63.8%.

  4. In August 2026, Alpicool lost estimated Share of Search among portable fridges worldwide, from 11% to 10.4%.

  5. Estimated monthly branded searches for Dometic worldwide rose 125% over 11 measured months, from 2.4K to 5.4K in August 2026.

  6. Estimated monthly branded searches for Engel worldwide fell 18.6% over 11 measured months, from 590 to 480 in August 2026.

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