Brandwave

How popular isOBS Studio?

In September 2026, people searched for OBS Studio by name about 4.8 million times worldwide, about the same as the previous year. These searches made up 89.4% of all global live event production software searches, placing OBS Studio first out of eight brands. When we asked both ChatGPT and Google AI Overviews about live event production software, OBS Studio appeared in all answers and was the most recommended of the eight.

Search and AI answers in September 2026

OBS Studio is the most searched of 8 competitors and the most recommended in AI answers.

  1. OBS StudioShare of searches 89.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. NotchShare of searches 3.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. CventShare of searches 1.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  4. VectorworksShare of searches 1.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. vMixShare of searches 1.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd

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Top live event production software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, OBS Studio appeared in all five answers. OBS Studio is the most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. OBS Studio1st
  2. vMix2nd
  3. Cvent3rd
  4. QLab4th
  5. Resolume5th
  6. Notch–
  7. Vectorworks–
  8. Wysiwyg–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • OBS Studio5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Cvent4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • vMix4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • QLab2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Resolume1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Notch0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Vectorworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Wysiwyg0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about live event production software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which live event production software compete with OBS Studio?

OBS Studio against live event production software worldwide, by month

Share of searches by month for OBS Studio, Notch. The figures are in the table below the chart.

View monthly share of searches table
MonthOBS StudioNotchCventVectorworksvMixWysiwygQLabResolume
Oct 202588.5%3.8%1.7%1.4%1.7%1.1%0.94%0.77%
Nov 202589.5%3.5%1.3%1.3%1.6%1%0.85%1%
Dec 202590.8%3.5%1.1%1.1%1.3%0.87%0.71%0.71%
Jan 202691.3%3.4%1.3%1%1%0.85%0.57%0.46%
Feb 202689.5%3.8%1.4%1.4%1.4%0.95%0.77%0.63%
Mar 202689.3%3.8%1.7%1.4%1.4%0.94%0.77%0.63%
Apr 202690.5%3.5%1.3%1.3%1.3%0.86%0.71%0.58%
May 202689.8%3.9%1.4%1.2%1.4%0.95%0.78%0.63%
Jun 202690.9%3.9%1.2%0.95%1.2%0.78%0.64%0.52%
Jul 202689.5%4.2%1.9%1%1.3%0.85%0.69%0.57%
Aug 202689.3%4.2%1.6%1.3%1.3%1%0.69%0.69%
Sep 202689.4%3.8%1.7%1.4%1.4%0.93%0.76%0.62%
  1. 1.OBS Studio

    89.4%

    Held 1st. 4.7M estimated branded searches, +11% vs prior month. Share +0.1 points.

  2. 2.Notch

    3.8%

    Held 2nd. 201K estimated branded searches, 0% vs prior month. Share -0.4 points.

  3. 3.Cvent

    1.7%

    Held 3rd. 90.7K estimated branded searches, +22.2% vs prior month. Share +0.2 points.

  4. Held 4th. 74K estimated branded searches, +22.3% vs prior month. Share +0.1 points.

  5. 5.vMix

    1.4%

    Held 5th. 74K estimated branded searches, +22.3% vs prior month. Share +0.1 points.

  6. 6.Wysiwyg

    0.93%

    Held 6th. 49.5K estimated branded searches, 0% vs prior month. Share -0.1 points.

  7. 7.QLab

    0.76%

    Held 7th. 40.5K estimated branded searches, +22.4% vs prior month. Share +0.1 points.

  8. 8.Resolume

    0.62%

    Held 8th. 33.1K estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare popularity between OBS Studio and its closest rivals

Every comparison with OBS Studio

39 comparisons

How has branded search demand for OBS Studio changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for OBS Studio worldwide held steady at 4.8M.
  • Across the 12 months ending September 2026, OBS Studio’s share of searches among live event production software worldwide increased from 88.5% to 89.4%.
  • Across the 12 months ending September 2026, OBS Studio’s share of searches among live event production software worldwide peaked at 91.3% in January 2026 and was lowest at 88.5% in October 2025.

How did search popularity change for live event production software worldwide in September 2026?

4 changes
  1. Estimated monthly branded searches for Resolume worldwide fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.

  2. Estimated monthly branded searches for vMix worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.

  3. Estimated monthly branded searches for QLab worldwide fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.

  4. Estimated monthly branded searches for Wysiwyg worldwide fell 18.2% over 12 measured months, from 60.5K to 49.5K in September 2026.

How are OBS Studio’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using OBS Studio’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • obs
  • obs screen recording
  • obs studio
  • obsstudio

Do you work for OBS Studio? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does OBS Studio compete?

OBS Studio is ranked in seven competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Screen recording software1st of 1270.7%Show ranking
Broadcast software1st of 1479.2%Show ranking
Live streaming software1st of 780.3%Show ranking
Stream overlay tools1st of 685.1%Show ranking
Live event production software1st of 889.4%Shown above
Screen capture tools1st of 1091%Show ranking
Game capture software1st of 496.4%Show ranking
Creator with pink hair and a pink jacket

Is OBS Studio your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.