CloudResearch vs UserTesting:Which is more popular?
In September 2026, CloudResearch had more branded searches than UserTesting among panel research platforms worldwide. CloudResearch had about 18,100 branded searches, while UserTesting had 10. CloudResearch made up 2.5% of all panel research platform searches we track, and UserTesting accounted for <0.01%. When we asked ChatGPT and Google AI Overviews about panel research platforms, CloudResearch appeared in three of the five answers and UserTesting in none.
Who do people search for more?
CloudResearch, about 1810 searches for every 1 for UserTesting
Who does AI mention more?
CloudResearch, mentioned in 3 of 5 answers, UserTesting in 0
Who does AI recommend more?
CloudResearch, the only one of the two named
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Top panel research platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, CloudResearch was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. UserTesting did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
User Interviews5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Respondent4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Prolific4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Qualtrics3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- CloudResearch3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Amazon Mechanical Turk0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
UserTesting0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about panel research platforms
5 answers
Asked ChatGPT
“Which panel research platform should I use?”
Asked ChatGPT
“What are the best panel research platforms?”
Asked ChatGPT
“What's the best panel research platform for a research team?”
Searched Google, AI Overview
“panel research platforms”
Searched Google, AI Overview
“research participant platform”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is CloudResearch or UserTesting more popular in search?
This chart shows how often people search Google for CloudResearch and UserTesting by name. Each line represents a brand's share of searches for all seven panel research platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for CloudResearch, UserTesting. The figures are in the table below the chart.
View monthly share of searches table
| Month | Qualtrics | Respondent | User Interviews | Amazon Mechanical Turk | CloudResearch | Prolific | UserTesting |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 43.2% | 19.7% | 8.7% | 26.5% | 1.7% | 0.08% | <0.01% |
| Nov 2025 | 39.3% | 17.9% | 11.8% | 29.4% | 1.6% | 0.08% | <0.01% |
| Dec 2025 | 37.6% | 20.9% | 11.3% | 28.2% | 1.9% | 0.1% | <0.01% |
| Jan 2026 | 31.5% | 26.1% | 11.6% | 28.9% | 1.9% | 0.07% | <0.01% |
| Feb 2026 | 42.2% | 19.3% | 10.4% | 25.9% | 2.1% | 0.09% | <0.01% |
| Mar 2026 | 41.3% | 18.9% | 12.4% | 25.3% | 2% | 0.09% | <0.01% |
| Apr 2026 | 41.1% | 18.6% | 15.1% | 20.6% | 4.5% | 0.07% | <0.01% |
| May 2026 | 38.6% | 21.2% | 17.3% | 19.3% | 3.5% | 0.1% | <0.01% |
| Jun 2026 | 35.2% | 23.7% | 19.3% | 17.7% | 3.9% | 0.09% | <0.01% |
| Jul 2026 | 32.2% | 26.7% | 17.6% | 19.8% | 3.6% | 0.11% | <0.01% |
| Aug 2026 | 32.1% | 26.6% | 21.5% | 16.1% | 3.5% | 0.1% | <0.01% |
| Sep 2026 | 34.4% | 28.3% | 23.1% | 11.6% | 2.5% | 0.09% | <0.01% |
How has the CloudResearch and UserTesting comparison changed over the last 12 months?
3 findings
- CloudResearch was ahead of UserTesting in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, CloudResearch’s share of searches among panel research platforms worldwide moved from 1.7% to 2.5%, and its estimated monthly branded searches moved from 14.8K to 18.1K.
- Across the 12 months ending September 2026, UserTesting’s share of searches among panel research platforms worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 30 to 10.
How did search popularity change for panel research platforms worldwide in September 2026?
2 changes
In September 2026, CloudResearch lost share of searches among panel research platforms worldwide, from 3.5% to 2.5%.
Estimated monthly branded searches for UserTesting worldwide fell 66.7% over 12 measured months, from 30 to 10 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using CloudResearch’s and UserTesting’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
CloudResearch
1 branded search term
- cloudresearch
UserTesting
1 branded search term
- usertesting user research
Other head-to-heads among panel research platforms
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