Brandwave

Sun cream brands:Which are searched most?

In September 2026, La Roche-Posay was the most searched among sun cream brands worldwide, with an estimated 1.8M branded searches and 45.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. La Roche-Posay45.4%
  2. Nivea27.6%
  3. Eucerin16.7%
  4. COSRX10%
  5. Childs Farm0.25%

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Share of SearchLeaderboard

Compare the sun cream brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among sun cream brands worldwide, by month

Share of Search by month for La Roche-Posay, Nivea, Eucerin, COSRX. The figures are in the table below the chart.

View monthly share of search table
MonthLa Roche-PosayNiveaEucerinCOSRXChilds Farm
Oct 202546.3%26%17%10.4%0.25%
Nov 202544.9%28.5%16.5%9.9%0.24%
Dec 202548.5%25.7%14.6%11.1%0.21%
Jan 202648.3%26.1%14.5%10.8%0.26%
Feb 202651.5%23.3%15.5%9.5%0.23%
Mar 202653.8%19.9%16.2%9.8%0.24%
Apr 202653.8%19.9%16.2%9.8%0.24%
May 202654%19.4%16.2%10.1%0.24%
Jun 202652.1%22.3%15.6%9.7%0.23%
Jul 202649.1%27%14.8%8.8%0.22%
Aug 202650.1%25.5%15.1%9.1%0.22%
Sep 202645.4%27.6%16.7%10%0.25%

This month’s ranking, September 2026

  1. Held 1st. 1.8M estimated branded searches, -18.3% vs prior month. Share -4.7 points.

  2. 2.Nivea

    27.6%

    Held 2nd. 1.1M estimated branded searches, -2.2% vs prior month. Share +2.2 points.

  3. 3.Eucerin

    16.7%

    Held 3rd. 673K estimated branded searches, 0% vs prior month. Share +1.7 points.

  4. 4.COSRX

    10%

    Held 4th. 402K estimated branded searches, -1.7% vs prior month. Share +0.8 points.

  5. Held 5th. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among sun cream brands worldwide?

In September 2026, La Roche-Posay was the most searched among sun cream brands worldwide, with an estimated 1.8M branded searches and 45.4% estimated Share of Search within this set. Nivea is in 2nd place, 17.8 percentage points behind at 27.6% Share of Search.

Global sun cream brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
La Roche-Posay46.3% → 45.4%54%May 202644.9%Nov 20251st
Nivea26% → 27.6%28.5%Nov 202519.4%May 20262nd
Eucerin17% → 16.7%17%Oct 202514.5%Jan 20263rd
COSRX10.4% → 10%11.1%Dec 20258.8%Jul 20264th
Childs Farm0.25%0.26%Jan 20260.21%Dec 20255th

Each finding as a sentence

  • Across the 12 months ending September 2026, La Roche-Posay’s estimated Share of Search among sun cream brands worldwide decreased from 46.3% to 45.4%.
  • Across the 12 months ending September 2026, Nivea’s estimated Share of Search among sun cream brands worldwide increased from 26% to 27.6%.
  • Across the 12 months ending September 2026, La Roche-Posay’s estimated Share of Search among sun cream brands worldwide peaked at 54% in May 2026 and was lowest at 44.9% in November 2025.
  • Across the 12 months ending September 2026, Nivea’s estimated Share of Search among sun cream brands worldwide peaked at 28.5% in November 2025 and was lowest at 19.4% in May 2026.
  • Across the 12 months ending September 2026, Eucerin’s estimated Share of Search among sun cream brands worldwide peaked at 17% in October 2025 and was lowest at 14.5% in January 2026.
  • Across the 12 months ending September 2026, COSRX’s estimated Share of Search among sun cream brands worldwide peaked at 11.1% in December 2025 and was lowest at 8.8% in July 2026.
  • Across the 12 months ending September 2026, Eucerin, COSRX and Childs Farm held steady: their estimated Share of Search among sun cream brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for sun cream brands worldwide in September 2026?

  1. In September 2026, Nivea gained estimated Share of Search among sun cream brands worldwide, from 25.5% to 27.6%.

  2. In September 2026, Eucerin gained estimated Share of Search among sun cream brands worldwide, from 15.1% to 16.7%.

  3. In September 2026, COSRX gained estimated Share of Search among sun cream brands worldwide, from 9.1% to 10%.

  4. In September 2026, La Roche-Posay lost estimated Share of Search among sun cream brands worldwide, from 50.1% to 45.4%.

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