How popular isUserTesting in search?
In August 2026, there were an estimated 15.1K branded searches for UserTesting worldwide which is up 50.2% over the last 11 months. UserTesting holds 4.7% estimated Share of Search among panel research platforms worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Qualtrics76%Amazon Mechanical Turk18.6%
UserTesting4.7%
Respondent0.49%
Prolific0.18%
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Which panel research platforms compete with UserTesting?
Share of Search by month for Qualtrics, Amazon Mechanical Turk, UserTesting. The figures are in the table below the chart.
View monthly share of search table
| Month | Qualtrics | Amazon Mechanical Turk | UserTesting | Respondent | Prolific |
|---|---|---|---|---|---|
| Oct 2025 | 67.4% | 30.1% | 1.8% | 0.53% | 0.11% |
| Nov 2025 | 67.5% | 30.2% | 1.9% | 0.35% | 0.11% |
| Dec 2025 | 60.7% | 33.2% | 5.5% | 0.39% | 0.15% |
| Jan 2026 | 61.3% | 33.5% | 4.5% | 0.49% | 0.1% |
| Feb 2026 | 66.3% | 29.6% | 3.3% | 0.64% | 0.13% |
| Mar 2026 | 66.7% | 29.8% | 2.8% | 0.52% | 0.13% |
| Apr 2026 | 70.8% | 25.9% | 3% | 0.19% | 0.11% |
| May 2026 | 69.7% | 25.4% | 4.6% | 0.17% | 0.17% |
| Jun 2026 | 68.9% | 25.2% | 5.6% | 0.2% | 0.16% |
| Jul 2026 | 68.9% | 25.2% | 5.3% | 0.36% | 0.16% |
| Aug 2026 | 76% | 18.6% | 4.7% | 0.49% | 0.18% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 76% | 247K | -0.12% | +7.1 points | |
| 2, held 2nd | 18.6% | 60.5K | -33.1% | -6.6 points | |
| 3, held 3rd | 4.7% | 15.1K | -20.3% | -0.6 points | |
| 4, held 4th | 0.49% | 1.6K | +23.1% | +0.1 points | |
| 5, held 5th | 0.18% | 590 | 0% | 0 points |
76%
Held 1st. 247K estimated branded searches, -0.12% vs prior month. Share +7.1 points.
18.6%
Held 2nd. 60.5K estimated branded searches, -33.1% vs prior month. Share -6.6 points.
4.7%
Held 3rd. 15.1K estimated branded searches, -20.3% vs prior month. Share -0.6 points.
0.49%
Held 4th. 1.6K estimated branded searches, +23.1% vs prior month. Share +0.1 points.
5.
Prolific
0.18%
Held 5th. 590 estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between UserTesting and its closest rivals
How has branded search demand for UserTesting changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for UserTesting worldwide rose from 10.1K to 15.1K.
- Across the 11 months ending August 2026, UserTesting’s estimated Share of Search among panel research platforms worldwide increased from 1.8% to 4.7%.
- Across the 11 months ending August 2026, UserTesting’s estimated Share of Search among panel research platforms worldwide peaked at 5.6% in June 2026 and was lowest at 1.8% in October 2025.
How did search popularity change for panel research platforms worldwide in August 2026?
4 changes

In August 2026, Qualtrics gained estimated Share of Search among panel research platforms worldwide, from 68.9% to 76%.
In August 2026, Amazon Mechanical Turk lost estimated Share of Search among panel research platforms worldwide, from 25.2% to 18.6%.
In August 2026, UserTesting lost estimated Share of Search among panel research platforms worldwide, from 5.3% to 4.7%.
Estimated monthly branded searches for Respondent worldwide fell 44.8% over 11 measured months, from 2.9K to 1.6K in August 2026.
Where does UserTesting compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Panel research platforms | 3rd of 5 | 4.7% | Shown above |
| User testing platforms | 3rd of 5 | 6.8% | Show ranking |
| User research platforms | 2nd of 5 | 27.3% | Show ranking |
How is UserTesting measured?
Brandwave collects information about searches that people make online using UserTesting’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- usertesting usability testing
- usertesting user research
- usertesting.com
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