How popular isElastic in search?
In August 2026, there were an estimated 95K branded searches for Elastic worldwide which is down 44.6% over the last 11 months. Elastic holds 61.3% estimated Share of Search among AI search platforms worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Follow Elastic and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which AI search platforms compete with Elastic?
Share of Search by month for Elastic, Algolia, Coveo, Sinequa. The figures are in the table below the chart.
View monthly share of search table
| Month | Elastic | Algolia | Coveo | Sinequa | Glean |
|---|---|---|---|---|---|
| Oct 2025 | 68.5% | 21.5% | 6.2% | 3.3% | 0.48% |
| Nov 2025 | 65.7% | 24.6% | 6% | 3.1% | 0.55% |
| Dec 2025 | 68.5% | 21.5% | 6.1% | 3.3% | 0.62% |
| Jan 2026 | 64.8% | 24.4% | 7.1% | 3.1% | 0.57% |
| Feb 2026 | 68.6% | 21.2% | 6.2% | 3.2% | 0.74% |
| Mar 2026 | 64.5% | 24% | 7.1% | 3.7% | 0.78% |
| Apr 2026 | 62.9% | 26.5% | 6.4% | 3.4% | 0.8% |
| May 2026 | 64.3% | 24% | 7% | 3.7% | 0.95% |
| Jun 2026 | 61.6% | 26% | 7.6% | 4% | 0.83% |
| Jul 2026 | 60.2% | 25.9% | 9.2% | 4% | 0.69% |
| Aug 2026 | 61.3% | 27.7% | 6.7% | 3.5% | 0.7% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 61.3% | 95K | -6% | +1.1 points | |
| 2, held 2nd | 27.7% | 42.9K | -1.2% | +1.8 points | |
| 3, held 3rd | 6.7% | 10.4K | -32.6% | -2.5 points | |
| 4, held 4th | 3.5% | 5.5K | -17.9% | -0.4 points | |
| 5, held 5th | 0.7% | 1.1K | -6% | 0 points |
1.
Elastic61.3%
Held 1st. 95K estimated branded searches, -6% vs prior month. Share +1.1 points.
2.
Algolia
27.7%
Held 2nd. 42.9K estimated branded searches, -1.2% vs prior month. Share +1.8 points.
3.
Coveo6.7%
Held 3rd. 10.4K estimated branded searches, -32.6% vs prior month. Share -2.5 points.
4.
Sinequa3.5%
Held 4th. 5.5K estimated branded searches, -17.9% vs prior month. Share -0.4 points.
5.
Glean0.7%
Held 5th. 1.1K estimated branded searches, -6% vs prior month. Share 0 points.
Compare search popularity between Elastic and its closest rivals
How has branded search demand for Elastic changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Elastic worldwide fell from 172K to 95K.
- Across the 11 months ending August 2026, Elastic’s estimated Share of Search among AI search platforms worldwide decreased from 68.5% to 61.3%.
- Across the 11 months ending August 2026, Elastic’s estimated Share of Search among AI search platforms worldwide peaked at 68.6% in February 2026 and was lowest at 60.2% in July 2026.
How did search popularity change for AI search platforms worldwide in August 2026?
4 changes
In August 2026, Algolia gained estimated Share of Search among AI search platforms worldwide, from 25.9% to 27.7%.
In August 2026, Elastic gained estimated Share of Search among AI search platforms worldwide, from 60.2% to 61.3%.
In August 2026, Coveo lost estimated Share of Search among AI search platforms worldwide, from 9.2% to 6.7%.
Estimated monthly branded searches for Sinequa worldwide fell 33.2% over 11 measured months, from 8.2K to 5.5K in August 2026.
Where does Elastic compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Vector search platforms | 2nd of 6 | 6.6% | Show ranking |
| Observability platforms | 4th of 6 | 9.8% | Show ranking |
| SIEM platforms | 3rd of 5 | 18.4% | Show ranking |
| Search engines platforms | 1st of 6 | 40.7% | Show ranking |
| Search API platforms | 1st of 5 | 44.1% | Show ranking |
| Search engines | 1st of 5 | 44.1% | Show ranking |
| AI search platforms | 1st of 5 | 61.3% | Shown above |
| Enterprise search platforms | 1st of 5 | 83.9% | Show ranking |
How is Elastic measured?
Brandwave collects information about searches that people make online using Elastic’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
6 branded search terms
- elastic cloud
- elastic co
- elastic enterprise search
- elastic search
- elasticsearch
- enterprise search elastic
Do you work for Elastic? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Elastic your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.