Brandwave

How popular isOBS Studio?

In September 2026, people searched for OBS Studio by name about 4.8 million times worldwide, about the same as the previous year. These searches made up 91% of all global screen capture tool searches, placing OBS Studio first out of ten tools. When we asked both ChatGPT and Google AI Overviews about screen capture tools, OBS Studio appeared in four of the five answers and was the third most recommended of the ten.

Search and AI answers in September 2026

OBS Studio is the most searched of 10 competitors and the third most recommended in AI answers.

  1. OBS StudioShare of searches 91%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  2. ShareXShare of searches 3.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  3. CamtasiaShare of searches 1.4%Mentioned in 1 of 5 AI answersPlace in AI recommendations 8th
  4. SnagitShare of searches 1.4%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
  5. FlameshotShare of searches 0.78%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th

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Top screen capture tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, OBS Studio was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. OBS Studio is the third most recommended of the ten.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. ShareX1st
  2. CleanShot X2nd
  3. OBS Studio3rd
  4. Loom4th
  5. Snagit5th
  6. Flameshot6th
  7. Screen Studio7th
  8. Camtasia8th
  9. ScreenPal–
  10. Tella–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • ShareX5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • OBS Studio4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Snagit3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • CleanShot X3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Loom3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Flameshot2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Camtasia1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Screen Studio1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ScreenPal0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tella0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about screen capture tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which screen capture tools compete with OBS Studio?

OBS Studio against screen capture tools worldwide, by month

Share of searches by month for OBS Studio, ShareX. The figures are in the table below the chart.

View monthly share of searches table
MonthOBS StudioShareXCamtasiaSnagitFlameshotCleanShot XScreen StudioLoomScreenPalTella
Oct 202590.2%3.2%2.1%1.7%0.78%0.63%0.52%0.63%0.19%0.01%
Nov 202591.5%2.4%1.9%1.6%0.72%0.58%0.48%0.6%0.14%0.03%
Dec 202592.1%2.4%1.6%1.3%0.59%0.53%0.48%0.82%0.12%0.02%
Jan 202692.7%1.9%1.6%1.3%0.58%0.51%0.47%0.8%0.09%0.02%
Feb 202690.3%3.1%1.7%1.7%0.78%0.57%0.64%0.89%0.16%0.03%
Mar 202689.4%2.6%2.1%1.7%0.77%0.69%0.95%1.5%0.15%0.05%
Apr 202690.9%2.4%1.6%1.3%0.71%0.64%0.87%1.4%0.14%0.08%
May 202690.6%2.6%1.8%1.4%0.78%0.7%0.78%1.1%0.13%0.07%
Jun 202693%1.9%1.2%1.2%0.65%0.48%0.65%0.88%0.09%0.02%
Jul 202690%3.7%1.6%1.3%0.7%0.62%0.85%1.2%0.09%0.03%
Aug 202691%3.1%1.6%1.3%0.86%0.63%0.86%0.5%0.12%0.03%
Sep 202691%3.5%1.4%1.4%0.78%0.71%0.64%0.36%0.13%0.01%
  1. Held 1st. 4.7M estimated branded searches, +11% vs prior month. Share 0 points.

  2. 2.ShareX

    3.5%

    Held 2nd. 185K estimated branded searches, +27.3% vs prior month. Share +0.5 points.

  3. 3.Camtasia

    1.4%

    Held 3rd. 74K estimated branded searches, 0% vs prior month. Share -0.2 points.

  4. 4.Snagit

    1.4%

    Held 4th. 74K estimated branded searches, +22.3% vs prior month. Share +0.1 points.

  5. 5.Flameshot

    0.78%

    Held 5th. 40.5K estimated branded searches, 0% vs prior month. Share -0.1 points.

  6. Moved from 7th to 6th. 37K estimated branded searches, +25% vs prior month. Share +0.1 points.

  7. Moved from 6th to 7th. 33.1K estimated branded searches, -18.3% vs prior month. Share -0.2 points.

  8. 8.Loom

    0.36%

    Held 8th. 18.7K estimated branded searches, -20.4% vs prior month. Share -0.1 points.

  9. 9.ScreenPal

    0.13%

    Held 9th. 6.6K estimated branded searches, +22.2% vs prior month. Share 0 points.

  10. 10.Tella

    0.01%

    Held 10th. 720 estimated branded searches, -55% vs prior month. Share 0 points.

Compare popularity between OBS Studio and its closest rivals

Every comparison with OBS Studio

39 comparisons

How has branded search demand for OBS Studio changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for OBS Studio worldwide held steady at 4.8M.
  • Across the 12 months ending September 2026, OBS Studio’s share of searches among screen capture tools worldwide increased from 90.2% to 91%.
  • Across the 12 months ending September 2026, OBS Studio’s share of searches among screen capture tools worldwide peaked at 93% in June 2026 and was lowest at 89.4% in March 2026.

How did search popularity change for screen capture tools worldwide in September 2026?

6 changes
  1. In September 2026, CleanShot X rose from 7th to 6th among screen capture tools worldwide.

  2. In September 2026, Screen Studio fell from 6th to 7th among screen capture tools worldwide.

  3. Estimated monthly branded searches for Tella worldwide rose 22% over 12 measured months, from 590 to 720 in September 2026.

  4. Estimated monthly branded searches for ShareX worldwide rose 10.9% over 12 measured months, from 166K to 185K in September 2026.

  5. Estimated monthly branded searches for Loom worldwide fell 42.5% over 12 measured months, from 32.5K to 18.7K in September 2026.

  6. Estimated monthly branded searches for ScreenPal worldwide fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026.

How are OBS Studio’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using OBS Studio’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • obs
  • obs screen recording
  • obs studio
  • obsstudio

Do you work for OBS Studio? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does OBS Studio compete?

OBS Studio is ranked in seven competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Screen recording software1st of 1270.7%Show ranking
Broadcast software1st of 1479.2%Show ranking
Live streaming software1st of 780.3%Show ranking
Stream overlay tools1st of 685.1%Show ranking
Live event production software1st of 889.4%Show ranking
Screen capture tools1st of 1091%Shown above
Game capture software1st of 496.4%Show ranking
Creator with pink hair and a pink jacket

Is OBS Studio your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.