Puhoi Valley vs Whitestone Cheese:Which is more popular by branded search in New Zealand?
In August 2026, Puhoi Valley had more branded searches than Whitestone Cheese among cheese brands in New Zealand. Puhoi Valley was estimated to have 2.5K branded searches compared to Whitestone Cheese’s 1.6K, and held an 18.4% Share of Search versus Whitestone Cheese’s 12.2%.
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Which is more popular in search, Puhoi Valley or Whitestone Cheese?
Compare the cheese brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Puhoi Valley, Whitestone Cheese. The figures are in the table below the chart.
View monthly share of search table
| Month | Kāpiti | Puhoi Valley | Mainland | Barry's Bay | Whitestone Cheese | Perfect Italiano |
|---|---|---|---|---|---|---|
| Oct 2025 | 30% | 16% | 12.7% | 24.9% | 14.5% | 1.9% |
| Nov 2025 | 36.1% | 12% | 9.8% | 23.7% | 16.9% | 1.6% |
| Dec 2025 | 27.2% | 10.1% | 8.5% | 31.2% | 22% | 1.1% |
| Jan 2026 | 28.6% | 15.7% | 12% | 28.2% | 13.9% | 1.7% |
| Feb 2026 | 29.6% | 12.5% | 12.5% | 29.3% | 14.9% | 1.2% |
| Mar 2026 | 28.6% | 12.9% | 14.5% | 28.3% | 14.2% | 1.6% |
| Apr 2026 | 27.3% | 13.8% | 17.1% | 26.4% | 13.8% | 1.7% |
| May 2026 | 27.1% | 16.4% | 18.2% | 21.8% | 13.6% | 2.9% |
| Jun 2026 | 28.6% | 15.1% | 17.7% | 22% | 14.3% | 2.3% |
| Jul 2026 | 33.3% | 15% | 17% | 19.2% | 13.5% | 2% |
| Aug 2026 | 34.9% | 18.4% | 18.1% | 14.7% | 12.2% | 1.7% |
| Sep 2026 | — | — | — | — | — | — |
How has the Puhoi Valley and Whitestone Cheese comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 11 months ending August 2026: Whitestone Cheese took it in November 2025, Puhoi Valley took it in January 2026, Whitestone Cheese took it in February 2026, Puhoi Valley took it in May 2026.
- Across the 11 months ending August 2026, Puhoi Valley’s estimated Share of Search among cheese brands in New Zealand moved from 16% to 18.4%, and its estimated monthly branded searches moved from 2.1K to 2.5K.
- Across the 11 months ending August 2026, Whitestone Cheese’s estimated Share of Search among cheese brands in New Zealand moved from 14.5% to 12.2%, and its estimated monthly branded searches moved from 1.9K to 1.6K.
How did search popularity change for New Zealand cheese brands in August 2026?
2 changes
In August 2026, Puhoi Valley overtook Barry's Bay to rank 2nd among cheese brands in New Zealand, at 18.4%.
In August 2026, Whitestone Cheese lost estimated Share of Search among cheese brands in New Zealand, from 13.5% to 12.2%.
How each brand is measured
Brandwave collects information about searches that people make online using Puhoi Valley’s and Whitestone Cheese’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Puhoi Valley
9 branded search terms
- puhoi valley
- puhoi valley chocolate milk
- puhoi valley greek yoghurt
- puhoi valley milk
- puhoi valley near me
- puhoi valley yoghurt
- puhoi valley yogurt
- puhoivalley
- puhoivalley co nz
Whitestone Cheese
7 branded search terms
- whitestone
- whitestone blue cheese
- whitestone cheese
- whitestone cheese near me
- whitestone cheese online
- whitestone halloumi
- whitestonecheese
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