Canny vs Medallia:Which is more popular?
In September 2026, Medallia had more branded searches than Canny among customer feedback software worldwide. Medallia had about 40,500 branded searches, while Canny had 1,170. Medallia made up 3.9% of all customer feedback software searches we track, and Canny accounted for 0.11%. When we asked ChatGPT and Google AI Overviews about customer feedback software, Canny appeared in three of the five answers and Medallia in two. Canny was mentioned before Medallia in three out of four answers that named either.
Who do people search for more?
Medallia, about 35 searches for every 1 for Canny
Who does AI mention more?
Canny, mentioned in 3 of 5 answers, Medallia in 2
Who does AI recommend more?
Canny, named ahead of Medallia in 3 of 4 answers
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Top customer feedback software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Canny was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Medallia was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Canny was listed before Medallia in three out of four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
SurveyMonkey5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Typeform4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Qualtrics4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Hotjar4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Survicate3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Canny3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Zonka Feedback3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Medallia2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Delighted1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
AskNicely0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about customer feedback software
5 answers
Asked ChatGPT
“Which customer feedback platform should I use?”
Asked ChatGPT
“What are the best customer feedback platforms?”
Asked ChatGPT
“What's the best customer feedback platform for customer feedback collection?”
Searched Google, AI Overview
“customer feedback software”
Searched Google, AI Overview
“customer feedback tool”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Canny or Medallia more popular in search?
This chart shows how often people search Google for Canny and Medallia by name. Each line represents a brand's share of searches for all 11 customer feedback software we track, month by month, from English-language searches worldwide.
Share of searches by month for Medallia, Canny. The figures are in the table below the chart.
View monthly share of searches table
| Month | SurveyMonkey | Typeform | Qualtrics | Hotjar | Medallia | AskNicely | Survicate | Delighted | Canny | Nicereply | Zonka Feedback |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 36.9% | 25% | 24.7% | 9.1% | 3.3% | 0.24% | 0.36% | 0.16% | 0.07% | 0.06% | 0.07% |
| Nov 2025 | 39.4% | 26.7% | 21.5% | 7.9% | 3.5% | 0.26% | 0.32% | 0.17% | 0.08% | 0.06% | 0.06% |
| Dec 2025 | 34.7% | 28.8% | 23.2% | 8.5% | 3.8% | 0.27% | 0.34% | 0.18% | 0.09% | 0.07% | 0.08% |
| Jan 2026 | 36.3% | 30.1% | 19.8% | 8.8% | 4% | 0.29% | 0.36% | 0.16% | 0.1% | 0.07% | 0.08% |
| Feb 2026 | 35.7% | 29.7% | 23.8% | 5.9% | 3.9% | 0.23% | 0.35% | 0.15% | 0.09% | 0.06% | 0.07% |
| Mar 2026 | 38.8% | 26.5% | 25.9% | 4.3% | 3.5% | 0.25% | 0.38% | 0.14% | 0.08% | 0.06% | 0.06% |
| Apr 2026 | 33.6% | 27.9% | 27.4% | 4.5% | 5.5% | 0.27% | 0.33% | 0.14% | 0.07% | 0.07% | 0.07% |
| May 2026 | 38.1% | 26.1% | 25.5% | 4.2% | 5.1% | 0.37% | 0.31% | 0.14% | 0.08% | 0.07% | 0.06% |
| Jun 2026 | 39.1% | 26.8% | 21.3% | 6.4% | 5.2% | 0.38% | 0.38% | 0.14% | 0.1% | 0.06% | 0.06% |
| Jul 2026 | 39.6% | 27% | 21.5% | 5.3% | 5.3% | 0.47% | 0.39% | 0.18% | 0.11% | 0.08% | 0.08% |
| Aug 2026 | 40% | 27.2% | 21.7% | 5.3% | 4.4% | 0.48% | 0.39% | 0.18% | 0.1% | 0.08% | 0.06% |
| Sep 2026 | 35.8% | 24.6% | 23.8% | 10.7% | 3.9% | 0.43% | 0.35% | 0.16% | 0.11% | 0.09% | 0.06% |
How has the Canny and Medallia comparison changed over the last 12 months?
3 findings
- Medallia was ahead of Canny in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Canny’s share of searches among customer feedback software worldwide moved from 0.07% to 0.11%, and its estimated monthly branded searches moved from 1.1K to 1.2K.
- Across the 12 months ending September 2026, Medallia’s share of searches among customer feedback software worldwide moved from 3.3% to 3.9%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
How did search popularity change for customer feedback software worldwide in September 2026?
2 changes
How are branded searches counted?
9 search terms
Brandwave collects information about searches that people make online using Canny’s and Medallia’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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