Website template marketplaces:Which brands are most popular in search?
In August 2026, Envato was the most searched among website template marketplaces worldwide, with an estimated 1.8M branded searches and 53.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
Envato53.8%
Squarespace38%
ThemeForest4.8%Creative Market3.2%
TemplateMonster0.19%
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Share of SearchLeaderboard
Compare the marketplaces that sell website themes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Envato, Squarespace, ThemeForest, Creative Market. The figures are in the table below the chart.
View monthly share of search table
| Month | Envato | Squarespace | ThemeForest | Creative Market | TemplateMonster |
|---|---|---|---|---|---|
| Oct 2025 | 52.6% | 36.1% | 7.1% | 3.9% | 0.35% |
| Nov 2025 | 56.7% | 31.8% | 7.6% | 3.4% | 0.37% |
| Dec 2025 | 57.7% | 32.1% | 6.3% | 3.5% | 0.31% |
| Jan 2026 | 53.8% | 36.8% | 5.9% | 3.2% | 0.29% |
| Feb 2026 | 53.7% | 36.9% | 5.9% | 3.2% | 0.29% |
| Mar 2026 | 49.8% | 41.5% | 5.5% | 3% | 0.27% |
| Apr 2026 | 48.7% | 40.9% | 6.5% | 3.6% | 0.32% |
| May 2026 | 49% | 41.7% | 5.4% | 3.6% | 0.27% |
| Jun 2026 | 49% | 42.5% | 5.4% | 2.9% | 0.22% |
| Jul 2026 | 48.8% | 42.7% | 5.4% | 2.9% | 0.22% |
| Aug 2026 | 53.8% | 38% | 4.8% | 3.2% | 0.19% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 53.8% | 1.8M | 0% | +5 points | |
| 2, held 2nd | 38% | 1.3M | -19.3% | -4.7 points | |
| 3, held 3rd | 4.8% | 165K | -17.9% | -0.5 points | |
| 4, held 4th | 3.2% | 110K | 0% | +0.3 points | |
| 5, held 5th | 0.19% | 6.6K | -18.5% | 0 points |
1.
53.8%
Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share +5 points.
38%
Held 2nd. 1.3M estimated branded searches, -19.3% vs prior month. Share -4.7 points.
4.8%
Held 3rd. 165K estimated branded searches, -17.9% vs prior month. Share -0.5 points.
3.2%
Held 4th. 110K estimated branded searches, 0% vs prior month. Share +0.3 points.
0.19%
Held 5th. 6.6K estimated branded searches, -18.5% vs prior month. Share 0 points.
Compare search popularity between leading brands
- Envato vs Squarespace: compare search popularity
- Envato vs ThemeForest: compare search popularity
- Squarespace vs ThemeForest: compare search popularity
- Compare any of these brands
Which brand is most popular in search among website template marketplaces worldwide?
5 brands
In August 2026, Envato was the most searched among website template marketplaces worldwide, with an estimated 1.8M branded searches and 53.8% estimated Share of Search within this set. Squarespace is in 2nd place, 15.8 percentage points behind at 38% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Envato | 52.6% → 53.8% | 57.7%Dec 2025 | 48.7%Apr 2026 | 1st |
| Squarespace | 36.1% → 38% | 42.7%Jul 2026 | 31.8%Nov 2025 | 2nd |
| ThemeForest | 7.1% → 4.8% | 7.6%Nov 2025 | 4.8%Aug 2026 | 3rd |
| Creative Market | 3.9% → 3.2% | 3.9%Oct 2025 | 2.9%Jul 2026 | 4th |
| TemplateMonster | 0.35% → 0.19% | 0.37%Nov 2025 | 0.19%Aug 2026 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Envato’s estimated Share of Search among website template marketplaces worldwide increased from 52.6% to 53.8%.
- Across the 11 months ending August 2026, Squarespace’s estimated Share of Search among website template marketplaces worldwide increased from 36.1% to 38%.
- Across the 11 months ending August 2026, ThemeForest’s estimated Share of Search among website template marketplaces worldwide decreased from 7.1% to 4.8%.
- Across the 11 months ending August 2026, Creative Market’s estimated Share of Search among website template marketplaces worldwide decreased from 3.9% to 3.2%.
- Across the 11 months ending August 2026, Envato’s estimated Share of Search among website template marketplaces worldwide peaked at 57.7% in December 2025 and was lowest at 48.7% in April 2026.
- Across the 11 months ending August 2026, Squarespace’s estimated Share of Search among website template marketplaces worldwide peaked at 42.7% in July 2026 and was lowest at 31.8% in November 2025.
- Across the 11 months ending August 2026, ThemeForest’s estimated Share of Search among website template marketplaces worldwide peaked at 7.6% in November 2025 and was lowest at 4.8% in August 2026.
- Across the 11 months ending August 2026, TemplateMonster held steady: its estimated Share of Search among website template marketplaces worldwide moved less than 0.5 percentage points.
How did search popularity change for website template marketplaces worldwide in August 2026?
5 changes
In August 2026, Envato gained estimated Share of Search among website template marketplaces worldwide, from 48.8% to 53.8%.
In August 2026, Squarespace lost estimated Share of Search among website template marketplaces worldwide, from 42.7% to 38%.
In August 2026, ThemeForest lost estimated Share of Search among website template marketplaces worldwide, from 5.4% to 4.8%.
Estimated monthly branded searches for TemplateMonster worldwide fell 55.4% over 11 measured months, from 14.8K to 6.6K in August 2026.
Estimated monthly branded searches for Creative Market worldwide fell 33.3% over 11 measured months, from 165K to 110K in August 2026.
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