Brandwave

How popular isRIDGID?

In September 2026, people searched for RIDGID by name about 41,400 times worldwide, a 21.3% increase from the previous year. These searches made up 1.4% of all global inspection camera brand searches, placing RIDGID sixth out of six brands. When we asked both ChatGPT and Google AI Overviews about inspection camera brands, RIDGID appeared in three of the five answers and was the most recommended of the six.

Search and AI answers in September 2026

RIDGID is the sixth most searched of 6 competitors and the most recommended in AI answers.

  1. FLIRShare of searches 66.6%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
  2. Seek ThermalShare of searches 13.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. BoschShare of searches 6.9%Mentioned in 1 of 5 AI answersPlace in AI recommendations 3rd
  4. DepstechShare of searches 5.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  5. RIDGIDShare of searches 1.4%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st

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Top inspection camera brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, RIDGID was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. RIDGID is the most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. RIDGID1st
  2. Teslong2nd
  3. Bosch3rd
  4. FLIR4th
  5. Depstech5th
  6. Seek Thermal–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • RIDGID3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Depstech2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Teslong2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • FLIR1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bosch1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Seek Thermal0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about inspection camera brands

5 answers

  • Asked ChatGPT

    “Which inspection camera brand should I buy?”

    1. 1Teslong
    2. 2RIDGID
    3. 3Depstech

  • Asked ChatGPT

    “What are the best inspection camera brands?”

    1. 1RIDGID
    2. 2Bosch
    3. 3FLIR
    4. 4Teslong
    5. 5Depstech

  • Asked ChatGPT

    “What's the best inspection camera brand for blocked pipes?”

    1. 1RIDGID

  • Searched Google, AI Overview

    “borescope camera”

    1. Searched Google, AI Overview

      “pipe inspection camera”

      Not named in any answer:

      Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

      Which inspection camera brands compete with RIDGID?

      RIDGID against inspection camera brands worldwide, by month

      Share of searches by month for FLIR, Seek Thermal, Bosch, Depstech, Teslong, RIDGID. The figures are in the table below the chart.

      View monthly share of searches table
      MonthFLIRSeek ThermalBoschDepstechTeslongRIDGID
      Oct 202570.8%11.9%5.8%5.1%5.1%1.2%
      Nov 202569.8%11.8%5.9%6.2%5.1%1.2%
      Dec 202570.1%12.7%5.9%5.1%5.1%1%
      Jan 202667.1%16.3%5.7%4.9%4.9%1.1%
      Feb 202668.9%15%5.8%5%4.1%1.1%
      Mar 202670.3%12.5%5.8%5.1%5.1%1.2%
      Apr 202667.7%13.4%6.8%6%4.9%1.2%
      May 202670.1%10.3%7.2%6.2%5.1%1%
      Jun 202671.7%10.6%6.3%5.2%5.2%1%
      Jul 202670.9%11.5%6%5.2%5.2%1.3%
      Aug 202670.7%10.4%6.2%6.3%5.1%1.3%
      Sep 202666.6%13.2%6.9%5.9%5.9%1.4%

      1. 1.FLIR

        66.6%

        Held 1st. 40.5K estimated branded searches, -18.2% vs prior month. Share -4.1 points.

      2. 2.Seek Thermal

        13.2%

        Held 2nd. 8K estimated branded searches, +9.6% vs prior month. Share +2.7 points.

      3. 3.Bosch

        6.9%

        Moved from 4th to 3rd. 4.2K estimated branded searches, -3% vs prior month. Share +0.7 points.

      4. 4.Depstech

        5.9%

        Moved from 3rd to 4th. 3.6K estimated branded searches, -18.2% vs prior month. Share -0.4 points.

      5. 5.Teslong

        5.9%

        Held 5th. 3.6K estimated branded searches, 0% vs prior month. Share +0.8 points.

      6. 6.RIDGID

        1.4%

        Held 6th. 880 estimated branded searches, 0% vs prior month. Share +0.2 points.

      Compare popularity between RIDGID and its closest rivals

      Every comparison with RIDGID

      46 comparisons

      How has branded search demand for RIDGID changed worldwide over the last 12 months?

      2 findings
      • Across the 12 months ending September 2026, estimated monthly branded searches for RIDGID worldwide rose from 34.1K to 41.4K.
      • Across the 12 months ending September 2026, RIDGID’s share of searches among inspection camera brands worldwide held steady, from 1.2% to 1.4%.

      How did search popularity change for inspection camera brands worldwide in September 2026?

      6 changes

      1. In September 2026, Bosch overtook Depstech to rank 3rd among inspection camera brands worldwide, with 6.9% of the searches.

      2. In September 2026, Seek Thermal gained share of searches among inspection camera brands worldwide, from 10.4% to 13.2%.

      3. In September 2026, Teslong gained share of searches among inspection camera brands worldwide, from 5.1% to 5.9%.

      4. In September 2026, FLIR lost share of searches among inspection camera brands worldwide, from 70.7% to 66.6%.

      5. Estimated monthly branded searches for Depstech worldwide fell 18.2% over 12 measured months, from 4.4K to 3.6K in September 2026.

      6. Estimated monthly branded searches for RIDGID worldwide fell 12% over 12 measured months, from 1K to 880 in September 2026.

      How are RIDGID’s branded searches counted?

      2 search terms

      Brandwave collects information about searches that people make online using RIDGID’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

      • ridgid inspection camera
      • ridgid tools

      Do you work for RIDGID? To request corrections or removal please contact us via our support page and we will be happy to assist.

      How the Brand Demand Index is measured

      Where does RIDGID compete?

      RIDGID is ranked in 20 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
      Competitor setRankShare of searchesRanking
      Wet dry vacuum brands8th of 90.82%Show ranking
      Power tool brands6th of 70.89%Show ranking
      Saw stand brands6th of 80.94%Show ranking
      Cordless roofing nailer brands5th of 70.95%Show ranking
      Pipe cutter brands6th of 81%Show ranking
      PEX crimper brands5th of 51.2%Show ranking
      PVC cutter brands5th of 61.4%Show ranking
      Tubing cutter brands4th of 41.5%Show ranking
      Cordless pipe threader brands3rd of 31.6%Show ranking
      Pipe wrench brands5th of 61.8%Show ranking
      Industrial vacuums6th of 62%Show ranking
      Wet tile saw brands5th of 72%Show ranking
      Drain snake brands3rd of 52%Show ranking
      Pipe bender brands2nd of 42.1%Show ranking
      Bolt cutters brands5th of 72.9%Show ranking
      Oscillating sander brands3rd of 73.8%Show ranking
      Pancake compressor brands3rd of 34%Show ranking
      Bench vise brands2nd of 711.1%Show ranking
      Spindle sander brands1st of 548.7%Show ranking
      Inspection camera brands6th of 61.4%Shown above
      Creator with pink hair and a pink jacket

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