Brandwave

How popular isSquarespace in search?

In August 2026, there were an estimated 1.3M branded searches for Squarespace worldwide which is down 16.1% over the last 11 months. Squarespace holds 38% estimated Share of Search among website template marketplaces worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Envato53.8%
  2. Squarespace38%
  3. ThemeForest4.8%
  4. Creative Market3.2%
  5. TemplateMonster0.19%
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Which website template marketplaces compete with Squarespace?

Squarespace against website template marketplaces worldwide, by month

Share of Search by month for Envato, Squarespace, ThemeForest, Creative Market. The figures are in the table below the chart.

View monthly share of search table
MonthEnvatoSquarespaceThemeForestCreative MarketTemplateMonster
Oct 202552.6%36.1%7.1%3.9%0.35%
Nov 202556.7%31.8%7.6%3.4%0.37%
Dec 202557.7%32.1%6.3%3.5%0.31%
Jan 202653.8%36.8%5.9%3.2%0.29%
Feb 202653.7%36.9%5.9%3.2%0.29%
Mar 202649.8%41.5%5.5%3%0.27%
Apr 202648.7%40.9%6.5%3.6%0.32%
May 202649%41.7%5.4%3.6%0.27%
Jun 202649%42.5%5.4%2.9%0.22%
Jul 202648.8%42.7%5.4%2.9%0.22%
Aug 202653.8%38%4.8%3.2%0.19%
Sep 2026—————
  1. 1.Envato

    53.8%

    Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share +5 points.

  2. Held 2nd. 1.3M estimated branded searches, -19.3% vs prior month. Share -4.7 points.

  3. Held 3rd. 165K estimated branded searches, -17.9% vs prior month. Share -0.5 points.

  4. Held 4th. 110K estimated branded searches, 0% vs prior month. Share +0.3 points.

  5. Held 5th. 6.6K estimated branded searches, -18.5% vs prior month. Share 0 points.

Compare search popularity between Squarespace and its closest rivals

How has branded search demand for Squarespace changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Squarespace worldwide fell from 1.5M to 1.3M.
  • Across the 11 months ending August 2026, Squarespace’s estimated Share of Search among website template marketplaces worldwide increased from 36.1% to 38%.
  • Across the 11 months ending August 2026, Squarespace’s estimated Share of Search among website template marketplaces worldwide peaked at 42.7% in July 2026 and was lowest at 31.8% in November 2025.

How did search popularity change for website template marketplaces worldwide in August 2026?

  1. In August 2026, Envato gained estimated Share of Search among website template marketplaces worldwide, from 48.8% to 53.8%.

  2. In August 2026, Squarespace lost estimated Share of Search among website template marketplaces worldwide, from 42.7% to 38%.

  3. In August 2026, ThemeForest lost estimated Share of Search among website template marketplaces worldwide, from 5.4% to 4.8%.

  4. Estimated monthly branded searches for TemplateMonster worldwide fell 55.4% over 11 measured months, from 14.8K to 6.6K in August 2026.

  5. Estimated monthly branded searches for Creative Market worldwide fell 33.3% over 11 measured months, from 165K to 110K in August 2026.

Where does Squarespace compete?

Squarespace is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Website builders4th of 511.5%Show ranking
Ecommerce platforms3rd of 613.2%Show ranking
Visual website building platforms3rd of 1018.9%Show ranking
Blog hosting platforms3rd of 522.2%Show ranking
Website template marketplaces2nd of 538%Shown above

How is Squarespace measured?

Brandwave collects information about searches that people make online using Squarespace’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • squarespace
  • squarespace website
  • squarespace website builder

Do you work for Squarespace? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Squarespace your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.