How popular isRIDGID in search?
In September 2026, there were an estimated 40.5K branded searches for RIDGID worldwide which is up 22.4% over the last 12 months. RIDGID holds 3.4% estimated Share of Search among oscillating sander brands worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which oscillating sander brands compete with RIDGID?
Share of Search by month for Ryobi, Craftsman, RIDGID, Grizzly. The figures are in the table below the chart.
View monthly share of search table
| Month | Ryobi | Craftsman | RIDGID | Grizzly | Jet | Triton |
|---|---|---|---|---|---|---|
| Oct 2025 | 70.8% | 22.3% | 3% | 3% | 0.73% | 0.15% |
| Nov 2025 | 76% | 17.9% | 3% | 2.4% | 0.59% | 0.12% |
| Dec 2025 | 68.7% | 24.1% | 3.2% | 3.2% | 0.53% | 0.15% |
| Jan 2026 | 66.5% | 25.7% | 3.5% | 3.5% | 0.69% | 0.14% |
| Feb 2026 | 59.4% | 33.8% | 3% | 3% | 0.61% | 0.15% |
| Mar 2026 | 64.2% | 29.9% | 2.7% | 2.7% | 0.44% | 0.11% |
| Apr 2026 | 70.3% | 23.9% | 2.6% | 2.6% | 0.43% | 0.19% |
| May 2026 | 70.9% | 23.5% | 2.6% | 2.6% | 0.35% | 0.08% |
| Jun 2026 | 71.4% | 23.5% | 2.6% | 2.1% | 0.34% | 0.08% |
| Jul 2026 | 67.1% | 27% | 3% | 2.4% | 0.4% | 0.1% |
| Aug 2026 | 66.5% | 27.2% | 3% | 2.4% | 0.73% | 0.1% |
| Sep 2026 | 68.4% | 25% | 3.4% | 2.7% | 0.45% | 0.11% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 68.4% | 825K | -8.3% | +1.9 points | |
| 2, held 2nd | 25% | 301K | -18.2% | -2.3 points | |
| 3, held 3rd | 3.4% | 40.5K | 0% | +0.4 points | |
| 4, held 4th | 2.7% | 33.1K | 0% | +0.3 points | |
| 5, held 5th | 0.45% | 5.4K | -45.5% | -0.3 points | |
| 6, held 6th | 0.11% | 1.3K | 0% | 0 points |
1.
Ryobi
68.4%
Held 1st. 825K estimated branded searches, -8.3% vs prior month. Share +1.9 points.
25%
Held 2nd. 301K estimated branded searches, -18.2% vs prior month. Share -2.3 points.
3.
RIDGID3.4%
Held 3rd. 40.5K estimated branded searches, 0% vs prior month. Share +0.4 points.
4.
Grizzly2.7%
Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share +0.3 points.
5.
Jet0.45%
Held 5th. 5.4K estimated branded searches, -45.5% vs prior month. Share -0.3 points.
6.
Triton0.11%
Held 6th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between RIDGID and its closest rivals
Every comparison with RIDGID
22 comparisons
- Bosch vs RIDGID
- DeWalt vs RIDGID
- Kobalt vs RIDGID
- Makita vs RIDGID
- Milwaukee vs RIDGID
- RIDGID vs Ryobi
- Craftsman vs RIDGID
- Festool vs RIDGID
- Karcher vs RIDGID
- Knipex vs RIDGID
- Lenox vs RIDGID
- Nilfisk vs RIDGID
- RIDGID vs Roto-Rooter
- RIDGID vs Shop-Vac
- Bahco vs RIDGID
- Grizzly vs RIDGID
- Circular vs RIDGID
- Bessey vs RIDGID
- Jet vs RIDGID
- Irwin vs RIDGID
- RIDGID vs Wilton
- RIDGID vs Triton
How has branded search demand for RIDGID changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for RIDGID worldwide rose from 33.1K to 40.5K.
- Across the 12 months ending September 2026, RIDGID rose from 4th to 3rd among oscillating sander brands worldwide.
How did search popularity change for oscillating sander brands worldwide in September 2026?
6 changes
In September 2026, Ryobi gained estimated Share of Search among oscillating sander brands worldwide, from 66.5% to 68.4%.

In September 2026, Craftsman lost estimated Share of Search among oscillating sander brands worldwide, from 27.2% to 25%.

RIDGID’s estimated Share of Search among oscillating sander brands worldwide has gained ground for 3 months in a row, from 2.6% to 3.4% in September 2026.

Grizzly’s estimated Share of Search among oscillating sander brands worldwide has gained ground for 3 months in a row, from 2.1% to 2.7% in September 2026.

Estimated monthly branded searches for Jet worldwide fell 33.3% over 12 measured months, from 8.1K to 5.4K in September 2026.

Estimated monthly branded searches for Triton worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.
Where does RIDGID compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Saw stand brands | 7th of 8 | 0.87% | Show ranking |
| PEX crimper brands | 4th of 4 | 1.2% | Show ranking |
| PVC cutter brands | 5th of 5 | 1.4% | Show ranking |
| Tubing cutter brands | 4th of 4 | 1.5% | Show ranking |
| Cordless pipe threader brands | 3rd of 3 | 1.6% | Show ranking |
| Cordless roofing nailer brands | 4th of 4 | 1.6% | Show ranking |
| Industrial vacuums | 6th of 6 | 1.8% | Show ranking |
| Pipe wrench brands | 5th of 6 | 1.8% | Show ranking |
| Drain snake brands | 3rd of 3 | 2% | Show ranking |
| Pipe bender brands | 2nd of 3 | 2.2% | Show ranking |
| Wet tile saw brands | 4th of 4 | 2.5% | Show ranking |
| Oscillating sander brands | 3rd of 6 | 3.4% | Shown above |
| Pancake compressor brands | 3rd of 3 | 4% | Show ranking |
| Bench vise brands | 2nd of 5 | 11.3% | Show ranking |
| Spindle sander brands | 1st of 4 | 50.4% | Show ranking |
How is RIDGID measured?
Brandwave collects information about searches that people make online using RIDGID’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- ridgid tools
Do you work for RIDGID? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is RIDGID your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.