Brandwave

Dometic vs Samsung:Which is searched more?

In September 2026, Samsung had more branded searches than Dometic among fridge brands worldwide. Samsung was estimated to have 352K branded searches compared to Dometic’s 116K, and held a 6.1% Share of Search versus Dometic’s 2%. These are worldwide searches for English-language branded terms.

Share of Search among fridge brands worldwide in September 2026Which is more popular in search, Dometic or Samsung?
Dometic2%116K searches
vs
Samsung6.1%352K searches

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Which is more popular in search, Dometic or Samsung?

Compare the fridge brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Dometic and Samsung among fridge brands worldwide, by month

Share of Search by month for Samsung, Dometic. The figures are in the table below the chart.

View monthly share of search table
MonthElectroluxSmegHisenseHaierBekoLGSamsungBoschBrass MonkeyDometicMieleWestinghouseFisher & PaykelSKOPEAlpicool
Oct 202523.5%18.5%12.9%9.2%8.6%8.2%7.1%3.2%2.3%1.8%1.8%2.1%0.52%0.35%0.05%
Nov 202530.3%18.7%13.5%7.6%7.4%6%5.8%2.3%2%1.3%2.3%1.8%0.45%0.3%0.04%
Dec 202523.2%21.1%12.7%10.2%8.5%6.8%6.1%2.6%2.4%1.3%2.6%1.7%0.42%0.28%0.04%
Jan 202623.1%21.4%12.7%9%8.5%8%6.1%2.6%2.3%1.5%2.1%1.7%0.51%0.34%0.04%
Feb 202622.4%20.5%12.3%8.8%8.2%9.4%6.9%2.6%2.2%1.7%2.1%2%0.5%0.41%0.05%
Mar 202624.9%18.5%11.2%9.3%7.5%10.2%6.2%2.8%2.4%1.9%2.3%1.8%0.55%0.37%0.06%
Apr 202626.1%16.9%11.7%11.5%7.8%7.5%6.1%3%2.5%2%2%1.9%0.47%0.39%0.08%
May 202625.4%16.4%13.9%11.2%7.6%7.3%5.9%2.9%2.4%2.4%1.9%1.9%0.46%0.38%0.09%
Jun 202624.6%13.8%16.4%10.8%9%7.1%5.8%2.8%2.8%2.3%1.8%1.8%0.44%0.36%0.11%
Jul 202621.3%17.3%14.4%9.8%9.6%7.5%6.6%2.9%3%2.6%2%1.9%0.47%0.39%0.14%
Aug 202625.6%17.6%11.5%8.2%7.7%8.7%7.2%3.5%2.4%2.4%2.4%1.9%0.46%0.38%0.11%
Sep 202626.1%20.2%11.7%8.3%7.8%7.4%6.1%2.9%2.5%2%2%1.9%0.47%0.32%0.06%

How has the Dometic and Samsung comparison changed over the last 12 months?

  • Samsung was ahead of Dometic in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Dometic’s estimated Share of Search among fridge brands worldwide moved from 1.8% to 2%, and its estimated monthly branded searches moved from 115K to 116K.
  • Across the 12 months ending September 2026, Samsung’s estimated Share of Search among fridge brands worldwide moved from 7.1% to 6.1%, and its estimated monthly branded searches moved from 452K to 352K.

How did search popularity change for fridge brands worldwide in September 2026?

  1. In September 2026, Samsung lost estimated Share of Search among fridge brands worldwide, from 7.2% to 6.1%.

Other head-to-heads among fridge brands

How each brand is measured

Brandwave collects information about searches that people make online using Dometic’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dometic

3 branded search terms

  • dometic
  • dometic cfx
  • dometic fridge

Samsung

3 branded search terms

  • samsung com
  • samsung washer
  • samsung washing machine

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.