Brandwave

How popular isCOOLA in search?

In August 2026, there were an estimated 10.6K branded searches for COOLA worldwide which is up 85.7% over the last 11 months. COOLA holds 1.6% estimated Share of Search among sunscreen brands worldwide and is ranked 7th of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Ultra Violette34.1%
  2. Supergoop!24.1%
  3. Bondi Sands16%
  4. Sun Bum14.1%
  5. Vacation5.3%
  6. Naked Sundays4.7%
  7. COOLA1.6%
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Which sunscreen brands compete with COOLA?

COOLA against sunscreen brands worldwide, by month

Share of Search by month for Ultra Violette, Supergoop!, Bondi Sands, Sun Bum, Vacation, Naked Sundays, COOLA. The figures are in the table below the chart.

View monthly share of search table
MonthUltra VioletteSupergoop!Bondi SandsSun BumVacationNaked SundaysCOOLA
Oct 202538%20.3%18.6%12%3.1%6.9%1.1%
Nov 202528.5%24.8%21%12.4%3.6%8.7%1%
Dec 202528.8%24.1%21.6%14.6%3.3%6.5%1.1%
Jan 202629.4%25.2%19.1%16.3%3.5%5.3%1.3%
Feb 202627%26.7%20%15.6%4.4%4.4%1.7%
Mar 202627.3%27.3%17.4%16.7%5.4%3.9%1.9%
Apr 202623.3%30.1%19.7%15.2%5.8%4.2%1.7%
May 202625.6%29.7%17.1%15.8%6.2%3.7%1.8%
Jun 202628.7%25.1%16.1%18.1%5.9%4%2.1%
Jul 202629.4%25.5%14.8%18.4%5.9%3.9%2.1%
Aug 202634.1%24.1%16%14.1%5.3%4.7%1.6%
Sep 2026———————
  1. Held 1st. 229K estimated branded searches, -13.7% vs prior month. Share +4.8 points.

  2. 2.Supergoop!

    24.1%

    Held 2nd. 162K estimated branded searches, -29.9% vs prior month. Share -1.4 points.

  3. Moved from 4th to 3rd. 107K estimated branded searches, -19.7% vs prior month. Share +1.2 points.

  4. 4.Sun Bum

    14.1%

    Moved from 3rd to 4th. 94.9K estimated branded searches, -43% vs prior month. Share -4.3 points.

  5. 5.Vacation

    5.3%

    Held 5th. 35.9K estimated branded searches, -33.1% vs prior month. Share -0.6 points.

  6. Held 6th. 31.8K estimated branded searches, -9.3% vs prior month. Share +0.9 points.

  7. 7.COOLA

    1.6%

    Held 7th. 10.6K estimated branded searches, -45.3% vs prior month. Share -0.6 points.

Compare search popularity between COOLA and its closest rivals

How has branded search demand for COOLA changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for COOLA worldwide rose from 5.7K to 10.6K.
  • Across the 11 months ending August 2026, COOLA’s estimated Share of Search among sunscreen brands worldwide increased from 1.1% to 1.6%.
  • Across the 11 months ending August 2026, COOLA’s estimated Share of Search among sunscreen brands worldwide peaked at 2.1% in July 2026 and was lowest at 1% in November 2025.

How did search popularity change for sunscreen brands worldwide in August 2026?

  1. In August 2026, Bondi Sands overtook Sun Bum to rank 3rd among sunscreen brands worldwide, at 16%.

  2. In August 2026, Ultra Violette gained estimated Share of Search among sunscreen brands worldwide, from 29.4% to 34.1%.

  3. In August 2026, Naked Sundays gained estimated Share of Search among sunscreen brands worldwide, from 3.9% to 4.7%.

  4. In August 2026, Sun Bum lost estimated Share of Search among sunscreen brands worldwide, from 18.4% to 14.1%.

  5. In August 2026, Supergoop! lost estimated Share of Search among sunscreen brands worldwide, from 25.5% to 24.1%.

  6. In August 2026, Vacation lost estimated Share of Search among sunscreen brands worldwide, from 5.9% to 5.3%.

How is COOLA measured?

Brandwave collects information about searches that people make online using COOLA’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • coola skincare
  • coola spf
  • coola sun care
  • coola sunscreen

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How the Brand Demand Index is measured

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