Brandwave

COOLA vs Neutrogena:Which is searched more?

In September 2026, Neutrogena had more branded searches than COOLA among sunscreen brands worldwide. Neutrogena was estimated to have 935K branded searches compared to COOLA’s 5.8K, and held a 20.1% Share of Search versus COOLA’s 0.12%. These are worldwide searches for English-language branded terms.

Share of Search among sunscreen brands worldwide in September 2026Which is more popular in search, COOLA or Neutrogena?
COOLA0.12%5.8K searches
vs
Neutrogena20.1%935K searches

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Which is more popular in search, COOLA or Neutrogena?

A curated comparison of sun-care-focused brands, measured through worldwide branded searches. Search interest is not evidence of sunscreen safety, effectiveness, or product quality. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

COOLA and Neutrogena among sunscreen brands worldwide, by month

Share of Search by month for Neutrogena, COOLA. The figures are in the table below the chart.

View monthly share of search table
MonthLa Roche-PosayNiveaNeutrogenaUltra VioletteBanana BoatSupergoop!Bondi SandsSun BumNaked SundaysVacationCOOLA
Oct 202539.8%22.3%22.4%4.4%4.2%2.4%1.9%1.4%0.78%0.36%0.12%
Nov 202541.9%26.6%19%2.9%2.5%2.6%1.9%1.3%0.89%0.37%0.11%
Dec 202543.1%22.9%20.9%2.9%3.1%2.5%2%1.5%0.65%0.34%0.11%
Jan 202642.6%23%20.6%3%3.7%2.6%1.7%1.7%0.54%0.36%0.13%
Feb 202645.4%20.6%21%2.7%3.3%2.7%1.7%1.6%0.44%0.44%0.17%
Mar 202646.2%17.1%19.8%3.7%3.5%3.7%2.1%2.3%0.53%0.72%0.26%
Apr 202645.6%16.9%19.2%3.5%3.8%4.5%2.6%2.3%0.61%0.85%0.26%
May 202644.4%16%18.7%4.5%3.7%5.3%2.6%2.8%0.65%1.1%0.31%
Jun 202640.7%17.4%18%5.8%4.1%5.1%2.8%3.7%0.8%1.2%0.43%
Jul 202640.5%22.3%17.4%4.8%3.9%4.2%2%3%0.63%0.97%0.35%
Aug 202641.4%21%21.7%4.2%3.8%3%1.7%1.8%0.58%0.66%0.2%
Sep 202639.4%24%20.1%6%3.1%2.7%1.9%1.6%0.55%0.48%0.12%

How has the COOLA and Neutrogena comparison changed over the last 12 months?

  • Neutrogena was ahead of COOLA in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, COOLA’s estimated Share of Search among sunscreen brands worldwide held steady at 0.12%, and its estimated monthly branded searches moved from 5.7K to 5.8K.
  • Across the 12 months ending September 2026, Neutrogena’s estimated Share of Search among sunscreen brands worldwide moved from 22.4% to 20.1%, and its estimated monthly branded searches moved from 1M to 935K.

How did search popularity change for sunscreen brands worldwide in September 2026?

  1. In September 2026, Nivea overtook Neutrogena to rank 2nd among sunscreen brands worldwide, with 24% estimated Share of Search.

  2. In September 2026, Neutrogena lost estimated Share of Search among sunscreen brands worldwide, from 21.7% to 20.1%.

Other head-to-heads among sunscreen brands

How each brand is measured

Brandwave collects information about searches that people make online using COOLA’s and Neutrogena’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

COOLA

4 branded search terms

  • coola skincare
  • coola spf
  • coola sun care
  • coola sunscreen

Neutrogena

4 branded search terms

  • neutrogena
  • neutrogena facial cleanser
  • neutrogena hydro boost
  • neutrogena suntan lotion

How the Brand Demand Index is measured

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