Pearl Izumi vs Specialized:Which is more popular by branded search?
In August 2026, Specialized had more branded searches than Pearl Izumi among cycling gloves worldwide. Specialized was estimated to have 201K branded searches compared to Pearl Izumi’s 33.1K, and held a 27% Share of Search versus Pearl Izumi’s 4.5%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Pearl Izumi or Specialized?
Compare the cycling gloves people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Specialized, Pearl Izumi. The figures are in the table below the chart.
View monthly share of search table
| Month | Giro | Specialized | Castelli | Fox Racing | Endura | Pearl Izumi |
|---|---|---|---|---|---|---|
| Oct 2025 | 29.6% | 24.3% | 19.9% | 16.2% | 6% | 4% |
| Nov 2025 | 28.3% | 23.3% | 19% | 19% | 5.7% | 4.7% |
| Dec 2025 | 32.6% | 21.9% | 17.9% | 17.9% | 5.4% | 4.4% |
| Jan 2026 | 32% | 21.5% | 21.5% | 14.4% | 6.4% | 4.3% |
| Feb 2026 | 32.3% | 21.7% | 21.7% | 14.6% | 5.3% | 4.4% |
| Mar 2026 | 27.9% | 27.9% | 18.7% | 15.3% | 5.6% | 4.6% |
| Apr 2026 | 25.3% | 30.9% | 20.7% | 13.8% | 5.1% | 4.2% |
| May 2026 | 57.8% | 17.3% | 11.6% | 7.7% | 2.8% | 2.8% |
| Jun 2026 | 32.4% | 26.5% | 17.8% | 14.5% | 4.4% | 4.4% |
| Jul 2026 | 29% | 29% | 19.5% | 13% | 4.8% | 4.8% |
| Aug 2026 | 27% | 27% | 22.2% | 14.8% | 4.5% | 4.5% |
| Sep 2026 | — | — | — | — | — | — |
How has the Pearl Izumi and Specialized comparison changed over the last 12 months?
3 findings
- Specialized was ahead of Pearl Izumi in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Pearl Izumi’s estimated Share of Search among cycling gloves worldwide moved from 4% to 4.5%, and its estimated monthly branded searches moved from 27.1K to 33.1K.
- Across the 11 months ending August 2026, Specialized’s estimated Share of Search among cycling gloves worldwide moved from 24.3% to 27%, and its estimated monthly branded searches moved from 165K to 201K.
How did search popularity change for cycling gloves worldwide in August 2026?
2 changes
In August 2026, Specialized lost estimated Share of Search among cycling gloves worldwide, from 29% to 27%.
Estimated monthly branded searches for Pearl Izumi worldwide rose 22.1% over 11 measured months, from 27.1K to 33.1K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Pearl Izumi’s and Specialized’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Pearl Izumi
1 branded search term
- pearl izumi
Specialized
1 branded search term
- specialized bike
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.