Brandwave

How popular isPearl Izumi in search?

In September 2026, there were an estimated 27.1K branded searches for Pearl Izumi worldwide which held steady over the last 12 months. Pearl Izumi holds 9% estimated Share of Search among bike shorts brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Assos54.6%
  2. Castelli36.4%
  3. Pearl Izumi9%
Pearl Izumi website (opens in a new tab)

Follow Pearl Izumi and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which bike shorts brands compete with Pearl Izumi?

Pearl Izumi against bike shorts brands worldwide, by month

Share of Search by month for Assos, Castelli, Pearl Izumi. The figures are in the table below the chart.

View monthly share of search table
MonthAssosCastelliPearl Izumi
Oct 202550.4%41.3%8.3%
Nov 202554.5%36.6%9%
Dec 202554.6%36.4%9%
Jan 202650.4%41.3%8.3%
Feb 202645.4%45.4%9.1%
Mar 202654.5%36.6%9%
Apr 202650.4%41.3%8.3%
May 202649.4%40.6%10%
Jun 202654.5%36.6%9%
Jul 202659.4%32.6%8%
Aug 202655.4%37.2%7.5%
Sep 202654.6%36.4%9%
  1. 1.Assos

    54.6%

    Held 1st. 165K estimated branded searches, -32.9% vs prior month. Share -0.8 points.

  2. 2.Castelli

    36.4%

    Held 2nd. 110K estimated branded searches, -33.3% vs prior month. Share -0.7 points.

  3. Held 3rd. 27.1K estimated branded searches, -18.1% vs prior month. Share +1.5 points.

Compare search popularity between Pearl Izumi and its closest rivals

How has branded search demand for Pearl Izumi changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Pearl Izumi worldwide held steady at 27.1K.
  • Across the 12 months ending September 2026, Pearl Izumi’s estimated Share of Search among bike shorts brands worldwide increased from 8.3% to 9%.
  • Across the 12 months ending September 2026, Pearl Izumi’s estimated Share of Search among bike shorts brands worldwide peaked at 10% in May 2026 and was lowest at 7.5% in August 2026.

How did search popularity change for bike shorts brands worldwide in September 2026?

  1. In September 2026, Pearl Izumi gained estimated Share of Search among bike shorts brands worldwide, from 7.5% to 9%.

  2. In September 2026, Assos lost estimated Share of Search among bike shorts brands worldwide, from 55.4% to 54.6%.

  3. In September 2026, Castelli lost estimated Share of Search among bike shorts brands worldwide, from 37.2% to 36.4%.

Where does Pearl Izumi compete?

Pearl Izumi is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Bib shorts brands6th of 72.7%Show ranking
Cycling gloves6th of 63.3%Show ranking
Bike gloves brands4th of 44.3%Show ranking
Cycling shorts5th of 65.5%Show ranking
Cycling jerseys4th of 65.8%Show ranking
Bike shorts brands3rd of 39%Shown above

How is Pearl Izumi measured?

Brandwave collects information about searches that people make online using Pearl Izumi’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • pearl izumi

Do you work for Pearl Izumi? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Pearl Izumi your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.