Brandwave

Elastic vs Sentry:Which is more popular?

In September 2026, Sentry had more branded searches than Elastic among application performance monitoring worldwide. Sentry had about 4,980 branded searches, while Elastic had 3,600. Sentry made up 0.8% of all application performance monitoring searches we track, and Elastic accounted for 0.58%. When we asked ChatGPT and Google AI Overviews about application performance monitoring, Elastic and Sentry each appeared in two of the five answers. Elastic and Sentry were each mentioned first in one of the two answers that named either.

Among application performance monitoring worldwide in September 2026

Who do people search for more?

Sentry, about 38% more searches than Elastic

Sentry 5K searchesElastic 3.6K searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Elastic in 2 of 5Sentry in 2 of 5

Who does AI recommend more?

Each is named first in 1 of 2 answers.

Elastic first in 1Sentry first in 1

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Top application performance monitoring in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Elastic was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Sentry was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Elastic and Sentry were each listed first in one of the two answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. New Relic1st
  2. Datadog2nd
  3. Dynatrace3rd
  4. Grafana4th
  5. AppDynamics5th
  6. Sentry6th
  7. Elastic7th
  8. Splunk–
  9. Instana–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Dynatrace4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • New Relic4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Grafana4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Datadog3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sentry2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Elastic2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • AppDynamics1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Splunk0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Instana0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about application performance monitoring

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Elastic or Sentry more popular in search?

This chart shows how often people search Google for Elastic and Sentry by name. Each line represents a brand's share of searches for all nine application performance monitoring we track, month by month, from English-language searches worldwide.

Elastic and Sentry among application performance monitoring worldwide, by month

Share of searches by month for Sentry, Elastic. The figures are in the table below the chart.

View monthly share of searches table
MonthDatadogSplunkDynatraceInstanaNew RelicAppDynamicsSentryElasticGrafana
Oct 202534.3%28.1%15.4%5.7%12.6%2.5%0.52%0.92%0.02%
Nov 202539.5%26.5%14.5%1.3%14.5%1.9%0.55%1.1%0.02%
Dec 202537%30.4%13.6%1.5%13.6%2.2%0.62%0.99%0.01%
Jan 202640.6%27.2%14.9%1.3%12.2%2%0.58%1.1%0.02%
Feb 202641.8%28%15.4%1.4%10.3%1.7%0.55%0.92%0.02%
Mar 202640.1%26.9%17.9%1.3%9.9%2%0.77%1.1%0.01%
Apr 202641.7%27.9%15.3%1.4%10.2%1.7%0.86%0.91%0.02%
May 202643.9%24.1%16.1%1.2%10.8%2.2%0.8%0.96%0.02%
Jun 202640.8%27.4%15%1.3%12.3%1.6%0.73%0.73%0.02%
Jul 202644.3%24.3%16.3%1.2%10.9%1.5%0.75%0.79%0.02%
Aug 202644%24.1%16.2%1.8%10.8%1.4%0.82%0.79%0.02%
Sep 202639.5%21.7%14.5%11.9%9.7%1.3%0.8%0.58%0.01%

How has the Elastic and Sentry comparison changed over the last 12 months?

3 findings

How did search popularity change for application performance monitoring worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Sentry worldwide rose 34.2% over 12 measured months, from 3.7K to 5K in September 2026.

  2. Estimated monthly branded searches for Elastic worldwide fell 45.5% over 12 measured months, from 6.6K to 3.6K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Elastic’s and Sentry’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Elastic

1 branded search term

  • elastic stack

Sentry

3 branded search terms

  • sentry application
  • sentry application monitoring
  • sentry monitoring

How the Brand Demand Index is measured

Other head-to-heads among application performance monitoring

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