Brandwave

How popular isUserTesting in search?

In August 2026, there were an estimated 15.1K branded searches for UserTesting worldwide which is up 50.2% over the last 11 months. UserTesting holds 4.7% estimated Share of Search among panel research platforms worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Qualtrics76%
  2. Amazon Mechanical Turk18.6%
  3. UserTesting4.7%
  4. Respondent0.49%
  5. Prolific0.18%
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Which panel research platforms compete with UserTesting?

UserTesting against panel research platforms worldwide, by month

Share of Search by month for Qualtrics, Amazon Mechanical Turk, UserTesting. The figures are in the table below the chart.

View monthly share of search table
MonthQualtricsAmazon Mechanical TurkUserTestingRespondentProlific
Oct 202567.4%30.1%1.8%0.53%0.11%
Nov 202567.5%30.2%1.9%0.35%0.11%
Dec 202560.7%33.2%5.5%0.39%0.15%
Jan 202661.3%33.5%4.5%0.49%0.1%
Feb 202666.3%29.6%3.3%0.64%0.13%
Mar 202666.7%29.8%2.8%0.52%0.13%
Apr 202670.8%25.9%3%0.19%0.11%
May 202669.7%25.4%4.6%0.17%0.17%
Jun 202668.9%25.2%5.6%0.2%0.16%
Jul 202668.9%25.2%5.3%0.36%0.16%
Aug 202676%18.6%4.7%0.49%0.18%
Sep 2026—————
  1. Held 1st. 247K estimated branded searches, -0.12% vs prior month. Share +7.1 points.

  2. Held 2nd. 60.5K estimated branded searches, -33.1% vs prior month. Share -6.6 points.

  3. Held 3rd. 15.1K estimated branded searches, -20.3% vs prior month. Share -0.6 points.

  4. 4.Respondent

    0.49%

    Held 4th. 1.6K estimated branded searches, +23.1% vs prior month. Share +0.1 points.

  5. 5.Prolific

    0.18%

    Held 5th. 590 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between UserTesting and its closest rivals

How has branded search demand for UserTesting changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for UserTesting worldwide rose from 10.1K to 15.1K.
  • Across the 11 months ending August 2026, UserTesting’s estimated Share of Search among panel research platforms worldwide increased from 1.8% to 4.7%.
  • Across the 11 months ending August 2026, UserTesting’s estimated Share of Search among panel research platforms worldwide peaked at 5.6% in June 2026 and was lowest at 1.8% in October 2025.

How did search popularity change for panel research platforms worldwide in August 2026?

  1. In August 2026, Qualtrics gained estimated Share of Search among panel research platforms worldwide, from 68.9% to 76%.

  2. In August 2026, Amazon Mechanical Turk lost estimated Share of Search among panel research platforms worldwide, from 25.2% to 18.6%.

  3. In August 2026, UserTesting lost estimated Share of Search among panel research platforms worldwide, from 5.3% to 4.7%.

  4. Estimated monthly branded searches for Respondent worldwide fell 44.8% over 11 measured months, from 2.9K to 1.6K in August 2026.

Where does UserTesting compete?

UserTesting is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Panel research platforms3rd of 54.7%Shown above
User testing platforms3rd of 56.8%Show ranking
User research platforms2nd of 527.3%Show ranking

How is UserTesting measured?

Brandwave collects information about searches that people make online using UserTesting’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • usertesting usability testing
  • usertesting user research
  • usertesting.com

Do you work for UserTesting? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is UserTesting your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.