Broadcast software:Which brands are most popular in search?
In August 2026, Avid was the most searched among broadcast software worldwide, with an estimated 201K branded searches and 87% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
- Avid87%
- Chyron7.8%
- Vizrt2.9%
- Ross Video2.3%
- Grass Valley—
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Share of SearchLeaderboard
Compare the systems broadcasters run on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Avid, Chyron, Vizrt, Ross Video. The figures are in the table below the chart.
View monthly share of search table
| Month | Avid | Chyron | Vizrt | Ross Video | Grass Valley |
|---|---|---|---|---|---|
| Oct 2025 | 87.7% | 6.5% | 3.5% | 2.4% | — |
| Nov 2025 | 86% | 7.7% | 3.5% | 2.8% | — |
| Dec 2025 | 87% | 7.8% | 2.9% | 2.3% | — |
| Jan 2026 | 86% | 7.8% | 2.8% | 3.5% | — |
| Feb 2026 | 78.5% | 15.8% | 3.2% | 2.6% | — |
| Mar 2026 | 84% | 9.3% | 3.4% | 3.4% | — |
| Apr 2026 | 85.4% | 7.7% | 3.4% | 3.4% | — |
| May 2026 | 86.6% | 6.4% | 3.5% | 3.5% | — |
| Jun 2026 | 84.8% | 7.6% | 4.2% | 3.4% | — |
| Jul 2026 | 86% | 7.7% | 3.4% | 2.8% | — |
| Aug 2026 | 87% | 7.8% | 2.9% | 2.3% | — |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 87% | 201K | +21.8% | +0.9 points | |
| 2, held 2nd | 7.8% | 18.1K | +22.3% | +0.1 points | |
| 3, held 3rd | 2.9% | 6.6K | 0% | -0.6 points | |
| 4, held 4th | 2.3% | 5.4K | 0% | -0.5 points | |
| —, not measured this month | — | — | — | — |
1.Avid
87%
Held 1st. 201K estimated branded searches, +21.8% vs prior month. Share +0.9 points.
2.Chyron
7.8%
Held 2nd. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.1 points.
3.Vizrt
2.9%
Held 3rd. 6.6K estimated branded searches, 0% vs prior month. Share -0.6 points.
2.3%
Held 4th. 5.4K estimated branded searches, 0% vs prior month. Share -0.5 points.
—
Not measured this month. — estimated branded searches, — vs prior month. Share —.
Compare search popularity between leading brands
Which brand is most popular in search among broadcast software worldwide?
4 brands
In August 2026, Avid was the most searched among broadcast software worldwide, with an estimated 201K branded searches and 87% estimated Share of Search within this set. Chyron is in 2nd place, 79.1 percentage points behind at 7.8% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Avid | 87.7% → 87% | 87.7%Oct 2025 | 78.5%Feb 2026 | 1st |
| Chyron | 6.5% → 7.8% | 15.8%Feb 2026 | 6.4%May 2026 | 2nd |
| Vizrt | 3.5% → 2.9% | 4.2%Jun 2026 | 2.8%Jan 2026 | 3rd |
| Ross Video | 2.4% → 2.3% | 3.5%May 2026 | 2.3%Dec 2025 | 4th |
Each finding as a sentence
- Across the 11 months ending August 2026, Avid’s estimated Share of Search among broadcast software worldwide decreased from 87.7% to 87%.
- Across the 11 months ending August 2026, Chyron’s estimated Share of Search among broadcast software worldwide increased from 6.5% to 7.8%.
- Across the 11 months ending August 2026, Vizrt’s estimated Share of Search among broadcast software worldwide decreased from 3.5% to 2.9%.
- Across the 11 months ending August 2026, Avid’s estimated Share of Search among broadcast software worldwide peaked at 87.7% in October 2025 and was lowest at 78.5% in February 2026.
- Across the 11 months ending August 2026, Chyron’s estimated Share of Search among broadcast software worldwide peaked at 15.8% in February 2026 and was lowest at 6.4% in May 2026.
- Across the 11 months ending August 2026, Vizrt’s estimated Share of Search among broadcast software worldwide peaked at 4.2% in June 2026 and was lowest at 2.8% in January 2026.
- Across the 11 months ending August 2026, Ross Video’s estimated Share of Search among broadcast software worldwide peaked at 3.5% in May 2026 and was lowest at 2.3% in December 2025.
- Across the 11 months ending August 2026, Ross Video and Grass Valley held steady: their estimated Share of Search among broadcast software worldwide each moved less than 0.5 percentage points.
How did search popularity change for broadcast software worldwide in August 2026?
4 changes
In August 2026, Avid gained estimated Share of Search among broadcast software worldwide, from 86% to 87%.
In August 2026, Vizrt lost estimated Share of Search among broadcast software worldwide, from 3.4% to 2.9%.
Chyron’s estimated Share of Search among broadcast software worldwide has gained ground for 3 months in a row, from 6.4% to 7.8% in August 2026.
Ross Video’s estimated Share of Search among broadcast software worldwide has lost ground for 3 months in a row, from 3.5% to 2.3% in August 2026.
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