Brandwave

Castelli vs Pearl Izumi:Which is searched more?

In August 2026, Castelli had more branded searches than Pearl Izumi among cycling gloves worldwide. Castelli was estimated to have 165K branded searches compared to Pearl Izumi’s 33.1K, and held a 22.2% Share of Search versus Pearl Izumi’s 4.5%. These are worldwide searches for English-language branded terms.

Share of Search among cycling gloves worldwide in August 2026Which is more popular in search, Castelli or Pearl Izumi?
Castelli22.2%165K searches
vs
Pearl Izumi4.5%33.1K searches

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Which is more popular in search, Castelli or Pearl Izumi?

Compare the cycling gloves people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Castelli and Pearl Izumi among cycling gloves worldwide, by month

Share of Search by month for Castelli, Pearl Izumi. The figures are in the table below the chart.

View monthly share of search table
MonthCastelliPearl Izumi
Oct 202519.9%4%
Nov 202519%4.7%
Dec 202517.9%4.4%
Jan 202621.5%4.3%
Feb 202621.7%4.4%
Mar 202618.7%4.6%
Apr 202620.7%4.2%
May 202611.6%2.8%
Jun 202617.8%4.4%
Jul 202619.5%4.8%
Aug 202622.2%4.5%
Sep 2026——

How has the Castelli and Pearl Izumi comparison changed over the last 12 months?

  • Castelli was ahead of Pearl Izumi in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Castelli’s estimated Share of Search among cycling gloves worldwide moved from 19.9% to 22.2%, and its estimated monthly branded searches moved from 135K to 165K.
  • Across the 11 months ending August 2026, Pearl Izumi’s estimated Share of Search among cycling gloves worldwide moved from 4% to 4.5%, and its estimated monthly branded searches moved from 27.1K to 33.1K.

How did search popularity change for cycling gloves worldwide in August 2026?

  1. In August 2026, Castelli gained estimated Share of Search among cycling gloves worldwide, from 19.5% to 22.2%.

  2. Estimated monthly branded searches for Pearl Izumi worldwide rose 22.1% over 11 measured months, from 27.1K to 33.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Castelli’s and Pearl Izumi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Castelli

1 branded search term

  • castelli

Pearl Izumi

1 branded search term

  • pearl izumi

How the Brand Demand Index is measured

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