Brandwave

How popular isPearl Izumi in search?

In September 2026, there were an estimated 27.1K branded searches for Pearl Izumi worldwide which held steady over the last 12 months. Pearl Izumi holds 2.9% estimated Share of Search among bib shorts brands worldwide and is ranked 6th of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Specialized49.1%
  2. Assos17.5%
  3. Rapha14.3%
  4. Castelli11.7%
  5. Endura3.5%
  6. Pearl Izumi2.9%
  7. Santini1.1%
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Which bib shorts brands compete with Pearl Izumi?

Pearl Izumi against bib shorts brands worldwide, by month

Share of Search by month for Specialized, Assos, Rapha, Castelli, Endura, Pearl Izumi. The figures are in the table below the chart.

View monthly share of search table
MonthSpecializedAssosRaphaCastelliEnduraPearl IzumiSantini
Oct 202541.2%17.9%17.9%14.7%4.4%2.9%0.88%
Nov 202538%20.1%20.1%13.5%4.1%3.3%0.81%
Dec 202538%20.2%20.2%13.5%4%3.3%0.81%
Jan 202637.2%19.2%19.2%15.7%4.7%3.2%0.77%
Feb 202639.7%17.3%17.3%17.3%4.2%3.5%0.84%
Mar 202644.9%19%15.6%12.7%3.8%3.1%0.93%
Apr 202647.9%17%14%14%3.4%2.8%0.84%
May 202646.9%16.2%16.2%13.3%3.3%3.3%0.97%
Jun 202645.2%19.1%15.7%12.8%3.1%3.1%0.94%
Jul 202641.7%21.5%17.6%11.8%2.9%2.9%1.6%
Aug 202640.8%21.1%17.2%14.1%2.8%2.8%1%
Sep 202649.1%17.5%14.3%11.7%3.5%2.9%1.1%

  1. 1.Specialized

    49.1%

    Held 1st. 463K estimated branded searches, -2.8% vs prior month. Share +8.3 points.

  2. 2.Assos

    17.5%

    Held 2nd. 165K estimated branded searches, -32.9% vs prior month. Share -3.6 points.

  3. 3.Rapha

    14.3%

    Held 3rd. 135K estimated branded searches, -32.8% vs prior month. Share -2.9 points.

  4. 4.Castelli

    11.7%

    Held 4th. 110K estimated branded searches, -33.3% vs prior month. Share -2.5 points.

  5. 5.Endura

    3.5%

    Held 5th. 33.1K estimated branded searches, 0% vs prior month. Share +0.7 points.

  6. 6.Pearl Izumi

    2.9%

    Held 6th. 27.1K estimated branded searches, -18.1% vs prior month. Share 0 points.

  7. 7.Santini

    1.1%

    Held 7th. 9.9K estimated branded searches, -18.2% vs prior month. Share 0 points.

Compare search popularity between Pearl Izumi and its closest rivals

Every comparison with Pearl Izumi

How has branded search demand for Pearl Izumi changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Pearl Izumi worldwide held steady at 27.1K.
  • Across the 12 months ending September 2026, Pearl Izumi’s estimated Share of Search among bib shorts brands worldwide held steady at 2.9%.

How did search popularity change for bib shorts brands worldwide in September 2026?

  1. In September 2026, Specialized gained estimated Share of Search among bib shorts brands worldwide, from 40.8% to 49.1%.

  2. In September 2026, Endura gained estimated Share of Search among bib shorts brands worldwide, from 2.8% to 3.5%.

  3. In September 2026, Assos lost estimated Share of Search among bib shorts brands worldwide, from 21.1% to 17.5%.

  4. In September 2026, Rapha lost estimated Share of Search among bib shorts brands worldwide, from 17.2% to 14.3%.

  5. In September 2026, Castelli lost estimated Share of Search among bib shorts brands worldwide, from 14.1% to 11.7%.

  6. Estimated monthly branded searches for Santini worldwide rose 22.2% over 12 measured months, from 8.1K to 9.9K in September 2026.

Where does Pearl Izumi compete?

Pearl Izumi is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Bib shorts brands6th of 72.9%Shown above
Cycling gloves6th of 63.5%Show ranking
Bike gloves brands4th of 44.6%Show ranking
Cycling shorts5th of 65.5%Show ranking
Cycling jerseys4th of 65.8%Show ranking
Bike shorts brands3rd of 39%Show ranking

How is Pearl Izumi measured?

Brandwave collects information about searches that people make online using Pearl Izumi’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • pearl izumi

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How the Brand Demand Index is measured

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