Brandwave

How popular isBondi Sands in search?

In September 2026, there were an estimated 90.2K branded searches for Bondi Sands worldwide which held steady over the last 12 months. Bondi Sands holds 32.8% estimated Share of Search among self tanner brands worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Jergens38.4%
  2. Bondi Sands32.8%
  3. Coco & Eve13.1%
  4. b.tan9.9%
  5. Isle of Paradise3.7%
  6. COOLA2.1%
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Which self tanner brands compete with Bondi Sands?

Bondi Sands against self tanner brands worldwide, by month

Share of Search by month for Jergens, Bondi Sands, Coco & Eve, b.tan, Isle of Paradise, COOLA. The figures are in the table below the chart.

View monthly share of search table
MonthJergensBondi SandsCoco & Eveb.tanIsle of ParadiseCOOLA
Oct 202533%30%18.5%11.3%5.2%2%
Nov 202530.8%32.1%20.4%10.2%4.7%1.8%
Dec 202531.6%33.4%17.5%10.7%5%1.8%
Jan 202632.6%30.4%18.3%11.2%5.2%2.4%
Feb 202630.5%30.1%19.2%11.7%5.4%3%
Mar 202625.7%34.1%17.6%13.3%5%4.2%
Apr 202622%39.6%17%12.6%4.8%4%
May 202621.6%40.1%16.4%12.4%4.7%4.9%
Jun 202620.6%40.7%17.1%10.6%4.8%6.2%
Jul 202628.5%36%14.5%10.8%4.1%6.3%
Aug 202633.1%34.2%13.7%10.2%4.7%4%
Sep 202638.4%32.8%13.1%9.9%3.7%2.1%

  1. 1.Jergens

    38.4%

    Moved from 2nd to 1st. 106K estimated branded searches, +20.5% vs prior month. Share +5.3 points.

  2. 2.Bondi Sands

    32.8%

    Moved from 1st to 2nd. 90.2K estimated branded searches, -0.41% vs prior month. Share -1.4 points.

  3. 3.Coco & Eve

    13.1%

    Held 3rd. 35.9K estimated branded searches, -1.4% vs prior month. Share -0.7 points.

  4. 4.b.tan

    9.9%

    Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share -0.4 points.

  5. 5.Isle of Paradise

    3.7%

    Held 5th. 10.2K estimated branded searches, -18.2% vs prior month. Share -1 points.

  6. 6.COOLA

    2.1%

    Held 6th. 5.8K estimated branded searches, -45.5% vs prior month. Share -1.9 points.

Compare search popularity between Bondi Sands and its closest rivals

Every comparison with Bondi Sands

How has branded search demand for Bondi Sands changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Bondi Sands worldwide held steady, from 87.6K to 90.2K.
  • Across the 12 months ending September 2026, Bondi Sands’ estimated Share of Search among self tanner brands worldwide increased from 30% to 32.8%.
  • Across the 12 months ending September 2026, Bondi Sands’ estimated Share of Search among self tanner brands worldwide peaked at 40.7% in June 2026 and was lowest at 30% in October 2025.

How did search popularity change for self tanner brands worldwide in September 2026?

  1. In September 2026, Jergens overtook Bondi Sands to become the leader among self tanner brands worldwide, with 38.4% estimated Share of Search.

  2. In September 2026, COOLA lost estimated Share of Search among self tanner brands worldwide, from 4% to 2.1%.

  3. In September 2026, Bondi Sands lost estimated Share of Search among self tanner brands worldwide, from 34.2% to 32.8%.

  4. In September 2026, Isle of Paradise lost estimated Share of Search among self tanner brands worldwide, from 4.7% to 3.7%.

  5. In September 2026, Coco & Eve lost estimated Share of Search among self tanner brands worldwide, from 13.7% to 13.1%.

  6. Estimated monthly branded searches for b.tan worldwide fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026.

Where does Bondi Sands compete?

Bondi Sands is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Tinted sunscreen brands7th of 81.5%Show ranking
SPF brands6th of 61.5%Show ranking
Sunscreen brands7th of 111.9%Show ranking
Fake tanning products2nd of 623.3%Show ranking
Tan remover brands2nd of 427.9%Show ranking
Self tanner brands2nd of 632.8%Shown above

How is Bondi Sands measured?

Brandwave collects information about searches that people make online using Bondi Sands’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

10 branded search terms

  • bondi sand sunscreen
  • bondi sands
  • bondi sands spf
  • bondi sands sun care
  • bondi sands sun protection
  • bondi sands sun screen
  • bondi sands sunscreen
  • bondi sands zinc
  • spf bondi sands
  • sunscreen bondi sands

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How the Brand Demand Index is measured

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