Brandwave

How popular isLewis Road Creamery?

In September 2026, people searched for Lewis Road Creamery by name about 7,470 times in New Zealand, a 6.4% increase from the previous year. These searches made up 63% of all New Zealand flavoured milk brand searches, placing Lewis Road Creamery first out of seven brands. When we asked both ChatGPT and Google AI Overviews about flavoured milk brands, Lewis Road Creamery appeared in all answers and was the most recommended of the seven.

Search and AI answers in September 2026

Lewis Road Creamery is the most searched of 7 competitors and the most recommended in AI answers.

  1. Lewis Road CreameryShare of searches 63%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. Puhoi ValleyShare of searches 11.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  3. Meadow FreshShare of searches 9.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
  4. PrimoShare of searches 5.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  5. Calci-YumShare of searches 4.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th

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Top flavoured milk brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Lewis Road Creamery appeared in all five answers. Lewis Road Creamery is the most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Lewis Road Creamery1st
  2. Puhoi Valley2nd
  3. Primo3rd
  4. Calci-Yum4th
  5. Meadow Fresh5th
  6. Barista Bros–
  7. Sipahh–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Lewis Road Creamery5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Puhoi Valley5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Primo4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Meadow Fresh3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Calci-Yum2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Barista Bros0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sipahh0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about flavoured milk brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which flavoured milk brands compete with Lewis Road Creamery?

Lewis Road Creamery against flavoured milk brands in New Zealand, by month

Share of searches by month for Lewis Road Creamery, Puhoi Valley, Meadow Fresh, Primo, Calci-Yum, Barista Bros, Sipahh. The figures are in the table below the chart.

View monthly share of searches table
MonthLewis Road CreameryPuhoi ValleyMeadow FreshPrimoCalci-YumBarista BrosSipahh
Oct 202557%13.4%17.3%3.7%2.9%3.3%2.4%
Nov 202556.1%11.8%19.8%4.7%3.3%2.5%1.8%
Dec 202558.2%12.3%18.9%4.4%2.5%2.6%1.2%
Jan 202656.1%14.7%16.3%4.6%2%3.6%2.6%
Feb 202652.2%10.5%20.9%4.3%2.6%6.2%3.3%
Mar 202656.5%9.8%20.1%5.1%3.4%3.1%1.9%
Apr 202655.8%11.2%18.9%5%3.5%3.6%2%
May 202661%12.2%16.1%3.7%2.6%3%1.4%
Jun 202657.2%10.9%18.5%4.8%3.4%3.5%1.6%
Jul 202660.4%11.4%16%4.6%3.5%3%1.1%
Aug 202661.9%12.9%11.5%4.5%4.7%2.6%2%
Sep 202663%11.6%9.9%5.2%4.4%3.7%2.2%
  1. Held 1st. 5.4K estimated branded searches, -12.8% vs prior month. Share +1.1 points.

  2. Held 2nd. 1K estimated branded searches, -23.1% vs prior month. Share -1.3 points.

  3. Held 3rd. 850 estimated branded searches, -26.7% vs prior month. Share -1.7 points.

  4. 4.Primo

    5.2%

    Moved from 5th to 4th. 450 estimated branded searches, 0% vs prior month. Share +0.8 points.

  5. 5.Calci-Yum

    4.4%

    Moved from 4th to 5th. 380 estimated branded searches, -19.1% vs prior month. Share -0.3 points.

  6. Held 6th. 320 estimated branded searches, +23.1% vs prior month. Share +1.1 points.

  7. 7.Sipahh

    2.2%

    Held 7th. 190 estimated branded searches, -5% vs prior month. Share +0.2 points.

Compare popularity between Lewis Road Creamery and its closest rivals

Every comparison with Lewis Road Creamery

29 comparisons

How has branded search demand for Lewis Road Creamery changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Lewis Road Creamery in New Zealand rose from 7K to 7.5K.
  • Across the 12 months ending September 2026, Lewis Road Creamery’s share of searches among flavoured milk brands in New Zealand increased from 57% to 63%.
  • Across the 12 months ending September 2026, Lewis Road Creamery’s share of searches among flavoured milk brands in New Zealand peaked at 63% in September 2026 and was lowest at 52.2% in February 2026.

How did search popularity change for New Zealand flavoured milk brands in September 2026?

6 changes
  1. In September 2026, Primo overtook Calci-Yum to rank 4th among flavoured milk brands in New Zealand, with 5.2% of the searches.

  2. In September 2026, Barista Bros gained share of searches among flavoured milk brands in New Zealand, from 2.6% to 3.7%.

  3. In September 2026, Lewis Road Creamery gained share of searches among flavoured milk brands in New Zealand, from 61.9% to 63%.

  4. In September 2026, Meadow Fresh lost share of searches among flavoured milk brands in New Zealand, from 11.5% to 9.9%.

  5. In September 2026, Puhoi Valley lost share of searches among flavoured milk brands in New Zealand, from 12.9% to 11.6%.

  6. Estimated monthly branded searches for Calci-Yum in New Zealand rose 35.7% over 12 measured months, from 280 to 380 in September 2026.

How are Lewis Road Creamery’s branded searches counted?

15 search terms

Brandwave collects information about searches that people make online using Lewis Road Creamery’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • lewis road
  • lewis road butter
  • lewis road chocolate
  • lewis road chocolate milk
  • lewis road cream
  • lewis road creamery
  • lewis road creamery milk
  • lewis road double cream
  • lewis road flavoured milk
  • lewis road ice cream
  • lewis road iced coffee
  • lewis road milk
  • lewis road organic milk
  • lewis road strawberry milk
  • lewisroadcreamery

Do you work for Lewis Road Creamery? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Lewis Road Creamery compete?

Lewis Road Creamery is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Ice cream brands3rd of 1310.2%Show ranking
Milk brands3rd of 814.4%Show ranking
Butter brands1st of 840.5%Show ranking
Flavoured milk brands1st of 763%Shown above
Creator with pink hair and a pink jacket

Is Lewis Road Creamery your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.