Brandwave

How popular isPuhoi Valley?

In September 2026, people searched for Puhoi Valley by name about 1,680 times in New Zealand, a 10.2% decrease from the previous year. These searches made up 11.6% of all New Zealand flavoured milk brand searches, placing Puhoi Valley second out of seven brands. When we asked both ChatGPT and Google AI Overviews about flavoured milk brands, Puhoi Valley appeared in all answers and was the second most recommended of the seven.

Search and AI answers in September 2026

Puhoi Valley is the second most searched of 7 competitors and the second most recommended in AI answers.

  1. Lewis Road CreameryShare of searches 63%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. Puhoi ValleyShare of searches 11.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  3. Meadow FreshShare of searches 9.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
  4. PrimoShare of searches 5.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  5. Calci-YumShare of searches 4.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th

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Top flavoured milk brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Puhoi Valley appeared in all five answers. Puhoi Valley is the second most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Lewis Road Creamery1st
  2. Puhoi Valley2nd
  3. Primo3rd
  4. Calci-Yum4th
  5. Meadow Fresh5th
  6. Barista Bros–
  7. Sipahh–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Lewis Road Creamery5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Puhoi Valley5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Primo4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Meadow Fresh3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Calci-Yum2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Barista Bros0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sipahh0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about flavoured milk brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which flavoured milk brands compete with Puhoi Valley?

Puhoi Valley against flavoured milk brands in New Zealand, by month

Share of searches by month for Lewis Road Creamery, Puhoi Valley, Meadow Fresh, Primo, Calci-Yum, Barista Bros, Sipahh. The figures are in the table below the chart.

View monthly share of searches table
MonthLewis Road CreameryPuhoi ValleyMeadow FreshPrimoCalci-YumBarista BrosSipahh
Oct 202557%13.4%17.3%3.7%2.9%3.3%2.4%
Nov 202556.1%11.8%19.8%4.7%3.3%2.5%1.8%
Dec 202558.2%12.3%18.9%4.4%2.5%2.6%1.2%
Jan 202656.1%14.7%16.3%4.6%2%3.6%2.6%
Feb 202652.2%10.5%20.9%4.3%2.6%6.2%3.3%
Mar 202656.5%9.8%20.1%5.1%3.4%3.1%1.9%
Apr 202655.8%11.2%18.9%5%3.5%3.6%2%
May 202661%12.2%16.1%3.7%2.6%3%1.4%
Jun 202657.2%10.9%18.5%4.8%3.4%3.5%1.6%
Jul 202660.4%11.4%16%4.6%3.5%3%1.1%
Aug 202661.9%12.9%11.5%4.5%4.7%2.6%2%
Sep 202663%11.6%9.9%5.2%4.4%3.7%2.2%
  1. Held 1st. 5.4K estimated branded searches, -12.8% vs prior month. Share +1.1 points.

  2. Held 2nd. 1K estimated branded searches, -23.1% vs prior month. Share -1.3 points.

  3. Held 3rd. 850 estimated branded searches, -26.7% vs prior month. Share -1.7 points.

  4. 4.Primo

    5.2%

    Moved from 5th to 4th. 450 estimated branded searches, 0% vs prior month. Share +0.8 points.

  5. 5.Calci-Yum

    4.4%

    Moved from 4th to 5th. 380 estimated branded searches, -19.1% vs prior month. Share -0.3 points.

  6. Held 6th. 320 estimated branded searches, +23.1% vs prior month. Share +1.1 points.

  7. 7.Sipahh

    2.2%

    Held 7th. 190 estimated branded searches, -5% vs prior month. Share +0.2 points.

Compare popularity between Puhoi Valley and its closest rivals

Every comparison with Puhoi Valley

22 comparisons

How has branded search demand for Puhoi Valley changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Puhoi Valley in New Zealand fell from 1.9K to 1.7K.
  • Across the 12 months ending September 2026, Puhoi Valley’s share of searches among flavoured milk brands in New Zealand decreased from 13.4% to 11.6%.
  • Across the 12 months ending September 2026, Puhoi Valley’s share of searches among flavoured milk brands in New Zealand peaked at 14.7% in January 2026 and was lowest at 9.8% in March 2026.
  • Across the 12 months ending September 2026, Puhoi Valley rose from 3rd to 2nd among flavoured milk brands in New Zealand.

How did search popularity change for New Zealand flavoured milk brands in September 2026?

6 changes
  1. In September 2026, Primo overtook Calci-Yum to rank 4th among flavoured milk brands in New Zealand, with 5.2% of the searches.

  2. In September 2026, Barista Bros gained share of searches among flavoured milk brands in New Zealand, from 2.6% to 3.7%.

  3. In September 2026, Lewis Road Creamery gained share of searches among flavoured milk brands in New Zealand, from 61.9% to 63%.

  4. In September 2026, Meadow Fresh lost share of searches among flavoured milk brands in New Zealand, from 11.5% to 9.9%.

  5. In September 2026, Puhoi Valley lost share of searches among flavoured milk brands in New Zealand, from 12.9% to 11.6%.

  6. Estimated monthly branded searches for Calci-Yum in New Zealand rose 35.7% over 12 measured months, from 280 to 380 in September 2026.

How are Puhoi Valley’s branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Puhoi Valley’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • puhoi valley
  • puhoi valley milk
  • puhoi valley yoghurt
  • puhoi valley yogurt
  • puhoivalley

Do you work for Puhoi Valley? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Puhoi Valley compete?

Puhoi Valley is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Yoghurt brands5th of 96.7%Show ranking
Milk brands5th of 810.8%Show ranking
Flavoured milk brands2nd of 711.6%Shown above
Cheese brands4th of 813%Show ranking
Creator with pink hair and a pink jacket

Is Puhoi Valley your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.