Brandwave

RIDGID vs WEN:Which is searched more?

In September 2026, RIDGID had more branded searches than WEN among spindle sander brands worldwide. RIDGID had about 40,500 branded searches, while WEN had 2,900. RIDGID made up 48.7% of all spindle sander brand searches we track, and WEN accounted for 3.5%. These are worldwide searches for English-language branded terms.

Share of searches among spindle sander brands worldwide in September 2026Is RIDGID or WEN more popular in search?
RIDGID48.7%40.5K searches
vs
WEN3.5%2.9K searches

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Is RIDGID or WEN more popular in search?

Compare the spindle sander brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

RIDGID and WEN among spindle sander brands worldwide, by month

Share of searches by month for RIDGID, WEN. The figures are in the table below the chart.

View monthly share of searches table
MonthRIDGIDGrizzlyJetWENTriton
Oct 202541.2%41.2%10.1%5.5%2%
Nov 202545.7%37.3%9.1%6.1%1.8%
Dec 202542.7%42.7%7%5.7%2%
Jan 202642.1%42.1%8.4%5.6%1.7%
Feb 202642.4%42.4%8.5%4.6%2.1%
Mar 202643.6%43.6%7.1%3.9%1.7%
Apr 202643%43%7%3.8%3.1%
May 202644.4%44.4%5.9%3.9%1.4%
Jun 202648.7%39.8%6.5%3.5%1.6%
Jul 202648.7%39.8%6.5%3.5%1.6%
Aug 202646.2%37.7%11.3%3.3%1.5%
Sep 202648.7%39.8%6.5%3.5%1.6%

How has the RIDGID and WEN comparison changed over the last 12 months?

3 findings
  • RIDGID was ahead of WEN in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, RIDGID’s share of searches among spindle sander brands worldwide moved from 41.2% to 48.7%, and its estimated monthly branded searches moved from 33.1K to 40.5K.
  • Across the 12 months ending September 2026, WEN’s share of searches among spindle sander brands worldwide moved from 5.5% to 3.5%, and its estimated monthly branded searches moved from 4.4K to 2.9K.

How did search popularity change for spindle sander brands worldwide in September 2026?

2 changes
  1. In September 2026, RIDGID gained share of searches among spindle sander brands worldwide, from 46.2% to 48.7%.

  2. Estimated monthly branded searches for WEN worldwide fell 34.1% over 12 measured months, from 4.4K to 2.9K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using RIDGID’s and WEN’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

RIDGID

1 branded search term

  • ridgid tools

WEN

1 branded search term

  • wen tools

How the Brand Demand Index is measured

Other head-to-heads among spindle sander brands

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