Brandwave

Avène vs COOLA:Which is searched more?

In September 2026, Avène had more branded searches than COOLA among tinted sunscreen brands worldwide. Avène was estimated to have 246K branded searches compared to COOLA’s 5.8K, and held a 4.4% Share of Search versus COOLA’s 0.1%. These are worldwide searches for English-language branded terms.

Share of Search among tinted sunscreen brands worldwide in September 2026Which is more popular in search, Avène or COOLA?
Avène4.4%246K searches
vs
COOLA0.1%5.8K searches

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Which is more popular in search, Avène or COOLA?

Compare the tinted sunscreen brands brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Avène and COOLA among tinted sunscreen brands worldwide, by month

Share of Search by month for Avène, COOLA. The figures are in the table below the chart.

View monthly share of search table
MonthCetaphilCeraVeCliniqueBiodermaAvèneDrunk ElephantBondi SandsCOOLA
Oct 202532.8%36.1%13%8.7%4.8%3.2%1.4%0.09%
Nov 202532.2%31.8%16.4%9.1%5%4.1%1.4%0.08%
Dec 202532.1%35.2%14.8%8.1%4.5%3.6%1.5%0.08%
Jan 202634.5%34.3%11.9%9.7%5.3%2.9%1.3%0.1%
Feb 202633.8%37.2%10.9%8.9%4.9%2.7%1.4%0.14%
Mar 202632.6%35%12.3%10%5.5%2.5%1.9%0.23%
Apr 202632.4%34.9%12.2%10%5.5%2.5%2.3%0.23%
May 202630.5%35.7%12.8%10.4%5.7%2.1%2.5%0.3%
Jun 202632.4%37.1%11.2%9.1%5%2.2%2.6%0.39%
Jul 202634.2%36.8%11%9%4.9%1.8%1.8%0.32%
Aug 202634%37.3%11%9%4.9%2.2%1.5%0.17%
Sep 202636.3%33.9%11.9%9.8%4.4%2%1.6%0.1%

How has the Avène and COOLA comparison changed over the last 12 months?

  • Avène was ahead of COOLA in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Avène’s estimated Share of Search among tinted sunscreen brands worldwide moved from 4.8% to 4.4%, and its estimated monthly branded searches moved from 301K to 246K.
  • Across the 12 months ending September 2026, COOLA’s estimated Share of Search among tinted sunscreen brands worldwide moved from 0.09% to 0.1%, and its estimated monthly branded searches moved from 5.7K to 5.8K.

How did search popularity change for tinted sunscreen brands worldwide in September 2026?

  1. In September 2026, Avène lost estimated Share of Search among tinted sunscreen brands worldwide, from 4.9% to 4.4%.

Other head-to-heads among tinted sunscreen brands

How each brand is measured

Brandwave collects information about searches that people make online using Avène’s and COOLA’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Avène

1 branded search term

  • avene

COOLA

4 branded search terms

  • coola skincare
  • coola spf
  • coola sun care
  • coola sunscreen

How the Brand Demand Index is measured

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