Brandwave

How popular isCreatorIQ?

In September 2026, people searched for CreatorIQ by name about 18,100 times worldwide, a 33.2% decrease from the previous year. These searches made up 11.8% of all global creator database platform searches, placing CreatorIQ fourth out of ten platforms. When we asked both ChatGPT and Google AI Overviews about creator database platforms, CreatorIQ appeared in three of the four answers and was the third most recommended of the ten.

Search and AI answers in September 2026

CreatorIQ is the fourth most searched of 10 competitors and the third most recommended in AI answers.

  1. ModashShare of searches 26.9%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
  2. HypeAuditorShare of searches 21.6%Mentioned in 4 of 4 AI answersPlace in AI recommendations 2nd
  3. CollabstrShare of searches 17.7%Mentioned in 3 of 4 AI answersPlace in AI recommendations 4th
  4. CreatorIQShare of searches 11.8%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
  5. UpfluenceShare of searches 9.7%Mentioned in 2 of 4 AI answersPlace in AI recommendations 5th

+5 more

CreatorIQ website (opens in a new tab)

Follow CreatorIQ and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Top creator database platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, CreatorIQ was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. CreatorIQ is the third most recommended of the ten.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Modash1st
  2. HypeAuditor2nd
  3. CreatorIQ3rd
  4. Collabstr4th
  5. Upfluence5th
  6. Heepsy6th
  7. Fohr–
  8. SocialBook–
  9. CreatorDB–
  10. Roster–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Modash4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • HypeAuditor4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Collabstr3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • CreatorIQ3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Upfluence2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Heepsy2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Fohr0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • SocialBook0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • CreatorDB0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Roster0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about creator database platforms

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which creator database platforms compete with CreatorIQ?

CreatorIQ against creator database platforms worldwide, by month

Share of searches by month for Modash, HypeAuditor, Collabstr, CreatorIQ, Upfluence, Fohr, Heepsy. The figures are in the table below the chart.

View monthly share of searches table
MonthModashHypeAuditorCollabstrCreatorIQUpfluenceFohrHeepsySocialBookCreatorDBRoster
Oct 202517.3%25.5%17%14%14%2.8%6.2%2.3%0.67%0.25%
Nov 202519.3%28.3%15.5%10.3%15.6%2.1%5.7%2.5%0.57%0.22%
Dec 202521.5%25.8%17.3%9.4%14.3%2.8%5.2%2.8%0.56%0.31%
Jan 202625.1%24.8%16.6%9.1%13.9%2.7%5%2.2%0.5%0.3%
Feb 202621.7%26.1%17.4%9.5%14.8%2.8%5.2%1.5%0.46%0.31%
Mar 202625.2%24.7%16.5%9%14%3.3%4.9%1.4%0.5%0.5%
Apr 202624.9%24.3%16.3%8.9%15.5%2.7%4.9%1.8%0.49%0.35%
May 202627.7%27.1%14.8%9.9%10.6%3%4.4%1.6%0.55%0.32%
Jun 202626.8%21.4%17.5%11.7%11.8%3.5%4.3%1.9%0.84%0.31%
Jul 202629.6%19.5%19.5%10.6%10.7%3.2%3.9%1.7%0.94%0.35%
Aug 202626.1%20.9%20.9%11.4%9.5%3.4%4.2%1.8%1.2%0.63%
Sep 202626.9%21.6%17.7%11.8%9.7%4.3%4.3%1.9%1.2%0.65%

  1. 1.Modash

    26.9%

    Held 1st. 41.2K estimated branded searches, -0.39% vs prior month. Share +0.8 points.

  2. 2.HypeAuditor

    21.6%

    Moved from 3rd to 2nd. 33.1K estimated branded searches, 0% vs prior month. Share +0.7 points.

  3. 3.Collabstr

    17.7%

    Moved from 2nd to 3rd. 27.1K estimated branded searches, -18.1% vs prior month. Share -3.2 points.

  4. 4.CreatorIQ

    11.8%

    Held 4th. 18.1K estimated branded searches, 0% vs prior month. Share +0.4 points.

  5. 5.Upfluence

    9.7%

    Held 5th. 14.9K estimated branded searches, -1.1% vs prior month. Share +0.2 points.

  6. 6.Fohr

    4.3%

    Moved from 7th to 6th. 6.6K estimated branded searches, +22.2% vs prior month. Share +0.9 points.

  7. 7.Heepsy

    4.3%

    Moved from 6th to 7th. 6.6K estimated branded searches, 0% vs prior month. Share +0.1 points.

  8. 8.SocialBook

    1.9%

    Held 8th. 2.9K estimated branded searches, 0% vs prior month. Share +0.1 points.

  9. 9.CreatorDB

    1.2%

    Held 9th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.

  10. 10.Roster

    0.65%

    Held 10th. 1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between CreatorIQ and its closest rivals

Every comparison with CreatorIQ

37 comparisons

How has branded search demand for CreatorIQ changed worldwide over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for CreatorIQ worldwide fell from 27.1K to 18.1K.
  • Across the 12 months ending September 2026, CreatorIQ’s share of searches among creator database platforms worldwide decreased from 14% to 11.8%.
  • Across the 12 months ending September 2026, CreatorIQ’s share of searches among creator database platforms worldwide peaked at 14% in October 2025 and was lowest at 8.9% in April 2026.
  • Across the 12 months ending September 2026, CreatorIQ rose from 5th to 4th among creator database platforms worldwide.

How did search popularity change for creator database platforms worldwide in September 2026?

6 changes

  1. In September 2026, HypeAuditor overtook Collabstr to rank 2nd among creator database platforms worldwide, with 21.6% of the searches.

  2. In September 2026, Fohr overtook Heepsy to rank 6th among creator database platforms worldwide, with 4.3% of the searches.

  3. In September 2026, Modash gained share of searches among creator database platforms worldwide, from 26.1% to 26.9%.

  4. In September 2026, Collabstr lost share of searches among creator database platforms worldwide, from 20.9% to 17.7%.

  5. Estimated monthly branded searches for Roster worldwide rose 108.3% over 12 measured months, from 480 to 1K in September 2026.

  6. Estimated monthly branded searches for CreatorDB worldwide rose 46.2% over 12 measured months, from 1.3K to 1.9K in September 2026.

How are CreatorIQ’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using CreatorIQ’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • creatoriq

Do you work for CreatorIQ? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does CreatorIQ compete?

CreatorIQ is ranked in nine competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Creator analytics platforms6th of 70.94%Show ranking
Influencer marketing platforms5th of 113.4%Show ranking
Creator CRM platforms3rd of 108.2%Show ranking
Creator database platforms4th of 1011.8%Shown above
Influencer discovery platforms4th of 613.3%Show ranking
Influencer analytics platforms3rd of 1013.4%Show ranking
Influencer campaign management platforms3rd of 1015.8%Show ranking
Creator relationship management platforms2nd of 819.7%Show ranking
Sponsorship marketplaces2nd of 731.4%Show ranking
Creator with pink hair and a pink jacket

Is CreatorIQ your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free