Brandwave

How popular isMedallia in search?

In August 2026, there were an estimated 40.8K branded searches for Medallia worldwide which is down 18.2% over the last 11 months. Medallia holds 13.9% estimated Share of Search among customer feedback software worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Qualtrics84.3%
  2. Medallia13.9%
  3. AskNicely1.5%
  4. Nicereply0.25%
  5. Delighted<0.01%
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Which customer feedback software compete with Medallia?

Medallia against customer feedback software worldwide, by month

Share of Search by month for Qualtrics, Medallia. The figures are in the table below the chart.

View monthly share of search table
MonthQualtricsMedalliaAskNicelyNicereplyDelighted
Oct 202587.2%11.8%0.85%0.21%<0.01%
Nov 202587.2%11.8%0.86%0.21%<0.01%
Dec 202584.7%14%1%0.25%<0.01%
Jan 202684.7%14%1%0.25%<0.01%
Feb 202685%14%0.82%0.2%<0.01%
Mar 202687.2%11.8%0.85%0.21%<0.01%
Apr 202682.4%16.6%0.81%0.2%<0.01%
May 202682%16.5%1.2%0.24%<0.01%
Jun 202678.9%19.4%1.4%0.23%<0.01%
Jul 202681.8%16.5%1.5%0.24%<0.01%
Aug 202684.3%13.9%1.5%0.25%<0.01%
Sep 2026—————
  1. 1.Qualtrics

    84.3%

    Held 1st. 247K estimated branded searches, -0.12% vs prior month. Share +2.5 points.

  2. 2.Medallia

    13.9%

    Held 2nd. 40.8K estimated branded searches, -18.2% vs prior month. Share -2.6 points.

  3. 3.AskNicely

    1.5%

    Held 3rd. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Nicereply

    0.25%

    Held 4th. 720 estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Delighted

    <0.01%

    Held 5th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Medallia and its closest rivals

How has branded search demand for Medallia changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Medallia worldwide fell from 49.9K to 40.8K.
  • Across the 11 months ending August 2026, Medallia’s estimated Share of Search among customer feedback software worldwide increased from 11.8% to 13.9%.
  • Across the 11 months ending August 2026, Medallia’s estimated Share of Search among customer feedback software worldwide peaked at 19.4% in June 2026 and was lowest at 11.8% in March 2026.

How did search popularity change for customer feedback software worldwide in August 2026?

  1. In August 2026, Qualtrics gained estimated Share of Search among customer feedback software worldwide, from 81.8% to 84.3%.

  2. In August 2026, Medallia lost estimated Share of Search among customer feedback software worldwide, from 16.5% to 13.9%.

  3. Estimated monthly branded searches for AskNicely worldwide rose 21.8% over 11 measured months, from 3.6K to 4.4K in August 2026.

  4. Estimated monthly branded searches for Nicereply worldwide fell 18.2% over 11 measured months, from 880 to 720 in August 2026.

Where does Medallia compete?

Medallia is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Experience management platforms4th of 55.5%Show ranking
Voice of customer platforms2nd of 513.2%Show ranking
Customer feedback software2nd of 513.9%Shown above

How is Medallia measured?

Brandwave collects information about searches that people make online using Medallia’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • medallia
  • medallia customer feedback
  • medallia voice of customer
  • medallia.com

Do you work for Medallia? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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