CreatorIQ vs Linqia:Which is more popular?
In September 2026, CreatorIQ had more branded searches than Linqia among influencer campaign management platforms worldwide. CreatorIQ had about 18,100 branded searches, while Linqia had 1,300. CreatorIQ made up 15.8% of all influencer campaign management platform searches we track, and Linqia accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about influencer campaign management platforms, CreatorIQ appeared in three of the five answers and Linqia in none.
Who do people search for more?
CreatorIQ, about 14 searches for every 1 for Linqia
Who does AI mention more?
CreatorIQ, mentioned in 3 of 5 answers, Linqia in 0
Who does AI recommend more?
CreatorIQ, the only one of the two named
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Top influencer campaign management platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, CreatorIQ was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Linqia did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Modash5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
GRIN5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Upfluence4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
CreatorIQ3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Aspire3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Skeepers0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Captiv80 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
IZEA0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
TRIBE0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Linqia0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about influencer campaign management platforms
5 answers
Asked ChatGPT
“Which influencer campaign management platform should I use?”
Asked ChatGPT
“What are the best influencer campaign management platforms?”
Asked ChatGPT
“What's the best influencer campaign management platform for paid creator campaigns?”
Searched Google, AI Overview
“best influencer platform”
Searched Google, AI Overview
“influencer management tool”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is CreatorIQ or Linqia more popular in search?
This chart shows how often people search Google for CreatorIQ and Linqia by name. Each line represents a brand's share of searches for all ten influencer campaign management platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for CreatorIQ, Linqia. The figures are in the table below the chart.
View monthly share of searches table
| Month | Modash | Skeepers | CreatorIQ | Upfluence | Captiv8 | IZEA | TRIBE | Linqia | GRIN | Aspire |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 25% | 25% | 20.5% | 20.6% | 2.7% | 3.3% | 0.98% | 1.2% | 0.54% | 0.2% |
| Nov 2025 | 25.7% | 31.5% | 14.1% | 21.2% | 2.3% | 2.8% | 0.78% | 1% | 0.56% | 0.2% |
| Dec 2025 | 29.6% | 29.6% | 13.3% | 20.1% | 2.1% | 2.6% | 0.79% | 1.2% | 0.53% | 0.19% |
| Jan 2026 | 34% | 27.8% | 12.4% | 19% | 2% | 2.5% | 0.69% | 0.89% | 0.49% | 0.22% |
| Feb 2026 | 29.8% | 29.8% | 13.3% | 20.7% | 2.1% | 2.1% | 0.74% | 0.74% | 0.53% | 0.24% |
| Mar 2026 | 34% | 27.8% | 12.4% | 19.3% | 2% | 2% | 0.89% | 0.89% | 0.49% | 0.22% |
| Apr 2026 | 33.1% | 27.1% | 12.1% | 21.1% | 1.9% | 2.4% | 0.67% | 0.87% | 0.48% | 0.21% |
| May 2026 | 36.2% | 29.6% | 13.2% | 14.2% | 2.1% | 2.1% | 0.95% | 0.95% | 0.53% | 0.19% |
| Jun 2026 | 32.1% | 32.1% | 14.4% | 14.4% | 2.3% | 1.9% | 1% | 1% | 0.57% | 0.17% |
| Jul 2026 | 38.9% | 26% | 14.2% | 14.3% | 1.9% | 1.9% | 1% | 1% | 0.57% | 0.25% |
| Aug 2026 | 35.1% | 28.7% | 15.7% | 13% | 2.1% | 2.1% | 1.4% | 1.1% | 0.62% | 0.23% |
| Sep 2026 | 35.3% | 28.8% | 15.8% | 13% | 2.1% | 1.7% | 1.4% | 1.1% | 0.63% | 0.23% |
How has the CreatorIQ and Linqia comparison changed over the last 12 months?
3 findings
- CreatorIQ was ahead of Linqia in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, CreatorIQ’s share of searches among influencer campaign management platforms worldwide moved from 20.5% to 15.8%, and its estimated monthly branded searches moved from 27.1K to 18.1K.
- Across the 12 months ending September 2026, Linqia’s share of searches among influencer campaign management platforms worldwide moved from 1.2% to 1.1%, and its estimated monthly branded searches moved from 1.6K to 1.3K.
How did search popularity change for influencer campaign management platforms worldwide in September 2026?
2 changes
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using CreatorIQ’s and Linqia’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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