How popular isBlue Lizard in search?
In September 2026, people searched for Blue Lizard by name about 27,100 times worldwide, a 173.7% increase from the previous year. These searches made up 0.68% of all global sun cream brand searches, placing Blue Lizard seventh out of eight brands. These are worldwide searches for English-language branded terms.
La Roche-Posay46.2%
Nivea23.9%
Eucerin17%
COSRX7.6%
Neutrogena2.8%
EltaMD1.5%
Blue Lizard0.68%
Childs Farm0.25%
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Which sun cream brands compete with Blue Lizard?
Share of searches by month for La Roche-Posay, Nivea, Eucerin, COSRX, Neutrogena, Blue Lizard. The figures are in the table below the chart.
View monthly share of searches table
| Month | La Roche-Posay | Nivea | Eucerin | COSRX | Neutrogena | EltaMD | Blue Lizard | Childs Farm |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 48.1% | 21.7% | 17.7% | 7.9% | 2.4% | 1.6% | 0.26% | 0.26% |
| Nov 2025 | 48.1% | 22.6% | 17.7% | 7.9% | 2% | 1.3% | 0.17% | 0.26% |
| Dec 2025 | 51.7% | 20.5% | 15.5% | 8.5% | 2.1% | 1.1% | 0.23% | 0.23% |
| Jan 2026 | 50.1% | 22.6% | 15.1% | 8.2% | 2.1% | 1.4% | 0.33% | 0.27% |
| Feb 2026 | 52.5% | 19.9% | 15.8% | 7.1% | 2.7% | 1.4% | 0.35% | 0.23% |
| Mar 2026 | 53.8% | 16.7% | 16.2% | 7.2% | 3.3% | 1.8% | 0.8% | 0.24% |
| Apr 2026 | 53.7% | 16.7% | 16.1% | 7.2% | 3.3% | 1.8% | 0.97% | 0.24% |
| May 2026 | 53.3% | 16.5% | 16% | 7.2% | 3.3% | 1.8% | 1.8% | 0.24% |
| Jun 2026 | 50.4% | 18.6% | 15.1% | 6.8% | 3.8% | 2% | 3% | 0.22% |
| Jul 2026 | 48.4% | 23.7% | 14.5% | 6.5% | 3% | 1.6% | 2% | 0.21% |
| Aug 2026 | 50.7% | 22% | 15.2% | 6.8% | 2.6% | 1.4% | 1.1% | 0.22% |
| Sep 2026 | 46.2% | 23.9% | 17% | 7.6% | 2.8% | 1.5% | 0.68% | 0.25% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 46.2% | 1.8M | -18.3% | -4.5 points | |
| 2, held 2nd | 23.9% | 948K | -2.6% | +1.9 points | |
| 3, held 3rd | 17% | 673K | 0% | +1.8 points | |
| 4, held 4th | 7.6% | 301K | 0% | +0.8 points | |
| 5, held 5th | 2.8% | 112K | -0.44% | +0.3 points | |
| 6, held 6th | 1.5% | 60.5K | 0% | +0.2 points | |
| 7, held 7th | 0.68% | 27.1K | -45.3% | -0.4 points | |
| 8, held 8th | 0.25% | 9.9K | 0% | 0 points |
46.2%
Held 1st. 1.8M estimated branded searches, -18.3% vs prior month. Share -4.5 points.
2.
Nivea23.9%
Held 2nd. 948K estimated branded searches, -2.6% vs prior month. Share +1.9 points.
3.
Eucerin17%
Held 3rd. 673K estimated branded searches, 0% vs prior month. Share +1.8 points.
4.
COSRX7.6%
Held 4th. 301K estimated branded searches, 0% vs prior month. Share +0.8 points.
2.8%
Held 5th. 112K estimated branded searches, -0.44% vs prior month. Share +0.3 points.
6.
EltaMD1.5%
Held 6th. 60.5K estimated branded searches, 0% vs prior month. Share +0.2 points.
0.68%
Held 7th. 27.1K estimated branded searches, -45.3% vs prior month. Share -0.4 points.
0.25%
Held 8th. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Blue Lizard and its closest rivals
Every comparison with Blue Lizard
17 comparisons
- Banana Boat vs Blue Lizard
- Beauty of Joseon vs Blue Lizard
- Blue Lizard vs Bondi Sands
- Blue Lizard vs CeraVe
- Blue Lizard vs COSRX
- Blue Lizard vs EltaMD
- Blue Lizard vs Eucerin
- Blue Lizard vs La Roche-Posay
- Blue Lizard vs Neutrogena
- Blue Lizard vs Nivea
- Blue Lizard vs Sun Bum
- Blue Lizard vs Supergoop!
- Blue Lizard vs Ultra Violette
- Blue Lizard vs Naked Sundays
- Blue Lizard vs Vacation
- Blue Lizard vs Childs Farm
- Blue Lizard vs COOLA
How has branded search demand for Blue Lizard changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Blue Lizard worldwide rose from 9.9K to 27.1K.
- Across the 12 months ending September 2026, Blue Lizard’s share of searches among sun cream brands worldwide peaked at 3% in June 2026 and was lowest at 0.17% in November 2025.
How did search popularity change for sun cream brands worldwide in September 2026?
6 changes
In September 2026, Nivea gained share of searches among sun cream brands worldwide, from 22% to 23.9%.
In September 2026, Eucerin gained share of searches among sun cream brands worldwide, from 15.2% to 17%.
In September 2026, COSRX gained share of searches among sun cream brands worldwide, from 6.8% to 7.6%.
In September 2026, La Roche-Posay lost share of searches among sun cream brands worldwide, from 50.7% to 46.2%.
Blue Lizard’s share of searches among sun cream brands worldwide has lost ground for 3 months in a row, from 3% to 0.68% in September 2026.
Estimated monthly branded searches for Neutrogena worldwide rose 21% over 12 measured months, from 92.9K to 112K in September 2026.
How are Blue Lizard’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Blue Lizard’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- blue lizard sunscreen
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Where does Blue Lizard compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| SPF brands | 10th of 10 | 0.44% | Show ranking |
| Sunscreen brands | 10th of 13 | 0.63% | Show ranking |
| Sun cream brands | 7th of 8 | 0.68% | Shown above |
Is Blue Lizard your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.