How popular isRoxy in search?
In August 2026, there were an estimated 1.3K branded searches for Roxy worldwide which is down 18.8% over the last 11 months. Roxy holds 0.11% estimated Share of Search among wetsuit brands worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Billabong47.1%
Rip Curl31.5%
Quiksilver21.1%
O'Neill0.25%
Roxy0.11%
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Which wetsuit brands compete with Roxy?
Share of Search by month for Billabong, Rip Curl, Quiksilver, Roxy. The figures are in the table below the chart.
View monthly share of search table
| Month | Billabong | Rip Curl | Quiksilver | O'Neill | Roxy |
|---|---|---|---|---|---|
| Oct 2025 | 42.1% | 34.5% | 23% | 0.22% | 0.15% |
| Nov 2025 | 43.9% | 35.9% | 19.7% | 0.23% | 0.23% |
| Dec 2025 | 42.1% | 34.5% | 23.1% | 0.22% | 0.15% |
| Jan 2026 | 42.1% | 34.5% | 23.1% | 0.18% | 0.12% |
| Feb 2026 | 47.1% | 31.5% | 21% | 0.25% | 0.1% |
| Mar 2026 | 47.1% | 31.5% | 21.1% | 0.25% | 0.09% |
| Apr 2026 | 47.1% | 31.5% | 21.1% | 0.25% | 0.09% |
| May 2026 | 47.1% | 31.5% | 21.1% | 0.25% | 0.11% |
| Jun 2026 | 47.1% | 31.5% | 21.1% | 0.25% | 0.11% |
| Jul 2026 | 47.1% | 31.5% | 21.1% | 0.25% | 0.11% |
| Aug 2026 | 47.1% | 31.5% | 21.1% | 0.25% | 0.11% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 47.1% | 550K | 0% | 0 points | |
| 2, held 2nd | 31.5% | 368K | 0% | 0 points | |
| 3, held 3rd | 21.1% | 246K | 0% | 0 points | |
| 4, held 4th | 0.25% | 2.9K | 0% | 0 points | |
| 5, held 5th | 0.11% | 1.3K | 0% | 0 points |
47.1%
Held 1st. 550K estimated branded searches, 0% vs prior month. Share 0 points.
2.
Rip Curl31.5%
Held 2nd. 368K estimated branded searches, 0% vs prior month. Share 0 points.
21.1%
Held 3rd. 246K estimated branded searches, 0% vs prior month. Share 0 points.
4.
O'Neill0.25%
Held 4th. 2.9K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Roxy0.11%
Held 5th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Roxy and its closest rivals
How has branded search demand for Roxy changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Roxy worldwide fell from 1.6K to 1.3K.
- Across the 11 months ending August 2026, Roxy’s estimated Share of Search among wetsuit brands worldwide held steady, from 0.15% to 0.11%.
How did search popularity change for wetsuit brands worldwide in August 2026?
3 changes

Estimated monthly branded searches for Billabong worldwide rose 22.2% over 11 measured months, from 450K to 550K in August 2026.

Estimated monthly branded searches for O'Neill worldwide rose 20.8% over 11 measured months, from 2.4K to 2.9K in August 2026.

Estimated monthly branded searches for Roxy worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.
How is Roxy measured?
Brandwave collects information about searches that people make online using Roxy’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- roxy nz
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Is Roxy your brand?
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